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Graphic Designer (Performance Marketing & Email)

DREAMLABS, Los Angeles, CA, United States


Company: DREAMLABS

Reports to: Blake Pinsker, CEO

Other Leadership: Torii Rowe, Co-Founder

Location: Remote

Employment Type: Full-Time

Compensation: $60,000 - $80,000 (DOE)

About DREAMLABS DREAMLABS is a performance marketing agency that builds and scales disruptive DTC eCommerce brands. We specialize in high-performance creative production and paid social strategy, partnering with ambitious brands across categories. We operate lean, fast, and execution-first. No corporate red tape. High autonomy. High accountability. AI proficiency is a core expectation across our team. We hire modern operators who use AI tools daily to increase output, sharpen ideas, and eliminate inefficiency.

Role Overview We are hiring a Performance Marketing & Email Graphic Designer to become a go-to designer for paid social and acquisition-focused creative for our clients. This role is performance-first. You will own visual execution across Meta, TikTok, and email, building scalable testing systems and high-converting ad creative. You will collaborate closely with media buyers and creative strategists to drive measurable performance improvements. This is a high-output, iteration-heavy role. We expect you to be proficient in leveraging AI tools to accelerate ideation, concept development, variation creation, and workflow efficiency.

Core Responsibilities Paid Social & Performance Creative (Primary Focus)

Design high-converting static ads for Meta, TikTok, and other paid platforms

Create structured creative variations for systematic A/B testing

Develop thumb-stopping hooks and performance-driven visual concepts

Translate performance data into new design iterations

Rapidly iterate based on feedback from media buyers

Maintain brand consistency while optimizing for conversion

Use AI tools to generate visual concepts, variations, angles, and layout exploration

Creative Systems & Testing Infrastructure

Build modular ad templates that allow for fast testing at scale

Develop structured naming, file organization, and creative testing workflows

Improve internal systems to increase output without sacrificing quality

Support the creative strategy team with rapid concept mockups

Ensure consistent on-time delivery across accounts

Use AI to accelerate research, competitive analysis, and visual exploration

Cross-Channel Support (Secondary)

Support email marketing design when needed

Collaborate on brand refreshes and visual system improvements

Email Design & Lifecycle Creative (Primary Focus)

Design high-converting email campaigns and automated flows

Build modular, scalable email templates

Create mobile-first, conversion-focused layouts

Collaborate with strategists on structure, hooks, and offer framing

Maintain brand consistency across multiple DTC accounts

Continuously improve hierarchy, CTA structure, and visual clarity

Use AI tools to accelerate concepting, layout exploration, copy refinement, and iteration

Design Tools, Workflow & AI Integration

Proficient in Figma and Adobe Creative Suite

Strong understanding of paid social ad specs and platform nuances

Highly organized with spreadsheets, task lists, and deadlines

Demonstrated daily use of AI tools (ChatGPT, Midjourney, image generation tools, etc.)

Ability to explain how AI increases your output and iteration speed

What Success Looks Like In 12 Months

Noticeable improvement in CTR and thumb-stop rates across accounts

Increased creative testing velocity across all clients

Clear modular systems built for scalable paid social production

Faster iteration cycles driven by AI integration

Strong collaboration between design, strategy, and media buying

Reliable on-time delivery with minimal oversight

Organized creative libraries and structured testing workflows

Email creative quality elevated across all clients

Requirements Must-Have Experience

3-6+ years designing for DTC brands

Strong portfolio of real paid social ad creative (not just brand work or mockups)

Experience designing high-performing static ads for Meta and TikTok

Understanding of direct-response principles and conversion-focused design

Experience working closely with performance teams or media buyers

Proficiency in Figma and Adobe Creative Suite

Demonstrated experience using AI tools in daily workflow

Highly organized and able to manage multiple brands simultaneously

Strong typography, hierarchy, and visual clarity across performance ads

Strong portfolio of real email marketing work (not just mockups)

Experience with Klaviyo or similar ESP

Strong Plus If You Have

Agency experience managing multiple DTC accounts

Experience designing landing pages or CRO-focused pages

Familiarity with performance metrics (CTR, CPC, CPA, CVR, ROAS)

Experience building modular creative testing systems

Experience working directly with founders or CEOs

Benefits Compensation & Benefits Base Salary: $60,000 - $80,000 (depending on experience).

Remote work environment.

Direct exposure to leadership.

Opportunity to grow with a fast-scaling agency.

Collaborative, high-performance culture.

How To Apply Submit your application with the following:

Portfolio link showcasing real paid social ads you designed for DTC brands. Mockups alone will not be considered.

3-5 examples of performance-focused static ads and brief context on results (if available).

Brief note (2-3 sentences) on how you use AI tools in your daily design workflow.

Applications without a portfolio will not be reviewed.

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