Senior Vice President of Sales
Crain Communications, New York, NY, United States
The Senior Vice President, Sales is a senior sales leader responsible for driving revenue growth across our Crain’s Chicago Business publication and our healthcare vertical, which covers our two healthcare publications
– Modern Healthcare and Genome Web.
Location:
Will work from either our Chicago or New York City office location
Crain is pivoting to a vertical selling model and as such, the person who we hire will be
accountable for developing and executing integrated sales strategies that accelerate growth, expand client partnerships, and increase advertising and marketing revenue across
digital, print, events, content, and custom solutions .
The SVP will lead, develop, and inspire high-performing sales teams while working collaboratively with product, editorial, marketing, finance, and operations partners.
Specifically:
Develops and executes key sales growth strategies, tactics and plans required to achieve financial targets and increase sales in Chicago region and the healthcare vertical market.
Identifies new business development opportunities by leading sales subordinates in account prospecting, account management, account acquisitions, needs assessments, proposal generation and contract negotiations.
Uses strong leadership skills to increase advertising revenue across media platforms within assigned territories and categories.
Works independently and collaboratively to ensure customer needs are achieved by nurturing business relationships and leading issue resolution reviews with both internal and external partners.
Performs all functions of personnel management of the department employees in accordance with company policies.
Essential Duties and Responsibilities Sales Strategy Development and Communication
Leads development, communication and implementation of sales strategies for the company in Chicago region and the Healthcare specialization
Own and deliver annual and multi-year revenue targets, including new business acquisition, account retention, and expansion across assigned markets and verticals
Further develop a deep understanding of healthcare industry dynamics, including health systems, providers, payers, pharma, MedTech, B2B healthcare services, and professional services organizations, translating client needs into differentiated marketing and media solutions
Ability to understand trends and patterns in the business; drawing insights from data to drive changes in sales strategy and direction to achieve revenue results while implementing innovative action plans
Drive adoption of modern, solutions-based selling, including integrated marketing programs, content-led partnerships, event sponsorships, audience/data-driven solutions, and custom programs
Implement targets, customer-centric initiatives that drive revenue growth by leveraging appropriate resources and partnering with key stakeholders
Leverage CRM and analytics tools to manage territory planning, pipeline health, forecasting accuracy, and sales performance
Partner with Finance and Revenue Ops to develop budgets, forecasts, and reporting that meet or exceed revenue and expense objectives
Lead portfolio rationalization efforts by collaborating on the creation, evolution, and sunsetting of products and solutions based on market demand and performance
Build and maintain senior-level (top-to-top) client relationships, serving as an executive sponsor for key Chicago and national healthcare accounts
Team Execution and Development
Recruit, develop, and retain sophisticated sales talent capable of consultative, insight-led selling in complex and regulated industries such as healthcare
Understand category-specific landscapes and trends, reporting on the forces that shift tactical budgets and strategic direction of accounts
Ensure subordinates receive sales goals and strategies required to drive profitable revenue growth
Oversees people responsibilities for the sales function which includes the definition, design and implementation of an organizational structure that drives results, calculated risk-taking, teamwork, performance feedback, individual recognition, mutual respect and employee satisfaction ensuring quality hiring and training
Coach and mentor leaders and sellers on sales strategy, pipeline management, negotiation, and value-based selling
Ensure teams understand healthcare-specific buyer needs, longer sales cycles, compliance considerations, and multi-stakeholder decision-making environments
Foster a culture of performance, inclusion, professional development, and continuous improvement in alignment with Crain Communications’ people management policies
Other Development Areas
Actively represent Crain Communications in the Chicago business community and healthcare industry ecosystem, including conferences, associations, and networking opportunities
Stay current on healthcare, media, and marketing trends to inform strategy and thought leadership
Participates in special projects and performs other duties as assigned
Minimum Qualifications – Education, Experience, Knowledge and Skills: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Below are the minimum education, experience, knowledge, and skills required to competently perform in this position.
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Bachelor’s degree in business with fifteen+ years sales experience and a minimum of seven+ years’ experience managing, building and developing a sales team
Demonstrate strong, enterprise-level business acumen with advanced analytical, decision-making, and problem-solving capabilities, and the ability to effectively manage multiple priorities in a fast-paced environment
Bring deep understanding of the media and advertising ecosystem, including market cycles, revenue models, and key financial drivers impacting growth and profitability
Proven ability to design, communicate, and execute strategic sales initiatives, effectively engaging prospective clients, existing customers, and internal sales leadership
Exhibits comprehensive knowledge of modern sales principles and best practices, with a demonstrated ability to coach, develop, and elevate sales teams
Track record of leading the full sales lifecycle—from strategy development and pipeline creation through negotiation and close
Delivers client-centric, differentiated, and scalable solutions that align customer objectives with business outcomes
Exceptional verbal and written communication skills, with strong negotiation, presentation, relationship-building, and influencing capabilities at all organizational levels
Highly self-motivated, adaptable, and creative, with a data-informed and results-oriented mindset
Experienced in leveraging CRM platforms to manage performance, drive accountability, and inform coaching and forecasting
Demonstrates agility in adopting new technologies and tools to improve sales effectiveness and operational efficiency
Holds a valid driver’s license and able to travel approximately 30% of the time
Please share resume and cover letter with us.
Pay Transparency Disclosure: The estimated salary range for this position is $250,000 to $300,000 plus bonus eligibility.
The final salary offering will take into account a wide range of factors, including experience, accomplishments and location. The salary range provided should not be considered as a salary limit or cap. In addition to base salary, Crain also offers competitive benefits including retirement plan savings contributions and bonus opportunities based on individual and company performance.
#J-18808-Ljbffr
– Modern Healthcare and Genome Web.
Location:
Will work from either our Chicago or New York City office location
Crain is pivoting to a vertical selling model and as such, the person who we hire will be
accountable for developing and executing integrated sales strategies that accelerate growth, expand client partnerships, and increase advertising and marketing revenue across
digital, print, events, content, and custom solutions .
The SVP will lead, develop, and inspire high-performing sales teams while working collaboratively with product, editorial, marketing, finance, and operations partners.
Specifically:
Develops and executes key sales growth strategies, tactics and plans required to achieve financial targets and increase sales in Chicago region and the healthcare vertical market.
Identifies new business development opportunities by leading sales subordinates in account prospecting, account management, account acquisitions, needs assessments, proposal generation and contract negotiations.
Uses strong leadership skills to increase advertising revenue across media platforms within assigned territories and categories.
Works independently and collaboratively to ensure customer needs are achieved by nurturing business relationships and leading issue resolution reviews with both internal and external partners.
Performs all functions of personnel management of the department employees in accordance with company policies.
Essential Duties and Responsibilities Sales Strategy Development and Communication
Leads development, communication and implementation of sales strategies for the company in Chicago region and the Healthcare specialization
Own and deliver annual and multi-year revenue targets, including new business acquisition, account retention, and expansion across assigned markets and verticals
Further develop a deep understanding of healthcare industry dynamics, including health systems, providers, payers, pharma, MedTech, B2B healthcare services, and professional services organizations, translating client needs into differentiated marketing and media solutions
Ability to understand trends and patterns in the business; drawing insights from data to drive changes in sales strategy and direction to achieve revenue results while implementing innovative action plans
Drive adoption of modern, solutions-based selling, including integrated marketing programs, content-led partnerships, event sponsorships, audience/data-driven solutions, and custom programs
Implement targets, customer-centric initiatives that drive revenue growth by leveraging appropriate resources and partnering with key stakeholders
Leverage CRM and analytics tools to manage territory planning, pipeline health, forecasting accuracy, and sales performance
Partner with Finance and Revenue Ops to develop budgets, forecasts, and reporting that meet or exceed revenue and expense objectives
Lead portfolio rationalization efforts by collaborating on the creation, evolution, and sunsetting of products and solutions based on market demand and performance
Build and maintain senior-level (top-to-top) client relationships, serving as an executive sponsor for key Chicago and national healthcare accounts
Team Execution and Development
Recruit, develop, and retain sophisticated sales talent capable of consultative, insight-led selling in complex and regulated industries such as healthcare
Understand category-specific landscapes and trends, reporting on the forces that shift tactical budgets and strategic direction of accounts
Ensure subordinates receive sales goals and strategies required to drive profitable revenue growth
Oversees people responsibilities for the sales function which includes the definition, design and implementation of an organizational structure that drives results, calculated risk-taking, teamwork, performance feedback, individual recognition, mutual respect and employee satisfaction ensuring quality hiring and training
Coach and mentor leaders and sellers on sales strategy, pipeline management, negotiation, and value-based selling
Ensure teams understand healthcare-specific buyer needs, longer sales cycles, compliance considerations, and multi-stakeholder decision-making environments
Foster a culture of performance, inclusion, professional development, and continuous improvement in alignment with Crain Communications’ people management policies
Other Development Areas
Actively represent Crain Communications in the Chicago business community and healthcare industry ecosystem, including conferences, associations, and networking opportunities
Stay current on healthcare, media, and marketing trends to inform strategy and thought leadership
Participates in special projects and performs other duties as assigned
Minimum Qualifications – Education, Experience, Knowledge and Skills: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Below are the minimum education, experience, knowledge, and skills required to competently perform in this position.
Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Bachelor’s degree in business with fifteen+ years sales experience and a minimum of seven+ years’ experience managing, building and developing a sales team
Demonstrate strong, enterprise-level business acumen with advanced analytical, decision-making, and problem-solving capabilities, and the ability to effectively manage multiple priorities in a fast-paced environment
Bring deep understanding of the media and advertising ecosystem, including market cycles, revenue models, and key financial drivers impacting growth and profitability
Proven ability to design, communicate, and execute strategic sales initiatives, effectively engaging prospective clients, existing customers, and internal sales leadership
Exhibits comprehensive knowledge of modern sales principles and best practices, with a demonstrated ability to coach, develop, and elevate sales teams
Track record of leading the full sales lifecycle—from strategy development and pipeline creation through negotiation and close
Delivers client-centric, differentiated, and scalable solutions that align customer objectives with business outcomes
Exceptional verbal and written communication skills, with strong negotiation, presentation, relationship-building, and influencing capabilities at all organizational levels
Highly self-motivated, adaptable, and creative, with a data-informed and results-oriented mindset
Experienced in leveraging CRM platforms to manage performance, drive accountability, and inform coaching and forecasting
Demonstrates agility in adopting new technologies and tools to improve sales effectiveness and operational efficiency
Holds a valid driver’s license and able to travel approximately 30% of the time
Please share resume and cover letter with us.
Pay Transparency Disclosure: The estimated salary range for this position is $250,000 to $300,000 plus bonus eligibility.
The final salary offering will take into account a wide range of factors, including experience, accomplishments and location. The salary range provided should not be considered as a salary limit or cap. In addition to base salary, Crain also offers competitive benefits including retirement plan savings contributions and bonus opportunities based on individual and company performance.
#J-18808-Ljbffr