Marketing Manager
Johngore, Atlanta, GA, United States
Marketing Manager page is loaded## Marketing Managerlocations:
Atlanta, GA (Mon - Th in Office)time type:
Full timeposted on:
Posted 7 Days Agojob requisition id:
R100678**THE JOHN GORE ORGANIZATION** is the leading presenter, distributor, and marketer of Broadway theatre worldwide.
Under the leadership of theater producer and owner John Gore, its family of companies includes Broadway Across America, Broadway.com, The Broadway Channel, BroadwayBox.com and Group Sales Box Office.
Its productions span Broadway, Off Broadway, London’s West End, Japan and 48 North American markets. It has won Tonys in every producing category as well as numerous other Drama League, Drama Desk and Olivier awards.We are committed to developing an inclusive and supportive culture, where employees have equal opportunity for growth.$60,000.00/ annuallyFLSA Status: Exempt**Summary**The Marketing Manager is a vital member of the Broadway Across America’s (BAA) Southeast Region office in Atlanta. This entry-level position assists the Regional Marketing Director, our national marketing team, and local presenting and venue partners in the tactical implementation of administrative support for advertising and public relations campaigns to ensure successful Broadway engagements in Atlanta, New Orleans and Jacksonville. The Marketing Manager is a team player, tech-savvy, and digital forward.**Duties and Responsibilities*** Manage timelines, marketing, and pricing strategies in coordination with the Marketing Director, National Marketing Team, Regional Executive and members of the ticketing team for both season ticket campaigns and individual show campaigns in Atlanta, New Orleans and Jacksonville* Support the local presenting partner’s staff for the Broadway series in New Orleans and Jacksonville in the execution of marketing strategies including sharing BAA best practices* Execute integrated marketing plans (digital advertising, traditional advertising, and promotional) with direction from senior staff designed to help sell season tickets and tickets to individual shows in all markets* Maintains email blast schedules with venue partners; works with Senior Staff on creation of content, strategy, targeting, and approvals on email communications* Manage social media for Atlanta as well as provide best practices for New Orleans and Jacksonville* Responsible for internal and external approvals for all marketing related deliverables and plans in Atlanta and New Orleans
+ Traffics all electronic, print and digital ads, and collateral for all shows and season subscription campaigns through design* Responsible for the upkeep of content on the local Broadway Across America market webpages for the three markets* Establish and nurture relationships with community not-for-profit and business organizations to maximize the efficacy of marketing plans by creating dynamic grassroots promotional to raise awareness of the Broadway series* Collaborate with BAA National marketing and creative teams to develop new ideas and initiatives* Partner with program publisher to proof and approve all show programs* Attend partner marketing meetings/special committees to represent the BAA Marketing Team as needed* Assist Director with securing and execution of special events, such as cast parties, promotional events and subscriber promotions* Assist with Settle engagements with venue partners and tour company managers* Other duties as assigned**Competencies**To perform the job successfully, an individual should demonstrate the following competencies:* Cooperation
+ Establishes and maintains effective relationships
+ Active listener
+ Offers assistance and support to co-workers
+ Works cooperatively in group situations* Adaptability
+ Able to work around unexpected changes of events or workload
+ Modifies a planned course of action based on new circumstances
+ Changes communication style to achieve the best results
+ Willingness to adapt and learn new skills to execute new initiatives
+ Ability to prioritize and manage rapidly shifting priorities* Functional Competencies
+ Strong MS Office Skills with emphasis on Excel
+ Experience with Monday.com preferred but not required
+ Excellent written and verbal communication
+ Ability to create lasting relationships to develop new business and relationships.
+ Attention to detail and the ability to manage multiple projects at once are paramount to this position.* Team Orientation
+ Fosters Team cooperation
+ Understands team roles and responsibilities
+ Supports group problem solving**Qualifications aka KSAOs**To perform this job successfully, an individual must be able to perform each essential duty satisfactorily, the requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.**Education and/or Experience*** Bachelor’s Degree in marketing, communications and advertising, preferred but not required* 3-5 years’ experience in live event sales, preferred* Additional experience may be substituted for education**Communication Skills*** Ability to read, analyze, and interpret media buys, media performance and sales reports* Ability to respond to common inquiries or complaints from customers, partners, or members of the industry* Ability to write email, social media, and sales copy* Ability to effectively present information to internal staff and outside show and presenting partner representatives**Critical Thinking*** Able to create specialized marketing plans for each individual production based on each show’s unique target audience* Remain nimble to shift strategies as needed based on reporting metrics and sales data* Stay updated on marketing trends nationally and locally to maximize reach and effectiveness of marketing plans**Physical Demands**Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to:* Plan and produce various promotional and sales events* Set up and breakdown for off-site events* Some travel for company and industry-related events**Work Environment**Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally exposed to:* Fostering a team spirit* Assisting with other departments needs as requested**Acknowledgement**The above job description is not intended to be an all-inclusive list of duties and standards of the position. Employees will follow any other instructions, and perform any other related duties, as assigned by their supervisor.We offer competitive compensation including Vacation and Holiday Pay, health & welfare benefits, and a 401(k) retirement plan.Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.**EQUAL EMPLOYMENT OPPORTUNITY**The John Gore Organization is an equal opportunity employer and affords equal employment opportunity to all applicants regardless of race, color, religion, gender, creed, national origin, age, disability, sexual orientation, veteran status or any other legally protected classification under local, state or federal laws.**HIRING PRACTICES**The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification or position. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.The John Gore Organization’s recruitment policies are designed to place #J-18808-Ljbffr
Atlanta, GA (Mon - Th in Office)time type:
Full timeposted on:
Posted 7 Days Agojob requisition id:
R100678**THE JOHN GORE ORGANIZATION** is the leading presenter, distributor, and marketer of Broadway theatre worldwide.
Under the leadership of theater producer and owner John Gore, its family of companies includes Broadway Across America, Broadway.com, The Broadway Channel, BroadwayBox.com and Group Sales Box Office.
Its productions span Broadway, Off Broadway, London’s West End, Japan and 48 North American markets. It has won Tonys in every producing category as well as numerous other Drama League, Drama Desk and Olivier awards.We are committed to developing an inclusive and supportive culture, where employees have equal opportunity for growth.$60,000.00/ annuallyFLSA Status: Exempt**Summary**The Marketing Manager is a vital member of the Broadway Across America’s (BAA) Southeast Region office in Atlanta. This entry-level position assists the Regional Marketing Director, our national marketing team, and local presenting and venue partners in the tactical implementation of administrative support for advertising and public relations campaigns to ensure successful Broadway engagements in Atlanta, New Orleans and Jacksonville. The Marketing Manager is a team player, tech-savvy, and digital forward.**Duties and Responsibilities*** Manage timelines, marketing, and pricing strategies in coordination with the Marketing Director, National Marketing Team, Regional Executive and members of the ticketing team for both season ticket campaigns and individual show campaigns in Atlanta, New Orleans and Jacksonville* Support the local presenting partner’s staff for the Broadway series in New Orleans and Jacksonville in the execution of marketing strategies including sharing BAA best practices* Execute integrated marketing plans (digital advertising, traditional advertising, and promotional) with direction from senior staff designed to help sell season tickets and tickets to individual shows in all markets* Maintains email blast schedules with venue partners; works with Senior Staff on creation of content, strategy, targeting, and approvals on email communications* Manage social media for Atlanta as well as provide best practices for New Orleans and Jacksonville* Responsible for internal and external approvals for all marketing related deliverables and plans in Atlanta and New Orleans
+ Traffics all electronic, print and digital ads, and collateral for all shows and season subscription campaigns through design* Responsible for the upkeep of content on the local Broadway Across America market webpages for the three markets* Establish and nurture relationships with community not-for-profit and business organizations to maximize the efficacy of marketing plans by creating dynamic grassroots promotional to raise awareness of the Broadway series* Collaborate with BAA National marketing and creative teams to develop new ideas and initiatives* Partner with program publisher to proof and approve all show programs* Attend partner marketing meetings/special committees to represent the BAA Marketing Team as needed* Assist Director with securing and execution of special events, such as cast parties, promotional events and subscriber promotions* Assist with Settle engagements with venue partners and tour company managers* Other duties as assigned**Competencies**To perform the job successfully, an individual should demonstrate the following competencies:* Cooperation
+ Establishes and maintains effective relationships
+ Active listener
+ Offers assistance and support to co-workers
+ Works cooperatively in group situations* Adaptability
+ Able to work around unexpected changes of events or workload
+ Modifies a planned course of action based on new circumstances
+ Changes communication style to achieve the best results
+ Willingness to adapt and learn new skills to execute new initiatives
+ Ability to prioritize and manage rapidly shifting priorities* Functional Competencies
+ Strong MS Office Skills with emphasis on Excel
+ Experience with Monday.com preferred but not required
+ Excellent written and verbal communication
+ Ability to create lasting relationships to develop new business and relationships.
+ Attention to detail and the ability to manage multiple projects at once are paramount to this position.* Team Orientation
+ Fosters Team cooperation
+ Understands team roles and responsibilities
+ Supports group problem solving**Qualifications aka KSAOs**To perform this job successfully, an individual must be able to perform each essential duty satisfactorily, the requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.**Education and/or Experience*** Bachelor’s Degree in marketing, communications and advertising, preferred but not required* 3-5 years’ experience in live event sales, preferred* Additional experience may be substituted for education**Communication Skills*** Ability to read, analyze, and interpret media buys, media performance and sales reports* Ability to respond to common inquiries or complaints from customers, partners, or members of the industry* Ability to write email, social media, and sales copy* Ability to effectively present information to internal staff and outside show and presenting partner representatives**Critical Thinking*** Able to create specialized marketing plans for each individual production based on each show’s unique target audience* Remain nimble to shift strategies as needed based on reporting metrics and sales data* Stay updated on marketing trends nationally and locally to maximize reach and effectiveness of marketing plans**Physical Demands**Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to talk or hear. The employee is frequently required to:* Plan and produce various promotional and sales events* Set up and breakdown for off-site events* Some travel for company and industry-related events**Work Environment**Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is occasionally exposed to:* Fostering a team spirit* Assisting with other departments needs as requested**Acknowledgement**The above job description is not intended to be an all-inclusive list of duties and standards of the position. Employees will follow any other instructions, and perform any other related duties, as assigned by their supervisor.We offer competitive compensation including Vacation and Holiday Pay, health & welfare benefits, and a 401(k) retirement plan.Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.**EQUAL EMPLOYMENT OPPORTUNITY**The John Gore Organization is an equal opportunity employer and affords equal employment opportunity to all applicants regardless of race, color, religion, gender, creed, national origin, age, disability, sexual orientation, veteran status or any other legally protected classification under local, state or federal laws.**HIRING PRACTICES**The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification or position. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.The John Gore Organization’s recruitment policies are designed to place #J-18808-Ljbffr