Marketing Director
Rosenblum Law, Clifton, NJ, United States
Location:
Clifton, NJ (hybrid one day per week after onboarding)
Compensation:
$130,000 - $150,000 base salary + bonus
Law Firm Experience Not Required!
Rosenblum Law is seeking a
senior-level Marketing Director
to own, lead, and scale our entire marketing operation. This is a hands‑on leadership role with real budget authority, team oversight, and executive visibility.
You will report directly to the COO and be responsible for
strategy, execution, and performance
across all marketing channels for a fast‑growing, multi-practice law firm.
Law firm experience is NOT required.
What is required is proven experience building and managing marketing systems that drive growth—especially across
digital, content, email, and social channels .
About Rosenblum Law Rosenblum Law is a growth‑focused, multi‑practice law firm with a strong presence in estate planning, traffic tickets, and medical malpractice. We invest heavily in marketing, systems, and talent—and we are building a best‑in‑class in‑house marketing operation.
Role Overview The Marketing Director will
own all marketing channels and initiatives , oversee internal staff and external agencies, and manage a
$700,000+ annual marketing budget . This role blends strategic leadership with strong editorial judgment and operational discipline.
This is an
in‑office role in Clifton, NJ , with flexibility for
one remote day per week
once fully onboarded.
Key Responsibilities
Own and execute the firm’s overall marketing strategy across all practice areas
Translate firm goals into clear marketing priorities, campaigns, and KPIs
Partner closely with the COO and firm leadership on growth initiatives
Channel Oversight (End-to-End Ownership)
Social media (organic + paid strategy and growth)
Paid search (overseeing and managing an external agency)
Estate planning events & workshops, working closely with the EP team
Marketing Technology, Automation & AI
Own and improve the firm’s
marketing automation stack
Design and optimize email, SMS, CRM, and lead‑nurture workflows
Identify opportunities to reduce manual work through automation
Ensure clean data flow between marketing platforms, CRM, and intake systems
Evaluate, select, and manage marketing and AI vendors/tools
Manage and develop the existing Marketing Support team member
Hire and oversee a Social Media Manager
Oversee and hold accountable external agencies and vendors
Ensure timelines, quality, and performance standards are met
Editorial & Brand Oversight
Serve as the final quality gatekeeper for all outward‑facing marketing
Ensure consistency, clarity, and professionalism across all communications
Maintain strong brand voice across email, content, ads, and social
Budget & Performance Management
Own and manage a $700,000+ annual marketing budget
Track ROI, channel performance, and campaign effectiveness
Make data‑driven decisions on spend allocation and optimization
Required Experience & Qualifications
Law firm experience is NOT required.
5–10 years of marketing leadership experience with hands‑on ownership of digital channels
Proven experience managing paid and organic social growthStrong background in email marketing, content strategy, and editorial review
Communications, Marketing, Journalism, or similar major strongly preferred
Exceptional attention to detail and editorial judgment
Experience managing agencies and vendors
Comfortable operating at both strategic and execution levels
Confident leader with the ability to manage, hire, and develop team members
Benefits & Compensation
Performance‑based bonus up to 10% of total compensation
Health insurance
401(k) plan
Paid time off and firm holidays
Opportunity to work directly with executive leadership and shape firm‑wide growth strategy
#J-18808-Ljbffr
Clifton, NJ (hybrid one day per week after onboarding)
Compensation:
$130,000 - $150,000 base salary + bonus
Law Firm Experience Not Required!
Rosenblum Law is seeking a
senior-level Marketing Director
to own, lead, and scale our entire marketing operation. This is a hands‑on leadership role with real budget authority, team oversight, and executive visibility.
You will report directly to the COO and be responsible for
strategy, execution, and performance
across all marketing channels for a fast‑growing, multi-practice law firm.
Law firm experience is NOT required.
What is required is proven experience building and managing marketing systems that drive growth—especially across
digital, content, email, and social channels .
About Rosenblum Law Rosenblum Law is a growth‑focused, multi‑practice law firm with a strong presence in estate planning, traffic tickets, and medical malpractice. We invest heavily in marketing, systems, and talent—and we are building a best‑in‑class in‑house marketing operation.
Role Overview The Marketing Director will
own all marketing channels and initiatives , oversee internal staff and external agencies, and manage a
$700,000+ annual marketing budget . This role blends strategic leadership with strong editorial judgment and operational discipline.
This is an
in‑office role in Clifton, NJ , with flexibility for
one remote day per week
once fully onboarded.
Key Responsibilities
Own and execute the firm’s overall marketing strategy across all practice areas
Translate firm goals into clear marketing priorities, campaigns, and KPIs
Partner closely with the COO and firm leadership on growth initiatives
Channel Oversight (End-to-End Ownership)
Social media (organic + paid strategy and growth)
Paid search (overseeing and managing an external agency)
Estate planning events & workshops, working closely with the EP team
Marketing Technology, Automation & AI
Own and improve the firm’s
marketing automation stack
Design and optimize email, SMS, CRM, and lead‑nurture workflows
Identify opportunities to reduce manual work through automation
Ensure clean data flow between marketing platforms, CRM, and intake systems
Evaluate, select, and manage marketing and AI vendors/tools
Manage and develop the existing Marketing Support team member
Hire and oversee a Social Media Manager
Oversee and hold accountable external agencies and vendors
Ensure timelines, quality, and performance standards are met
Editorial & Brand Oversight
Serve as the final quality gatekeeper for all outward‑facing marketing
Ensure consistency, clarity, and professionalism across all communications
Maintain strong brand voice across email, content, ads, and social
Budget & Performance Management
Own and manage a $700,000+ annual marketing budget
Track ROI, channel performance, and campaign effectiveness
Make data‑driven decisions on spend allocation and optimization
Required Experience & Qualifications
Law firm experience is NOT required.
5–10 years of marketing leadership experience with hands‑on ownership of digital channels
Proven experience managing paid and organic social growthStrong background in email marketing, content strategy, and editorial review
Communications, Marketing, Journalism, or similar major strongly preferred
Exceptional attention to detail and editorial judgment
Experience managing agencies and vendors
Comfortable operating at both strategic and execution levels
Confident leader with the ability to manage, hire, and develop team members
Benefits & Compensation
Performance‑based bonus up to 10% of total compensation
Health insurance
401(k) plan
Paid time off and firm holidays
Opportunity to work directly with executive leadership and shape firm‑wide growth strategy
#J-18808-Ljbffr