Marketing Analyst
Virtual Vocations Inc, New York, NY, United States
A company is looking for a Marketing Analyst (Marketing Operations) to improve marketing performance and operational efficiency through data-driven insights.
Key Responsibilities
Analyze marketing performance across various channels and report on campaign effectiveness Define and standardize metrics, ensuring data accuracy across marketing platforms Collaborate cross-functionally to translate data into actionable insights for stakeholders
Required Qualifications
Bachelor's degree in Marketing, Business, Analytics, Statistics, Economics, or a related field 2-5 years of experience in marketing analytics, marketing operations, or business analytics Strong analytical skills with a focus on connecting data to business outcomes Advanced proficiency in Excel and/or Google Sheets, along with experience in BI and data visualization tools Familiarity with CRM and marketing automation platforms
Analyze marketing performance across various channels and report on campaign effectiveness Define and standardize metrics, ensuring data accuracy across marketing platforms Collaborate cross-functionally to translate data into actionable insights for stakeholders
Required Qualifications
Bachelor's degree in Marketing, Business, Analytics, Statistics, Economics, or a related field 2-5 years of experience in marketing analytics, marketing operations, or business analytics Strong analytical skills with a focus on connecting data to business outcomes Advanced proficiency in Excel and/or Google Sheets, along with experience in BI and data visualization tools Familiarity with CRM and marketing automation platforms