Digital Marketing Support Specialist

Digital Marketing Support Specialist

Location: Arlington, TX 76011 (Onsite 5 days per week)

Duration: 6-month contract, likely to extend

We are seeking a Digital Marketing Support Specialist to support both sales and marketing end users across a wide range of digital marketing technologies, processes, campaigns, and analytics.

This role is fully onsite in Arlington, TX and plays a key part in helping teams build and optimize campaign strategies that drive traffic and lead generation.

The ideal candidate has hands-on experience supporting enterprise marketing technologies, enjoys troubleshooting and training end users, and thrives in a fast-paced, collaborative environment.

Key Responsibilities:

• Support sales and marketing end users across all digital marketing technologies, processes, campaigns, and analytics

• Administer user accounts for all enterprise marketing applications

• Provide phone, online, and in-person support for digital marketing-related issues

• Document, track, and resolve support requests while clearly communicating status and resolution

• Participate in focus groups to enhance existing applications

• Document new features and business needs to be applied to marketing technologies

• Assist with training end users on all digital marketing applications

• Create and maintain training documentation

• Assist with web design tasks, HTML code edits, and photo enhancement

• Support users of the company website CMS, CRM, Google Analytics, Google AdWords, and other enterprise marketing technologies

• Maintain and report on website and market-level performance using Google Analytics, identify trends, and recommend improvements

• Evaluate CRM data integrity and recommend process improvements

• Manage email marketing templates and campaigns, including best practice recommendations

• Identify opportunities to improve web listings to increase traffic and lead generation

Top Must-Haves:

• Strong experience supporting digital marketing platforms and tools

• Hands-on experience with CMS, CRM, email marketing, and analytics technologies

• Ability to troubleshoot technical issues and communicate clearly with non-technical users

Qualifications:

• 3+ years of experience gathering business requirements for sales and marketing teams

• 3+ years of experience working within a digital marketing environment

• 3+ years of experience using Adobe tools such as Photoshop

• 3+ years of experience reading, writing, and troubleshooting HTML

• Excellent verbal, written, listening, and presentation skills

• Comfortable training end users with varying levels of marketing and IT experience

• Ability to work in a fast-paced environment while managing multiple priorities

• Proficiency with Microsoft Office and email tools