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B2B Product Marketing Consultant

Virtual Vocations Inc, New York, NY, United States


A company is looking for a Go-To-Market (GTM) Product Marketing (B2B Physician Channel) - Part Time Contract. Key Responsibilities

Identify and prioritize physician sub-segments and their specific pain points regarding sleep diagnostics Refine the B2B narrative and create tailored collateral for different stakeholders Define and optimize demand generation and lead conversion strategies

Required Qualifications

5+ years in GTM Strategy, Product Marketing, or B2B SaaS within the Healthcare or HealthTech space Familiarity with physician referral patterns and medical billing/reimbursement Experience in building templates, CRM workflows, and sales processes Ability to identify strategic market opportunities