Content Strategist / Assistant

Backwoods Life® is an award-winning outdoor television show airing annually on the Sportsman Channel in the United States and Canada. Hosted by Michael Lee and Kevin Knighton, the show captures thrilling outdoor adventures across North America. With a social media following over 2.3 million, Backwoods Life® consistently creates engaging weekly content, reaching hundreds of millions of viewers each year. The team’s passion for the outdoors drives their mission to deliver highly rated, dynamic, and adventurous programming.

Role Description This is a part‑time, on‑site role based in Hahira, GA, for a Content Strategist / Assistant. Responsibilities include assisting with content planning, scheduling, and production for social media and more. The role also involves researching and developing creative ideas, managing video and photo assets, proofreading, and ensuring content consistency. Additionally, the Content Strategist / Assistant will collaborate with the team to align content strategies and maintain audience engagement.

Qualifications

Strong skills in Content Strategy, Planning, and Calendar Management

Experience with Social Media Content Creation, Audience Engagement, and Analytics

Experience in Video and Photo Editing and Multimedia Management

Excellent Research, Writing, and Proofreading abilities

Creative mindset and ability to generate fresh ideas for engaging outdoor‑themed content

Strong organizational and time management skills, with the ability to meet deadlines

Familiarity with outdoor lifestyle and related programming is a plus

Ability to work collaboratively in a team environment in an on‑site capacity

Experience in marketing or communication roles is an advantage

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