Social Media Community Manager
Anheuser-Busch, Saint Louis, MO, United States
Salary:
$66,400-$78,850, bonus eligible
ROLE SUMMARY The Community Manager plays a key role in bringing Anheuser‑Busch’s brands to life through real‑time, one‑to‑one engagement with consumers across social platforms. This role sits at the intersection of brand, culture, and consumer experience—owning everything from daily interactions and content creation to identifying trends and managing risk.
You’ll be responsible for shaping how consumers experience our brands in the digital space—building authentic connections, creating culturally relevant content, and ensuring every interaction leaves a lasting impression. If you thrive in fast‑moving environments, have a strong pulse on culture, and know how to balance creativity with sound judgment, this is your opportunity to make an impact at scale.
JOB RESPONSIBILITIES
Act as the voice of our brands across social platforms (Instagram, Facebook, X, etc.), engaging directly with consumers in real time
Create meaningful, 1:1 interactions that build brand love, loyalty, and unforgettable consumer experiences
Own the end‑to‑end consumer journey across social ensuring every touchpoint reflects the voice and standards of Anheuser‑Busch
Develop and publish engaging, on‑brand content that taps into culture, trends, and what’s happening now
Identify and respond to emerging trends, conversations, and potential risks—escalating when needed and staying ahead of the moment
Partner cross‑functionally with internal teams and external partners to resolve consumer needs and elevate the overall experience
Support giveaways, promotions, and merchandise fulfillment to enhance engagement and brand affinity
Collaborate with reporting and analytics teams to share insights and qualitative feedback from real consumer interactions
Leverage sound judgment to navigate sensitive or high‑visibility situations with professionalism and brand alignment
Build a deep understanding of Anheuser‑Busch’s portfolio, brand positioning, and marketing strategies to ensure consistent and impactful engagement
JOB QUALIFICATIONS
Bachelor’s degree in Marketing, Communications, or a related field
Proven ability (or strong interest) in managing social media platforms with an eye for what performs
Deep understanding of internet culture, social trends, and what gets people to stop scrolling
Strong writing skills with a sharp sense of tone, voice, and attention to detail
A creative mindset with the ability to develop content that’s engaging, culturally relevant, and thoughtfully uses humor
Highly organized and proactive with the ability to juggle multiple projects, timelines, and priorities without missing a beat
Comfortable working both independently and collaboratively in a fast‑moving environment
Strong communication and project management skills preferred
Adaptable and energized by change, with a solutions‑first mindset
Flexible to support nights/weekends when content or moments call for it
Open to relocation for future growth opportunities
Bonus points for a passion for the beer/alcohol industry
BENEFITS
Health benefits including Medical, Dental, Vision, Wellness and Tax‑Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast‑paced environment among a company of owners
Free Beer!
#J-18808-Ljbffr
$66,400-$78,850, bonus eligible
ROLE SUMMARY The Community Manager plays a key role in bringing Anheuser‑Busch’s brands to life through real‑time, one‑to‑one engagement with consumers across social platforms. This role sits at the intersection of brand, culture, and consumer experience—owning everything from daily interactions and content creation to identifying trends and managing risk.
You’ll be responsible for shaping how consumers experience our brands in the digital space—building authentic connections, creating culturally relevant content, and ensuring every interaction leaves a lasting impression. If you thrive in fast‑moving environments, have a strong pulse on culture, and know how to balance creativity with sound judgment, this is your opportunity to make an impact at scale.
JOB RESPONSIBILITIES
Act as the voice of our brands across social platforms (Instagram, Facebook, X, etc.), engaging directly with consumers in real time
Create meaningful, 1:1 interactions that build brand love, loyalty, and unforgettable consumer experiences
Own the end‑to‑end consumer journey across social ensuring every touchpoint reflects the voice and standards of Anheuser‑Busch
Develop and publish engaging, on‑brand content that taps into culture, trends, and what’s happening now
Identify and respond to emerging trends, conversations, and potential risks—escalating when needed and staying ahead of the moment
Partner cross‑functionally with internal teams and external partners to resolve consumer needs and elevate the overall experience
Support giveaways, promotions, and merchandise fulfillment to enhance engagement and brand affinity
Collaborate with reporting and analytics teams to share insights and qualitative feedback from real consumer interactions
Leverage sound judgment to navigate sensitive or high‑visibility situations with professionalism and brand alignment
Build a deep understanding of Anheuser‑Busch’s portfolio, brand positioning, and marketing strategies to ensure consistent and impactful engagement
JOB QUALIFICATIONS
Bachelor’s degree in Marketing, Communications, or a related field
Proven ability (or strong interest) in managing social media platforms with an eye for what performs
Deep understanding of internet culture, social trends, and what gets people to stop scrolling
Strong writing skills with a sharp sense of tone, voice, and attention to detail
A creative mindset with the ability to develop content that’s engaging, culturally relevant, and thoughtfully uses humor
Highly organized and proactive with the ability to juggle multiple projects, timelines, and priorities without missing a beat
Comfortable working both independently and collaboratively in a fast‑moving environment
Strong communication and project management skills preferred
Adaptable and energized by change, with a solutions‑first mindset
Flexible to support nights/weekends when content or moments call for it
Open to relocation for future growth opportunities
Bonus points for a passion for the beer/alcohol industry
BENEFITS
Health benefits including Medical, Dental, Vision, Wellness and Tax‑Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast‑paced environment among a company of owners
Free Beer!
#J-18808-Ljbffr