Partner Marketing Lead
Slope, San Francisco, CA, United States
Location
San Francisco
Employment Type Full time
Department Marketing
Compensation
$284K – $315K • Offers Equity
The base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. If the role is non-exempt, overtime pay will be provided consistent with applicable laws. In addition to the salary range listed above, total compensation also includes generous equity, performance‑related bonus(es) for eligible employees, and the following benefits.
Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre‑tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non‑birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
Paid time off: flexible PTO for exempt employees and up to 15 days annually for non‑exempt employees
13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
Mental health and wellness support
Employer‑paid basic life and disability coverage
Annual learning and development stipend to fuel your professional growth
Daily meals in our offices, and meal delivery credits as eligible
Relocation support for eligible employees
Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
More details about our benefits are available to candidates during the hiring process.
This role is at‑will and OpenAI reserves the right to modify base pay and other compensation components at any time based on individual performance, team or company results, or market conditions.
About the team OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer‑aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform.
We take a data‑driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end‑to‑end customer experience and lead go‑to‑market efforts for new product launches across channels.
About this role We’re looking for a Partner Marketing leader to build and scale OpenAI’s advertising partner ecosystem—spanning distribution platforms, technology partners, agencies and measurement providers. This role will define how OpenAI collaborates with partners to drive joint go‑to‑market success, accelerate advertiser adoption, and establish credibility across the broader advertising landscape.
You’ll operate at the intersection of product marketing, partnerships, and demand generation—developing and executing joint marketing strategies that create mutual business value for OpenAI and its partners. This includes building co‑branded campaigns, enabling partner sales teams, and ensuring OpenAI’s advertising solutions are effectively positioned, distributed, and measured across the ecosystem.
This role is ideal for someone who thrives in building from first principles, can manage complex partner relationships, and is excited to shape how a new advertising platform integrates into the broader marketing technology and agency landscape.
In this role you will:
Define OpenAI’s
partner marketing and ecosystem strategy
across key categories including ad tech platforms, data providers, distributors, and agencies.
Build and execute
joint go‑to‑market (GTM) plans
with partners, including integrated campaigns (events, webinars, content, product launches) that drive pipeline, adoption, and revenue.
Develop and manage
co‑branded marketing programs , including case studies, thought leadership, digital campaigns, and industry activations that highlight joint value.
Act as the
primary marketing partner contact , fostering strong relationships, alignment, and trust with key external partners.
Create
partner‑facing content and collateral , including sales decks, solution briefs, playbooks, and campaign assets that enable partners to effectively position OpenAI’s advertising solutions.
Support
partner and agency sales enablement , building training programs, toolkits, and resources that help partners drive demand and close deals.
Partner closely with Sales and Partnerships teams to support
joint business planning, strategic accounts, and partner‑led growth initiatives .
Collaborate with Marketing Science to translate OpenAI’s
measurement capabilities (incrementality, attribution, MMM, clean rooms)
into partner‑ready narratives that align with industry frameworks.
Track and analyze
partner marketing performance , including pipeline contribution, campaign ROI, partner‑sourced revenue, and conversion metrics—using insights to optimize future investments.
Build scalable frameworks for
partner segmentation, prioritization, and success measurement
across global markets.
You might be a great fit if you…
Have experience in
partner marketing, alliances, or ecosystem marketing , particularly in advertising, ad tech, martech, or SaaS environments.
Have built and executed
joint GTM strategies and co‑marketing campaigns
with external partners that drive measurable pipeline and revenue impact.
Are skilled at
partner relationship management , with a track record of building trust and aligning cross‑company stakeholders.
Have experience creating
co‑branded content and sales enablement materials
that support both marketing and sales motions.
Are comfortable analyzing
marketing performance and ROI , including partner contribution to pipeline, conversion, and revenue.
Can bridge technical and commercial perspectives, turning product capabilities into
compelling joint value propositions .
Thrive in cross‑functional environments and can influence across Product, Sales, Partnerships, and Marketing without direct authority.
Are highly organized and able to manage
multiple partners, campaigns, and priorities simultaneously .
Enjoy building new programs from the ground up in fast‑moving, ambiguous environments.
Care deeply about building a
trusted advertising ecosystem
that enables long‑term success for partners and advertisers.
Equal Employment Opportunity We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
OpenAI has an affirmative action and equal employment opportunity policy statement. Job applicants whose records show a criminal history may be considered for employment consistent with applicable laws, including the San Francisco Fair Chance Ordinance. Applicants are eligible for reasonable accommodations to complete the application.
Compensation Range: $284K – $315K
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Employment Type Full time
Department Marketing
Compensation
$284K – $315K • Offers Equity
The base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. If the role is non-exempt, overtime pay will be provided consistent with applicable laws. In addition to the salary range listed above, total compensation also includes generous equity, performance‑related bonus(es) for eligible employees, and the following benefits.
Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre‑tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non‑birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
Paid time off: flexible PTO for exempt employees and up to 15 days annually for non‑exempt employees
13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time (1 hour per 30 hours worked, or more, as required by applicable state or local law)
Mental health and wellness support
Employer‑paid basic life and disability coverage
Annual learning and development stipend to fuel your professional growth
Daily meals in our offices, and meal delivery credits as eligible
Relocation support for eligible employees
Additional taxable fringe benefits, such as charitable donation matching and wellness stipends, may also be provided.
More details about our benefits are available to candidates during the hiring process.
This role is at‑will and OpenAI reserves the right to modify base pay and other compensation components at any time based on individual performance, team or company results, or market conditions.
About the team OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer‑aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform.
We take a data‑driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end‑to‑end customer experience and lead go‑to‑market efforts for new product launches across channels.
About this role We’re looking for a Partner Marketing leader to build and scale OpenAI’s advertising partner ecosystem—spanning distribution platforms, technology partners, agencies and measurement providers. This role will define how OpenAI collaborates with partners to drive joint go‑to‑market success, accelerate advertiser adoption, and establish credibility across the broader advertising landscape.
You’ll operate at the intersection of product marketing, partnerships, and demand generation—developing and executing joint marketing strategies that create mutual business value for OpenAI and its partners. This includes building co‑branded campaigns, enabling partner sales teams, and ensuring OpenAI’s advertising solutions are effectively positioned, distributed, and measured across the ecosystem.
This role is ideal for someone who thrives in building from first principles, can manage complex partner relationships, and is excited to shape how a new advertising platform integrates into the broader marketing technology and agency landscape.
In this role you will:
Define OpenAI’s
partner marketing and ecosystem strategy
across key categories including ad tech platforms, data providers, distributors, and agencies.
Build and execute
joint go‑to‑market (GTM) plans
with partners, including integrated campaigns (events, webinars, content, product launches) that drive pipeline, adoption, and revenue.
Develop and manage
co‑branded marketing programs , including case studies, thought leadership, digital campaigns, and industry activations that highlight joint value.
Act as the
primary marketing partner contact , fostering strong relationships, alignment, and trust with key external partners.
Create
partner‑facing content and collateral , including sales decks, solution briefs, playbooks, and campaign assets that enable partners to effectively position OpenAI’s advertising solutions.
Support
partner and agency sales enablement , building training programs, toolkits, and resources that help partners drive demand and close deals.
Partner closely with Sales and Partnerships teams to support
joint business planning, strategic accounts, and partner‑led growth initiatives .
Collaborate with Marketing Science to translate OpenAI’s
measurement capabilities (incrementality, attribution, MMM, clean rooms)
into partner‑ready narratives that align with industry frameworks.
Track and analyze
partner marketing performance , including pipeline contribution, campaign ROI, partner‑sourced revenue, and conversion metrics—using insights to optimize future investments.
Build scalable frameworks for
partner segmentation, prioritization, and success measurement
across global markets.
You might be a great fit if you…
Have experience in
partner marketing, alliances, or ecosystem marketing , particularly in advertising, ad tech, martech, or SaaS environments.
Have built and executed
joint GTM strategies and co‑marketing campaigns
with external partners that drive measurable pipeline and revenue impact.
Are skilled at
partner relationship management , with a track record of building trust and aligning cross‑company stakeholders.
Have experience creating
co‑branded content and sales enablement materials
that support both marketing and sales motions.
Are comfortable analyzing
marketing performance and ROI , including partner contribution to pipeline, conversion, and revenue.
Can bridge technical and commercial perspectives, turning product capabilities into
compelling joint value propositions .
Thrive in cross‑functional environments and can influence across Product, Sales, Partnerships, and Marketing without direct authority.
Are highly organized and able to manage
multiple partners, campaigns, and priorities simultaneously .
Enjoy building new programs from the ground up in fast‑moving, ambiguous environments.
Care deeply about building a
trusted advertising ecosystem
that enables long‑term success for partners and advertisers.
Equal Employment Opportunity We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or other applicable legally protected characteristic.
OpenAI has an affirmative action and equal employment opportunity policy statement. Job applicants whose records show a criminal history may be considered for employment consistent with applicable laws, including the San Francisco Fair Chance Ordinance. Applicants are eligible for reasonable accommodations to complete the application.
Compensation Range: $284K – $315K
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