
Senior On-Site SEO Specialist (Remote)
Fortis Media, Poland, NY, United States
At Fortis Media, we help businesses in complex industries grow through clear, trustworthy, and data-backed digital marketing. Our team works across SEO, outreach, paid media, content, advertising technology, and analytics to deliver measurable results for clients and meaningful, high‑impact work for the people who build it.
We’re looking for a Senior On‑Site SEO Specialist who can combine strategic thinking with hands‑on execution across client websites. This role is for someone with strong on‑site SEO expertise, solid technical SEO audit experience, and the ability to lead and execute SEO work across both traditional search and emerging LLM/GEO environments.
You should be able to connect content, structure, technical health, search performance, and business goals into one clear SEO approach. Strong spoken and written English is essential, as English is our working language.
What You’ll Do
Lead and execute SEO and GEO/LLM optimization across client websites to improve visibility in both search engines and AI‑driven discovery environments
Lead technical SEO work across complex websites, including large‑scale, JavaScript‑heavy, or multi‑region setups
Plan and manage SEO migrations from preparation through post‑launch stabilization
Run complex on‑site and technical SEO audits, turning findings into clear, actionable recommendations
Build long‑term SEO roadmaps that balance quick wins with sustainable growth across technical, content, and authority‑building areas
Identify scalable growth opportunities through data analysis, competitor benchmarking, and organic search trends
Define and improve content architecture and internal linking strategies across client websites
Conduct keyword research to uncover high‑impact opportunities for content expansion and optimization
Work closely with our Digital Account Strategist, Off‑Site SEO, and Content teams to support client success and account growth
Communicate SEO findings, recommendations, and progress clearly and confidently to clients
Stay on top of algorithm updates, industry changes, and evolving SEO best practices, and apply them proactively
Contribute SEO expertise to proposals by helping shape realistic scopes and practical solutions
Help improve internal SEO processes and ways of working to support quality and scalability across the agency
What we’re looking for
5+ years of hands‑on SEO experience
Strong expertise in on‑site SEO, including the ability to lead and execute GEO/LLM optimization work
Ability to adapt content, structure, and optimization strategies for both traditional search and AI‑driven discovery environments
Solid experience with SEO audits and implementation
Good understanding of crawlability, indexation, rendering, internal linking, redirects, canonicals, XML sitemaps, and site structure
Experience supporting or leading SEO during migrations, redesigns, or CMS changes
Confidence working with developers and explaining technical issues clearly and practically
Strong analytical thinking and ability to prioritize based on impact
A track record of driving measurable organic growth in traffic, visibility, leads, revenue, or conversions
Strong understanding of tools like Ahrefs, Screaming Frog, SE Ranking and similar
Strong spoken and written English
Nice to have
Experience in iGaming, fintech, SaaS, or enterprise SEO
JavaScript knowledge
Schema / structured data experience
International SEO experience
Basic HTML/CSS understanding
A CRO mindset and the ability to connect SEO work to wider business outcomes
Benefits
1 Personal Day per quarter
20 days of paid time off annually
1 additional PTO day for each year of service as a loyalty benefit
Salary: 13 000–19 800 zł (we are open to discuss a different salary based on your expertise)
Contract type: B2B / self‑employed contractor agreement
Working model: Full‑time collaboration
Note: This role is offered on a contractor basis and requires invoicing Fortis Media monthly
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