Local Search & SEO Manager Job at Window Nation in Baltimore
Window Nation, Baltimore, MD, United States
One Goal, One Passion - Growth is Everything at Window Nation
At Window Nation, we don’t just replace windows and doors - we help transform homes into spaces people love. With nearly 20 years of craftsmanship, innovation, and competitively priced solutions, we’ve enhanced the comfort, safety, and value of homes for customers nationwide. In doing so, we’ve become a trusted leader in home improvement and strive to be the provider of choice for all window and door replacements.
About the Role The Local Search & SEO Manager owns and scales Window Nation’s local search performance across 36+ markets. This role ensures we consistently capture high‑intent demand across Google Business Profile, local directories, and organic search.
You will own the full local search ecosystem: Google Business Profiles, Local Service Ads, listings, and local SEO, while driving measurable growth in traffic, rankings, and conversions.
This is a hands‑on, high‑ownership role with clear accountability for performance. Success is defined by your ability to improve local visibility, increase conversions, and build a roadmap to scale results across markets.
You’ll likely be a strong match if you:
Have owned local SEO performance for a multi‑location business (5+ locations)
Have directly improved map pack rankings, traffic, and conversions
Work hands‑on in Google Business Profile and/or LSA platforms
Can clearly connect your work to measurable outcomes
Operate at both execution and system level (scaling across markets)
Prefer ownership and accountability over advisory roles
What You’ll Do
Own and optimize Google Business Profiles, Local Service Ads (LSA/GLSA), and local listings across all markets
Keep listings accurate, verified, and optimized, and resolve issues like suspensions, duplicates, and inconsistencies
Optimize service and location pages (metadata, internal linking) to capture high‑intent search demand
Lead the strategy and execution of local landing pages aligned with SEO and paid media
Partner with technical teams to implement SEO improvements and maintain site health
Turn keyword insights into clear SEO briefs and scalable content workflows
Track and analyze rankings, traffic, and conversions to identify growth opportunities
Build and execute a local SEO roadmap to scale performance across markets
Collaborate with paid media, CRO/UX, and content teams to improve conversion outcomes
Communicate results, insights, and next steps to stakeholders
Qualifications – What We’re Looking For Minimum Qualifications
3+ years of SEO experience, including hands‑on local SEO for multi‑location businesses
Hands‑on ownership of Google Business Profiles (multiple listings)
Experience with Local Service Ads (LSA/GLSA)
Proven impact on local rankings, traffic, or conversions (with measurable results)
Experience managing local listings and NAP consistency across platforms
Experience using SEO tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, BrightLocal)
Experience collaborating with paid media, technical, or content teams to implement SEO improvements
Preferred Qualifications
Working knowledge of technical SEO fundamentals (indexing, crawlability, site structure)
Deeper ownership of local SEO performance
Experience in home services, lead generation, or similar multi‑location B2C industries
Experience with local SEO/listings platforms (e.g., BrightLocal, Yext, Moz Local)
Experience building and executing a local SEO roadmap across multiple markets
Experience partnering with CRO/content teams to improve landing page performance
Track record of operating independently and driving results in a multi‑market environment
Bachelor’s degree in Marketing, Communications, IT, or related field
SEO certifications (e.g., Google Analytics Certification, SEMrush Academy, HubSpot SEO, BrightLocal Academy)
Why Window Nation? We’re committed to helping you build a rewarding career while being part of a team that values hard work, reliability, and collaboration.
Pay Transparency: Compensation is determined based on skills, experience, and the requirements of the role. In addition to base pay, some positions are eligible for performance incentives. Final compensation will be based on a combination of factors, including the selected candidate’s experience, qualifications, and internal equity considerations.
Closing EEO/Diversity Statement Window Nation cultivates a culture of inclusion that respects our employees' individual strengths, views, and experiences. We believe our differences make us a better team – one that makes good decisions, drives innovation, and delivers better business results.
At this time, Window Nation is unable to provide sponsorship for employment visas now or in the future. Candidates must be authorized to work in the United States on a permanent basis without the need for current or future visa sponsorship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran or any other characteristic protected by applicable law.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
What We Offer
Competitive compensation, including a base salary range of $80,000- $110,000, plus an annual performance‑based bonus target of 15%
Comprehensive benefits package, including medical, dental, vision, life insurance, and 401(k) retirement options
Paid time off
Growth opportunities within a rapidly expanding company
A collaborative, high‑impact leadership culture where your contributions drive strategy and business outcomes
Ready to Make an Impact? If you want to own and scale a revenue‑driving local SEO channel across multiple markets, this role offers the opportunity to directly influence growth and performance at scale.
Apply to take ownership of local search performance at Window Nation.
#J-18808-Ljbffr
About the Role The Local Search & SEO Manager owns and scales Window Nation’s local search performance across 36+ markets. This role ensures we consistently capture high‑intent demand across Google Business Profile, local directories, and organic search.
You will own the full local search ecosystem: Google Business Profiles, Local Service Ads, listings, and local SEO, while driving measurable growth in traffic, rankings, and conversions.
This is a hands‑on, high‑ownership role with clear accountability for performance. Success is defined by your ability to improve local visibility, increase conversions, and build a roadmap to scale results across markets.
You’ll likely be a strong match if you:
Have owned local SEO performance for a multi‑location business (5+ locations)
Have directly improved map pack rankings, traffic, and conversions
Work hands‑on in Google Business Profile and/or LSA platforms
Can clearly connect your work to measurable outcomes
Operate at both execution and system level (scaling across markets)
Prefer ownership and accountability over advisory roles
What You’ll Do
Own and optimize Google Business Profiles, Local Service Ads (LSA/GLSA), and local listings across all markets
Keep listings accurate, verified, and optimized, and resolve issues like suspensions, duplicates, and inconsistencies
Optimize service and location pages (metadata, internal linking) to capture high‑intent search demand
Lead the strategy and execution of local landing pages aligned with SEO and paid media
Partner with technical teams to implement SEO improvements and maintain site health
Turn keyword insights into clear SEO briefs and scalable content workflows
Track and analyze rankings, traffic, and conversions to identify growth opportunities
Build and execute a local SEO roadmap to scale performance across markets
Collaborate with paid media, CRO/UX, and content teams to improve conversion outcomes
Communicate results, insights, and next steps to stakeholders
Qualifications – What We’re Looking For Minimum Qualifications
3+ years of SEO experience, including hands‑on local SEO for multi‑location businesses
Hands‑on ownership of Google Business Profiles (multiple listings)
Experience with Local Service Ads (LSA/GLSA)
Proven impact on local rankings, traffic, or conversions (with measurable results)
Experience managing local listings and NAP consistency across platforms
Experience using SEO tools (e.g., Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, BrightLocal)
Experience collaborating with paid media, technical, or content teams to implement SEO improvements
Preferred Qualifications
Working knowledge of technical SEO fundamentals (indexing, crawlability, site structure)
Deeper ownership of local SEO performance
Experience in home services, lead generation, or similar multi‑location B2C industries
Experience with local SEO/listings platforms (e.g., BrightLocal, Yext, Moz Local)
Experience building and executing a local SEO roadmap across multiple markets
Experience partnering with CRO/content teams to improve landing page performance
Track record of operating independently and driving results in a multi‑market environment
Bachelor’s degree in Marketing, Communications, IT, or related field
SEO certifications (e.g., Google Analytics Certification, SEMrush Academy, HubSpot SEO, BrightLocal Academy)
Why Window Nation? We’re committed to helping you build a rewarding career while being part of a team that values hard work, reliability, and collaboration.
Pay Transparency: Compensation is determined based on skills, experience, and the requirements of the role. In addition to base pay, some positions are eligible for performance incentives. Final compensation will be based on a combination of factors, including the selected candidate’s experience, qualifications, and internal equity considerations.
Closing EEO/Diversity Statement Window Nation cultivates a culture of inclusion that respects our employees' individual strengths, views, and experiences. We believe our differences make us a better team – one that makes good decisions, drives innovation, and delivers better business results.
At this time, Window Nation is unable to provide sponsorship for employment visas now or in the future. Candidates must be authorized to work in the United States on a permanent basis without the need for current or future visa sponsorship.
All qualified applicants will receive consideration for employment without regard to race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran or any other characteristic protected by applicable law.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
What We Offer
Competitive compensation, including a base salary range of $80,000- $110,000, plus an annual performance‑based bonus target of 15%
Comprehensive benefits package, including medical, dental, vision, life insurance, and 401(k) retirement options
Paid time off
Growth opportunities within a rapidly expanding company
A collaborative, high‑impact leadership culture where your contributions drive strategy and business outcomes
Ready to Make an Impact? If you want to own and scale a revenue‑driving local SEO channel across multiple markets, this role offers the opportunity to directly influence growth and performance at scale.
Apply to take ownership of local search performance at Window Nation.
#J-18808-Ljbffr