Business Development Representative
ICBD Holdings, Franklin Park, NJ, United States
Business Development Representative – ABA Centers of New Jersey
Monmouth Junction, NJ
Join our team to generate leads and build strong relationships with families and local organizations.
What You’ll Do Lead Generation & Prospecting
Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders).
Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins.
Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity.
Qualify and document lead potential, partner alignment, and readiness for engagement.
Salesforce & Pipeline Management
Log all outreach, visit notes, referrals, and contacts in Salesforce daily.
Maintain complete visibility into referral status, outcomes, and lead aging across accounts.
Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights.
Collaborate with Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization.
Territory Development
Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities.
Analyze referral patterns and territory performance to refine targeting efforts.
Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones.
Event Strategy & Execution
Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events.
Collaboration & Reporting
Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
Submit regular outreach reports, territory updates, and event summaries.
Participate in weekly sales calls, coaching check-ins, and training.
Qualifications
High School diploma, bachelor’s degree in business, healthcare, or related field preferred.
Minimum 3 years of experience in field sales, outreach, or business development—preferably healthcare-related.
Demonstrated ability to generate leads, manage a sales pipeline, and meet performance expectations.
Strong communication, relationship-building, and organizational skills.
Salesforce or similar CRM experience required.
Outstanding Benefits
21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays).
Flexible Spending Account (FSA) and Health Savings Account (HSA) options.
Medical, dental, vision, long-term disability, and life insurance.
Generous 401(k) with up to 6% employer match.
ABA Centers of New Jersey, LLC, participates in the U.S. Department of Homeland Security E-Verify program.
#J-18808-Ljbffr
What You’ll Do Lead Generation & Prospecting
Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders).
Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins.
Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity.
Qualify and document lead potential, partner alignment, and readiness for engagement.
Salesforce & Pipeline Management
Log all outreach, visit notes, referrals, and contacts in Salesforce daily.
Maintain complete visibility into referral status, outcomes, and lead aging across accounts.
Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights.
Collaborate with Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization.
Territory Development
Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities.
Analyze referral patterns and territory performance to refine targeting efforts.
Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones.
Event Strategy & Execution
Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
Must maintain a flexible schedule as the role may require early morning, evening or weekend availability for events.
Collaboration & Reporting
Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
Submit regular outreach reports, territory updates, and event summaries.
Participate in weekly sales calls, coaching check-ins, and training.
Qualifications
High School diploma, bachelor’s degree in business, healthcare, or related field preferred.
Minimum 3 years of experience in field sales, outreach, or business development—preferably healthcare-related.
Demonstrated ability to generate leads, manage a sales pipeline, and meet performance expectations.
Strong communication, relationship-building, and organizational skills.
Salesforce or similar CRM experience required.
Outstanding Benefits
21 paid days off (15 days of PTO, which increases with tenure, plus 6 holidays).
Flexible Spending Account (FSA) and Health Savings Account (HSA) options.
Medical, dental, vision, long-term disability, and life insurance.
Generous 401(k) with up to 6% employer match.
ABA Centers of New Jersey, LLC, participates in the U.S. Department of Homeland Security E-Verify program.
#J-18808-Ljbffr