Content Marketing Manager
Booster, Minneapolis, MN, United States
Job Description
We are seeking a
Content Strategist
with a passion for clear storytelling and customer communities. The ideal candidate brings a strong blend of writing, strategic thinking, and cross‑channel campaign experience to the role, elevating the Datasite brand across the Americas. They will own content that supports demand generation, brand positioning, events, product education, and customer retention — shaping how audiences experience and engage with Datasite’s value proposition across digital touchpoints.
This role ensures market-specific narratives ladder to global POV while collaborating with global demand gen, product marketing, the global content studio, and sales to develop content that tells the story of how Datasite’s platforms and products help teams close deals faster, reduce friction, and drive strategic outcomes for investment banks, private equity firms, corporate development teams, and legal advisory partners. This is a hands‑on role with meaningful exposure to strategy, analytics, and go‑to‑market execution.
Key Responsibilities Content Strategy & Planning
Support the development and implementation of a comprehensive content strategy aligned to Americas regional marketing plans and broader global initiatives.
Translate market insights into a cohesive editorial vision that supports the objectives and outcomes for awareness, demand generation, and audience engagement programs and initiatives within the Americas.
In partnership with the Americas marketing team, maintain content calendar and deliverables aligned with program timing and execution.
Content Creation & Management
Produce and refine high-quality content — blogs, web copy, videos, email campaigns, social media, thought leadership pieces, product collateral, sales tools, and speeches/talking points — with accuracy and a strong understanding of the M&A, financial services, and FinTech landscapes.
Tailor content for diverse audiences, including investment professionals, corporate deal teams, advisors, and internal stakeholders.
SEO & Analytics
Apply SEO best practices to enhance organic visibility and content discoverability.
Monitor performance using analytics tools and contribute insights to optimize content, messaging, and go‑to‑market approaches.
Cross‑Functional Collaboration
Partner closely with Regional Marketing Leads, Product Marketing, Demand Gen and Sales to align content to product positioning and campaign goals.
Work with subject‑matter experts across the business to ensure technical accuracy and narrative clarity.
Support internal enablement by developing content that equips the GTM teams with messaging and positioning aligned to strategic priorities.
Required Qualifications
3-5 years of professional experience
in content marketing, editorial, or related roles, ideally in a B2B SaaS or FinTech environment.
Exceptional
writing, editing, and storytelling skills , with the ability to distill complex topics into persuasive, clear, and audience‑relevant content.
Experience managing a
content calendar across channels
and formats.
Hands on experience with multi‑channel content creation –
social, live
and
virtual events, short
and
long form video.
Familiarity with
SEO fundamentals
and content performance measurement.
Strong
project management and communication skills .
Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field.
Preferred Qualifications
Experience in
financial services, M&A technology, private markets, or capital markets sectors .
Comfortable working within a
fast‑paced, collaborative, global SaaS organization .
Familiarity with
marketing automation, CMS platforms (e.g., HubSpot, WordPress) , and analytics tools.
Understanding of
audience segmentation
and content personalization for demand programs.
Who Will Thrive Here
A strategic thinker who can balance
brand storytelling and performance‑driven content .
A collaborative teammate who partners across functions and levels.
Someone passionate about helping users understand complex SaaS solutions through
clear, concise, and compelling content .
A motivated contributor ready to grow within a high‑impact marketing organization.
Why Datasite As part of Datasite’s Americas marketing organization, this role contributes directly to telling the story of one of the most trusted platforms for deal execution and transaction management. You’ll be part of a team that
connects with trusted advisors, dealmakers, and enterprise audiences , helping them solve real business challenges with secure, workflow‑centric SaaS technology — while building your strategic content skills in a global, high‑growth environment.
Work Location & Flexibility If located near our
Minneapolis or New York City
office and follows a hybrid work model. Employees work
on‑site a minimum of two days per week . Please note that
specific business units or role requirements may necessitate additional in‑office days
based on team collaboration needs or operational priorities.
Compensation & Benefits $69,100.00 - $118,300.00
Benefits include health insurance (medical, dental, vision), a retirement savings plan, paid time off, and other employee benefits. Specific details will be provided during the interview process. Datasite reserves the right to modify this pay range at any time.
EEO Statement Our company is committed to fostering a diverse and inclusive workforce where all individuals are respected and valued. We are an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, disability, protected veteran status, or any other protected characteristic. We encourage applications from candidates of all backgrounds and are dedicated to building teams that reflect the diversity of our communities.
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Content Strategist
with a passion for clear storytelling and customer communities. The ideal candidate brings a strong blend of writing, strategic thinking, and cross‑channel campaign experience to the role, elevating the Datasite brand across the Americas. They will own content that supports demand generation, brand positioning, events, product education, and customer retention — shaping how audiences experience and engage with Datasite’s value proposition across digital touchpoints.
This role ensures market-specific narratives ladder to global POV while collaborating with global demand gen, product marketing, the global content studio, and sales to develop content that tells the story of how Datasite’s platforms and products help teams close deals faster, reduce friction, and drive strategic outcomes for investment banks, private equity firms, corporate development teams, and legal advisory partners. This is a hands‑on role with meaningful exposure to strategy, analytics, and go‑to‑market execution.
Key Responsibilities Content Strategy & Planning
Support the development and implementation of a comprehensive content strategy aligned to Americas regional marketing plans and broader global initiatives.
Translate market insights into a cohesive editorial vision that supports the objectives and outcomes for awareness, demand generation, and audience engagement programs and initiatives within the Americas.
In partnership with the Americas marketing team, maintain content calendar and deliverables aligned with program timing and execution.
Content Creation & Management
Produce and refine high-quality content — blogs, web copy, videos, email campaigns, social media, thought leadership pieces, product collateral, sales tools, and speeches/talking points — with accuracy and a strong understanding of the M&A, financial services, and FinTech landscapes.
Tailor content for diverse audiences, including investment professionals, corporate deal teams, advisors, and internal stakeholders.
SEO & Analytics
Apply SEO best practices to enhance organic visibility and content discoverability.
Monitor performance using analytics tools and contribute insights to optimize content, messaging, and go‑to‑market approaches.
Cross‑Functional Collaboration
Partner closely with Regional Marketing Leads, Product Marketing, Demand Gen and Sales to align content to product positioning and campaign goals.
Work with subject‑matter experts across the business to ensure technical accuracy and narrative clarity.
Support internal enablement by developing content that equips the GTM teams with messaging and positioning aligned to strategic priorities.
Required Qualifications
3-5 years of professional experience
in content marketing, editorial, or related roles, ideally in a B2B SaaS or FinTech environment.
Exceptional
writing, editing, and storytelling skills , with the ability to distill complex topics into persuasive, clear, and audience‑relevant content.
Experience managing a
content calendar across channels
and formats.
Hands on experience with multi‑channel content creation –
social, live
and
virtual events, short
and
long form video.
Familiarity with
SEO fundamentals
and content performance measurement.
Strong
project management and communication skills .
Bachelor’s degree in Marketing, Communications, Journalism, Business, or related field.
Preferred Qualifications
Experience in
financial services, M&A technology, private markets, or capital markets sectors .
Comfortable working within a
fast‑paced, collaborative, global SaaS organization .
Familiarity with
marketing automation, CMS platforms (e.g., HubSpot, WordPress) , and analytics tools.
Understanding of
audience segmentation
and content personalization for demand programs.
Who Will Thrive Here
A strategic thinker who can balance
brand storytelling and performance‑driven content .
A collaborative teammate who partners across functions and levels.
Someone passionate about helping users understand complex SaaS solutions through
clear, concise, and compelling content .
A motivated contributor ready to grow within a high‑impact marketing organization.
Why Datasite As part of Datasite’s Americas marketing organization, this role contributes directly to telling the story of one of the most trusted platforms for deal execution and transaction management. You’ll be part of a team that
connects with trusted advisors, dealmakers, and enterprise audiences , helping them solve real business challenges with secure, workflow‑centric SaaS technology — while building your strategic content skills in a global, high‑growth environment.
Work Location & Flexibility If located near our
Minneapolis or New York City
office and follows a hybrid work model. Employees work
on‑site a minimum of two days per week . Please note that
specific business units or role requirements may necessitate additional in‑office days
based on team collaboration needs or operational priorities.
Compensation & Benefits $69,100.00 - $118,300.00
Benefits include health insurance (medical, dental, vision), a retirement savings plan, paid time off, and other employee benefits. Specific details will be provided during the interview process. Datasite reserves the right to modify this pay range at any time.
EEO Statement Our company is committed to fostering a diverse and inclusive workforce where all individuals are respected and valued. We are an equal opportunity employer and make all employment decisions without regard to race, color, religion, sex, gender identity, sexual orientation, age, national origin, disability, protected veteran status, or any other protected characteristic. We encourage applications from candidates of all backgrounds and are dedicated to building teams that reflect the diversity of our communities.
#J-18808-Ljbffr