Content Creator & Social Media Strategist

We’re a haircare brand looking for a creative, highly organized Social Media Manager to lead our social presence across TikTok and Instagram. This person will own the day-to-day strategy, content planning, shooting content, posting, community engagement, and performance reporting. You should be equally strong in trend-based content, storytelling and posting consistently .You understand what makes content convert and how to translate product benefits into scroll-stopping moments. Key Responsibilities Concept, script, ideate, shoot and edit high-performing content for TikTok and Instagram (Reels + Stories + Feed) Capture product, lifestyle, and behind-the-scenes content aligned with brand aesthetic Develop short-form video (UGC-style, educational, aspirational, and comedic formats) Build weekly content calendars Must be organized and a self-starter Must be able to strategize and be curious to learn about what works on social Be able to collaborate with the rest of the team Identify trends, audios, formats, and cultural moments that align with the brands An eye for good lighting and composition and beauty aesthetics Must be able to use Canva, Capcut and Later/Planoly (or other editing apps, softwares or scheduling platforms) Skilled in video editing (CapCut, Adobe Premiere, Final Cut, or similar) Write captions and post consistently. Bonus Points If You Have: Experience working with salons, retailers (Nordstrom/Sephora), or prestige beauty channels Experience managing influencer/affiliate pipelines Knowledge of how paid social works (boosting best-performing posts, creative testing) Passion for haircareand beauty Success in This Role Looks Like: Consistent posting rhythm with high-quality creative execution both on stories and short form video content on Tiktok and Instagram Clear growth in views, engagement, saves, and share rate Stronger conversion from social platform to product pages How to Apply Please send: Your resume Links to 2–3 social accounts you’ve managed A portfolio (or examples of Reels/TikToks you’ve created) #J-18808-Ljbffr