Social & Community Brand Manager Job at Scribd, Inc. in San Francisco
Scribd, Inc., San Francisco, CA, United States
About the Role
Scribd is looking for a Social & Community Brand Manager to build and steward our brand presence where our readers, listeners, and learners actually spend their time, in comment sections, subreddits, and video feeds.
This is a role for someone who understands that brand trust is built in the margins: a well‑placed Reddit comment, a YouTube response that actually answers the question, a listening report that changes how the team talks about a product. You'll own day‑to‑day execution of our social and community presence, with YouTube and Reddit as your primary channels in H1, and grow into broader brand campaign support over time. You'll be Scribd's ears on the ground, and increasingly, a voice that shapes how we show up in culture.
What You’ll Do
Channel Ownership
Own Scribd's presence on social media (YouTube and Reddit) that both require consistency and genuine intent
On Reddit, drive thoughtful, value‑driven participation across priority subreddits that earns credibility over time
On YouTube, manage the full content lifecycle, scheduling, publishing, optimization, and comment moderation
Identify content gaps, surface emerging conversations, and flag what's worth responding to
Proactively pitch content ideas based on what you're seeing in the community that could perform well across all platforms
Social Listening & Audience Intelligence
Monitor Scribd's social and community footprint, and broader conversations using social listening tools and manual listening workflows while also tracking sentiment
Translate what you're hearing into clear, usable insights for brand marketing campaigns
Help inform messaging evolution, content pillars, and campaign direction
Campaign Support & Coordination
Support rollout of brand initiatives across social and community channels
Build and maintain publishing calendars and execution timelines
Coordinate with internal stakeholders to ensure message consistency from brief to publish
Over time, take on a more active role in integrated campaign execution, this role is built to grow beyond social
Performance Tracking & Reporting
Build and maintain dashboards in Sprout Social across YouTube, Reddit, and other channels
Track engagement, retention, sentiment, and brand health signals
Deliver weekly and monthly reports with clear insights and optimization recommendations
Run small tests and experiments to improve performance and flag what's working before you're asked
Who You Are
3–5 years of experience in social media and community management
Deep familiarity with YouTube best practices and analytics
You understand how Reddit works culturally, not just mechanically, and know why authenticity there isn't optional
Proficient in Sprout Social or a comparable platform
Comfortable moving between quantitative data and qualitative signal
Highly organized, and execution‑oriented
Experience with or exposure to paid social – boosting content, supporting campaign media plans, or coordinating with a paid team. You should understand how paid and organic work together.
Bonus: exposure to integrated campaign work, contributing to a launch, coordinating cross‑channel rollouts, or working from a creative brief
Bonus: experience in education, teaching, or working with educator, academics or student communities
Compensation
In the state of California, the reasonably expected salary range is between $82,500 to $120,000.
In the United States, outside of California, the reasonably expected salary range is between $67,500 to $112,000.
In Canada, the reasonably expected salary range is between $86,000 CAD to $105,000 CAD.
We carefully consider a wide range of factors when determining compensation, including but not limited to experience; job‑related skill sets; relevant education or training; and other business and organizational needs. The salary range listed is for the level at which this job has been scoped. In the event that you are considered for a different level, a higher or lower pay range would apply. This position is also eligible for a competitive equity ownership, and a comprehensive and generous benefits package.
Benefits at Scribd, Inc.
Scribd Flex (flexible work model)
Comprehensive health, dental, and vision coverage
Mental health support and disability coverage
Generous paid time off, including vacation, sick time, holidays, winter break, volunteer time, and sabbaticals
Paid parental leave and family support benefits
Retirement matching and employee equity
Learning and development programs and professional growth opportunities
Wellness and home office stipends
Complimentary access to the Scribd, Inc. suite of products
Enterprise access to leading AI tools
Scribd, Inc. is committed to equal employment opportunity regardless of race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. We encourage people of all backgrounds to apply, and believe that a diversity of perspectives and experiences create a foundation for the best ideas. Come join us in building something meaningful.