Advisor, Donor Strategy (P3)
Save the Children, Lexington, KY, United States
Save the Children
For over 100 years, Save the Children has been fighting for the rights of children. The right to a healthy start in life, to access to education, and to be in a safe environment protected from harm. We work in some of the world’s hardest‑to‑reach places—over 100 countries, including the U.S. When you join Save the Children, you are creating positive, irreversible change for children and for the future we all share.
The Role As Advisor, Donor Strategy, you will develop and optimize strategies to engage and upgrade high‑value mass‑market donors and high‑dollar sustainers as part of Save the Children’s broader audience retention efforts. The role focuses on audience and segment development, insights, and experience design to increase donor lifetime value, loyalty, and engagement. Reporting to the Senior Director, Audience Strategy, you will shape integrated donor development strategies and optimize donor journeys, helping to build the pipeline to higher levels of giving by designing targeted strategies that deepen donor engagement and accelerate upgrade potential.
Location Hybrid – Washington DC, Fairfield, CT, or Lexington, KY office locations or Remote – United States.
Essential Duties Audience Strategy & Development (40%)
Develop and implement audience strategies for high‑value mass‑market donors and sustainers with the goal of upgrading to mid‑level giving
Support the Senior Director in driving the next best action strategies across the high‑value pipeline audience to optimize engagement, retention, and upgrade outcomes
Define segmentation approaches and donor profiles to support fundraising goals
Deliver audience briefings—including segments, profiles, behavioral considerations, and message guidance—for channel and campaign teams to develop detailed channel strategy
Collaborate with internal teams to identify emerging donor segments and opportunities for growth of the high‑value pipeline
Deliver actionable audience insights to channel leads and internal partners to improve in‑channel performance
Donor Experience & Journey Design (30%)
Develop and optimize a relational fundraising strategy focused on engaging high‑value donors through personalized cultivation, strategic stewardship, and data‑informed approaches that drive retention, activation, upgrade potential, and long‑term growth
Provide strategic insights for new donor acquisition across all join channels, ensuring high‑value pipeline audience growth and alignment
Lead the strategic design and continuous improvement of high‑value donor journeys—welcome, cultivation, stewardship, upgrade, and lapsed—to increase retention, loyalty, and lifetime value
Partner with creative, digital, and channel teams to align messaging and experiences with audience needs
Partner across the audience team to enhance high‑value donor experiences, sharing insights and learnings that support retention, engagement, and upgrade strategies
Ensure high‑value pipeline audience strategies are embedded in integrated marketing plans and go‑to‑market strategy
Own the implementation of niche high‑value experiences—such as leading a donor concierge program, virtual engagement officer, etc.
Insights & Performance Optimization (20%)
Monitor KPIs and recommend optimizations to improve ROI and donor lifetime value
Translate donor data and fundraising performance metrics into strategic recommendations for audience growth
Collaborate with analytics and research teams to refine audience understanding and engagement strategies
Define learning agenda and test plans to improve audience engagement and conversion
Ad Hoc Support & Cross‑Functional Collaboration (10%)
Work closely with the Senior Director of Audience Strategy and other audience strategists to align on team goals and priorities
Partner with the mid‑level team to effectively graduate donors from the mass market to higher levels of giving
Contribute to cross‑functional planning and execution with fundraising, brand, and donor experience teams
Required Qualifications
Minimum of a bachelor’s degree or equivalent experience, plus at least 5 years of relevant experience
Proven expertise in donor or customer segmentation and audience development
Strong analytical skills and ability to translate insights into actionable strategies
Excellent collaboration and communication skills across cross‑functional teams
Professional proficiency in MS Office suite
Professional proficiency in spoken and written English
Preferred Qualifications
Experience in nonprofit fundraising, especially in mass‑market or individual giving programs
Experience with journey mapping and experience design
Familiarity with CRM platforms, marketing automation tools, and donor analytics
Background in lifecycle marketing, direct response, or customer experience strategy
Ability to navigate ambiguity and lead through change in a complex, matrixed organization
Compensation Target salary varies by geographic location (United States). For non‑U.S. candidates, local employer of record scales apply.
Geo 1 – NY Metro, DC, and other high‑cost locations: $91,800‑$102,600 base salary
Geo 2 – National labor‑cost average: $83,725‑$93,575 base salary
Geo 3 – Below national labor‑cost average: $74,800‑$83,600 base salary
Benefits
Flexible schedules and time off: generous PTO, 11 paid holidays plus 2 floating holidays, and hybrid working opportunities
Health: competitive health, dental, and vision coverage for you and your family
Family: various paid leaves—caregiver, parental/adoption, critical child illness, and fertility benefits
Employee rewards: annual merit increases and/or additional incentives for eligible employees
Retirement: retirement savings plan with employer contributions after one year
Wellness: 15 safety and wellness days annually (pro rated for hires after July 1) and mental health support through Calm and company‑hosted events
Employee assistance program: free and confidential counseling, referrals, and follow‑up services
Learning & growth: access to internal and external learning & development opportunities and mentorships
Equal Opportunity Employer Save the Children is an equal opportunity employer. We protect veterans, individuals with disabilities, and all protected classes. All applicants have the right to receive assistance with the application or recruitment process. Our commitment to safety and security extends to protecting children and employees in all operations.
Legal Disclosure All Save the Children representatives are prohibited from engaging in any activity that could result in child abuse. We are required to notify applicants of their rights under federal employment laws. For further information, review your rights notice from the Department of Labor.
#J-18808-Ljbffr
For over 100 years, Save the Children has been fighting for the rights of children. The right to a healthy start in life, to access to education, and to be in a safe environment protected from harm. We work in some of the world’s hardest‑to‑reach places—over 100 countries, including the U.S. When you join Save the Children, you are creating positive, irreversible change for children and for the future we all share.
The Role As Advisor, Donor Strategy, you will develop and optimize strategies to engage and upgrade high‑value mass‑market donors and high‑dollar sustainers as part of Save the Children’s broader audience retention efforts. The role focuses on audience and segment development, insights, and experience design to increase donor lifetime value, loyalty, and engagement. Reporting to the Senior Director, Audience Strategy, you will shape integrated donor development strategies and optimize donor journeys, helping to build the pipeline to higher levels of giving by designing targeted strategies that deepen donor engagement and accelerate upgrade potential.
Location Hybrid – Washington DC, Fairfield, CT, or Lexington, KY office locations or Remote – United States.
Essential Duties Audience Strategy & Development (40%)
Develop and implement audience strategies for high‑value mass‑market donors and sustainers with the goal of upgrading to mid‑level giving
Support the Senior Director in driving the next best action strategies across the high‑value pipeline audience to optimize engagement, retention, and upgrade outcomes
Define segmentation approaches and donor profiles to support fundraising goals
Deliver audience briefings—including segments, profiles, behavioral considerations, and message guidance—for channel and campaign teams to develop detailed channel strategy
Collaborate with internal teams to identify emerging donor segments and opportunities for growth of the high‑value pipeline
Deliver actionable audience insights to channel leads and internal partners to improve in‑channel performance
Donor Experience & Journey Design (30%)
Develop and optimize a relational fundraising strategy focused on engaging high‑value donors through personalized cultivation, strategic stewardship, and data‑informed approaches that drive retention, activation, upgrade potential, and long‑term growth
Provide strategic insights for new donor acquisition across all join channels, ensuring high‑value pipeline audience growth and alignment
Lead the strategic design and continuous improvement of high‑value donor journeys—welcome, cultivation, stewardship, upgrade, and lapsed—to increase retention, loyalty, and lifetime value
Partner with creative, digital, and channel teams to align messaging and experiences with audience needs
Partner across the audience team to enhance high‑value donor experiences, sharing insights and learnings that support retention, engagement, and upgrade strategies
Ensure high‑value pipeline audience strategies are embedded in integrated marketing plans and go‑to‑market strategy
Own the implementation of niche high‑value experiences—such as leading a donor concierge program, virtual engagement officer, etc.
Insights & Performance Optimization (20%)
Monitor KPIs and recommend optimizations to improve ROI and donor lifetime value
Translate donor data and fundraising performance metrics into strategic recommendations for audience growth
Collaborate with analytics and research teams to refine audience understanding and engagement strategies
Define learning agenda and test plans to improve audience engagement and conversion
Ad Hoc Support & Cross‑Functional Collaboration (10%)
Work closely with the Senior Director of Audience Strategy and other audience strategists to align on team goals and priorities
Partner with the mid‑level team to effectively graduate donors from the mass market to higher levels of giving
Contribute to cross‑functional planning and execution with fundraising, brand, and donor experience teams
Required Qualifications
Minimum of a bachelor’s degree or equivalent experience, plus at least 5 years of relevant experience
Proven expertise in donor or customer segmentation and audience development
Strong analytical skills and ability to translate insights into actionable strategies
Excellent collaboration and communication skills across cross‑functional teams
Professional proficiency in MS Office suite
Professional proficiency in spoken and written English
Preferred Qualifications
Experience in nonprofit fundraising, especially in mass‑market or individual giving programs
Experience with journey mapping and experience design
Familiarity with CRM platforms, marketing automation tools, and donor analytics
Background in lifecycle marketing, direct response, or customer experience strategy
Ability to navigate ambiguity and lead through change in a complex, matrixed organization
Compensation Target salary varies by geographic location (United States). For non‑U.S. candidates, local employer of record scales apply.
Geo 1 – NY Metro, DC, and other high‑cost locations: $91,800‑$102,600 base salary
Geo 2 – National labor‑cost average: $83,725‑$93,575 base salary
Geo 3 – Below national labor‑cost average: $74,800‑$83,600 base salary
Benefits
Flexible schedules and time off: generous PTO, 11 paid holidays plus 2 floating holidays, and hybrid working opportunities
Health: competitive health, dental, and vision coverage for you and your family
Family: various paid leaves—caregiver, parental/adoption, critical child illness, and fertility benefits
Employee rewards: annual merit increases and/or additional incentives for eligible employees
Retirement: retirement savings plan with employer contributions after one year
Wellness: 15 safety and wellness days annually (pro rated for hires after July 1) and mental health support through Calm and company‑hosted events
Employee assistance program: free and confidential counseling, referrals, and follow‑up services
Learning & growth: access to internal and external learning & development opportunities and mentorships
Equal Opportunity Employer Save the Children is an equal opportunity employer. We protect veterans, individuals with disabilities, and all protected classes. All applicants have the right to receive assistance with the application or recruitment process. Our commitment to safety and security extends to protecting children and employees in all operations.
Legal Disclosure All Save the Children representatives are prohibited from engaging in any activity that could result in child abuse. We are required to notify applicants of their rights under federal employment laws. For further information, review your rights notice from the Department of Labor.
#J-18808-Ljbffr