Sr. Brand Marketing Director
Harvest by Acorns, New York, NY, United States
Senior Brand Marketing Director – Acorns
Help redefine what financial wellness feels like in America.
Acorns is looking for an entrepreneurial Senior Brand Marketing Director to lead brand strategy, social, partnership, and integrated activations during this pivotal growth phase.
What You Will Do At Acorns Build breakthrough brand campaigns, make Acorns culturally unmissable, and drive cross‑functional impact by leading a high‑performance team.
Build Breakthrough Brand Campaigns
Architect and direct integrated campaigns that shift perception of who investing is for and why they should care.
Own strategy and execution across brand media, OOH, social, creator, and partnership channels.
Ensure every touchpoint delivers one cohesive, emotionally charged story that inspires action.
Make Acorns Culturally Unmissable
Lead our social and creator ecosystem to generate cultural relevance and energy.
Identify and activate moments, partners, and conversations that make the brand pop in feeds and culture.
Grow awareness and trust with bold, differentiated content.
Drive Cross‑Functional Impact
Connect Brand, Creative, Growth, and Data into one unified engine.
Protect the integrity of the brand while pushing for innovation, speed, and craft.
Manage and inspire a high-performing team with clarity, direction, and founder‑level urgency.
What You Will Bring To Acorns
10+ years leading brand or integrated marketing at a high‑growth consumer brand; fintech experience is a plus.
Demonstrated ability to craft and ship big, distinctive brand work with measurable business impact.
A track record of running teams through tight timelines, multi‑channel campaigns, and GTM launches.
Deep intuition for storytelling, culture, and customer psychology backed by a data‑led mindset.
Excellence in creative judgment, executional rigor, and cross‑functional leadership.
Founder‑like urgency, energy, and ownership.
Hunger to deliver game‑changing products.
Exceptional drive and precision in delivery.
A belief that your work is tied to your life’s mission.
Optimistic about the potential of societal change.
What We Offer
Competitive salary and stock options.
A comprehensive benefits package for you and your family.
Flexible work location, hours, and paid time off.
401(k) matching.
Monthly Acorns account contribution & GoHenry account for your family.
Mindfulness and financial wellness resources, including Headspace.
Acorns Career Development Program with ongoing training and leadership development.
Roots Leadership Program for emerging leaders.
Community week onsite gatherings and various virtual events.
Talented and motivated team members who care deeply about our mission and customers.
The rare opportunity to create a new world and solve big societal challenges.
About Acorns Acorns is a financial wellness app that helps everyday people and families save and invest money for the long term. Since 2014, Acorns has grown into a global company with multiple life‑stage products serving kids, teens, adults, and parents. Named one of Time’s "World’s Best Brands of 2024," Acorns has helped over 14 million people save & invest over $25 billion dollars through spare change and small amounts.
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Acorns is looking for an entrepreneurial Senior Brand Marketing Director to lead brand strategy, social, partnership, and integrated activations during this pivotal growth phase.
What You Will Do At Acorns Build breakthrough brand campaigns, make Acorns culturally unmissable, and drive cross‑functional impact by leading a high‑performance team.
Build Breakthrough Brand Campaigns
Architect and direct integrated campaigns that shift perception of who investing is for and why they should care.
Own strategy and execution across brand media, OOH, social, creator, and partnership channels.
Ensure every touchpoint delivers one cohesive, emotionally charged story that inspires action.
Make Acorns Culturally Unmissable
Lead our social and creator ecosystem to generate cultural relevance and energy.
Identify and activate moments, partners, and conversations that make the brand pop in feeds and culture.
Grow awareness and trust with bold, differentiated content.
Drive Cross‑Functional Impact
Connect Brand, Creative, Growth, and Data into one unified engine.
Protect the integrity of the brand while pushing for innovation, speed, and craft.
Manage and inspire a high-performing team with clarity, direction, and founder‑level urgency.
What You Will Bring To Acorns
10+ years leading brand or integrated marketing at a high‑growth consumer brand; fintech experience is a plus.
Demonstrated ability to craft and ship big, distinctive brand work with measurable business impact.
A track record of running teams through tight timelines, multi‑channel campaigns, and GTM launches.
Deep intuition for storytelling, culture, and customer psychology backed by a data‑led mindset.
Excellence in creative judgment, executional rigor, and cross‑functional leadership.
Founder‑like urgency, energy, and ownership.
Hunger to deliver game‑changing products.
Exceptional drive and precision in delivery.
A belief that your work is tied to your life’s mission.
Optimistic about the potential of societal change.
What We Offer
Competitive salary and stock options.
A comprehensive benefits package for you and your family.
Flexible work location, hours, and paid time off.
401(k) matching.
Monthly Acorns account contribution & GoHenry account for your family.
Mindfulness and financial wellness resources, including Headspace.
Acorns Career Development Program with ongoing training and leadership development.
Roots Leadership Program for emerging leaders.
Community week onsite gatherings and various virtual events.
Talented and motivated team members who care deeply about our mission and customers.
The rare opportunity to create a new world and solve big societal challenges.
About Acorns Acorns is a financial wellness app that helps everyday people and families save and invest money for the long term. Since 2014, Acorns has grown into a global company with multiple life‑stage products serving kids, teens, adults, and parents. Named one of Time’s "World’s Best Brands of 2024," Acorns has helped over 14 million people save & invest over $25 billion dollars through spare change and small amounts.
#J-18808-Ljbffr