
Brand Marketing Intern
Learning Resources, Vernon Hills, IL, United States
Hand2mind Brand Intern For more than 60 years, hand2mind has inspired learning through play by creating hands-on, classroom-tested materials that help children learn by doing. We're a growing, family-owned company recognized as a Chicago Tribune Top Workplace and trusted by teachers and families alike. We create a wide range of educational productsclassroom tools like Hands-on Standards, consumer products for NumberBlocks, and innovative items like our new BubblePlush Yoga Balls. If you're curious, collaborative, and a kid at heart, you'll feel right at home here. Join us in shaping the future of learning with our award-winning team!
The hand2mind Brand team is seeking an intern to contribute to annual marketing projects and processes, including market research for new product development, influencer recruiting and community management, and assistance in refreshing the hand2mind Brand Store. Responsibilities:
The intern who fulfills this role will gain hands-on experience in seeing how social listening and market research influences the development of new educational toys and tools. They will also gain a clear understanding of the execution of an innovative and budding strategy to build a community of content creators and affiliates. They will also learn significant skills working cross-functionally with our creative team to help develop unique digital resources to support e-commerce selling.
Market Research Support Pull social listening and retail insights to support new product development
Support brand team research needs cross-functionally in terms of data organization
Leverage qualitative insights inform product and messaging
Community Management & Content Tracking (IG + TikTok) Identify and save posts not tagged by the brand via our social media channels to help measure total social footprint
Engage with external social media posts where appropriate to support brand voice.
Contribute to growth of our affiliate network by identifying potential creators for future partnerships
Brand Store Refresh (Canva) Update Brand store assets in Canva to align with customer search intent
Collaborate with Brand and Creative teams to shift assets from product-line language to use/solution-based messaging
Translate cross-functional insights into visual content
We're seeking an intern who is strong in social-native thinking, experience with content creation, has good people skills, and has superior organization skills. Best for: Students who live on TikTok/IG and understand social culture.
We are a drug-free workplace and an EEO employer.
Please note: This role will be filled by our internal recruitment team, so no assistance is needed from any outside staffing agency at this time
Compensation: $20 per hour