Sr Analyst, E-Comm Digital Content
Rust-Oleum Corporation, Vernon Hills, IL, United States
Job Title:
Senior E-Commerce Digital Content Analyst
Responsibilities
Collaborate with E-Commerce Amazon team members to drive strategic sales growth, execute major account objectives, and align on Joint Business Plans (JBPs).
Lead organic SEO keyword improvements for greater search relevance and sales conversion.
Provide guidance and recommendations on Amazon programs and initiatives to improve digital reach and representation.
Partner with Product Marketing and Creative Services teams to develop and launch enhanced/A+ content.
Use Vendor Central and third-party data platforms to maintain and optimize Amazon catalog accuracy, PDP quality, and action on key Amazon programs.
Own demand forecasting for Amazon, delivering accurate monthly unit forecasts and annual forecasts for new product launches, in partnership with the Demand Planning and Product Marketing teams.
As part of the E-Commerce team, enter SKUs in multiple retailer proprietary systems: set up SKUs, enter and maintain SKU content including product families, marketing copy, marketing bullets, regulatory information, product images, videos and other assets.
Perform routine audits of online SKU content.
Develop and maintain a common database for online assortments by retailer including SKU availability, pricing & regulatory status.
Assist Project Manager and NAE in development of E-Commerce strategic plan for assigned retailers.
Make recommendations to help drive revenue like SKU additions, enhanced product content, promotions, and drop ship program opportunities.
Maintain and update product inventory file in retailer fulfillment systems.
Update retailer E-Comm systems with order cancellations and revised back-order dates.
Manage Rust-Oleum’s performance for on-time delivery, ASN timing, fill rates, and score carding metrics to ensure Rust-Oleum compliance.
Perform other special projects as needed.
Assist with sales reporting and sales trends as needed.
Assist with presentation development and delivery as needed.
Qualifications
Effectively manage multiple projects and deadlines.
Able to work in a fast-paced, evolving environment.
Strong analytical and proofing skills.
Detail oriented and highly organized.
Desire to work in team-based environment yet can work independently if needed.
Advanced highly proficient Microsoft Excel user.
Strong Microsoft Office skills.
Salary: $77,000 - $80,000 annual salary and bonus eligible.
From big benefits to small, we take care of our associates! After 30 days of employment, you will be eligible for a benefits package that includes medical, dental, life, disability and business travel insurance, flexible spending accounts, EAP, stock purchases and vacation/sick days/parental leave. We also offer a 401(k) plan after three months of employment. Associates are vested in the RPM Pension plan after completing five years of service. Rust-Oleum offers 9 paid holidays and one floating holiday per year. You are also eligible to earn three weeks of vacation on an annualized basis.
Rust-Oleum is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.
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Senior E-Commerce Digital Content Analyst
Responsibilities
Collaborate with E-Commerce Amazon team members to drive strategic sales growth, execute major account objectives, and align on Joint Business Plans (JBPs).
Lead organic SEO keyword improvements for greater search relevance and sales conversion.
Provide guidance and recommendations on Amazon programs and initiatives to improve digital reach and representation.
Partner with Product Marketing and Creative Services teams to develop and launch enhanced/A+ content.
Use Vendor Central and third-party data platforms to maintain and optimize Amazon catalog accuracy, PDP quality, and action on key Amazon programs.
Own demand forecasting for Amazon, delivering accurate monthly unit forecasts and annual forecasts for new product launches, in partnership with the Demand Planning and Product Marketing teams.
As part of the E-Commerce team, enter SKUs in multiple retailer proprietary systems: set up SKUs, enter and maintain SKU content including product families, marketing copy, marketing bullets, regulatory information, product images, videos and other assets.
Perform routine audits of online SKU content.
Develop and maintain a common database for online assortments by retailer including SKU availability, pricing & regulatory status.
Assist Project Manager and NAE in development of E-Commerce strategic plan for assigned retailers.
Make recommendations to help drive revenue like SKU additions, enhanced product content, promotions, and drop ship program opportunities.
Maintain and update product inventory file in retailer fulfillment systems.
Update retailer E-Comm systems with order cancellations and revised back-order dates.
Manage Rust-Oleum’s performance for on-time delivery, ASN timing, fill rates, and score carding metrics to ensure Rust-Oleum compliance.
Perform other special projects as needed.
Assist with sales reporting and sales trends as needed.
Assist with presentation development and delivery as needed.
Qualifications
Effectively manage multiple projects and deadlines.
Able to work in a fast-paced, evolving environment.
Strong analytical and proofing skills.
Detail oriented and highly organized.
Desire to work in team-based environment yet can work independently if needed.
Advanced highly proficient Microsoft Excel user.
Strong Microsoft Office skills.
Salary: $77,000 - $80,000 annual salary and bonus eligible.
From big benefits to small, we take care of our associates! After 30 days of employment, you will be eligible for a benefits package that includes medical, dental, life, disability and business travel insurance, flexible spending accounts, EAP, stock purchases and vacation/sick days/parental leave. We also offer a 401(k) plan after three months of employment. Associates are vested in the RPM Pension plan after completing five years of service. Rust-Oleum offers 9 paid holidays and one floating holiday per year. You are also eligible to earn three weeks of vacation on an annualized basis.
Rust-Oleum is an equal opportunity employer. Employment selection and related decisions are made without regard to sex, race, age, disability, religion, national origin, color, or any other protected class.
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