Director of Major Gifts and Data Systems
YWCA Richmond, Richmond, VA, United States
The Director of Major Gifts & Data Systems is a senior advancement leader and a key member of the fund development team, reporting directly to the Chief Relations Officer. This positionis responsible fordesigning and executing YWCA Richmond’s major gifts strategy while overseeing the systems, data, and analytics that drive effective, ethical, and equity-centered fundraising. This role advances the mission of YWCA Richmond, to empower women andeliminateracism, by cultivating meaningful, long-term relationships with individual investors and by ensuring YWCA Richmond’s fundraising decisions are grounded inaccurate, actionable data.
The Director manages a125+portfolio of major donors and prospects, partners closely with theDirector of Major Gifts & Advancement Eventsfunction, and leads donor data systems, reporting, andAnnual Fundperformance managementacross the Advancement Team. This role contributes to organizational sustainability by strengthening donor pipelines, improving retention and upgrade strategies, and building systems that support transparency, accountability, and long-term growth.
The ideal candidate is both a relationship-driven fundraiser and a systems-oriented leader who iscomfortable managing complex donor portfolios while also designing,maintaining, andleveragingdata systems to inform strategy, forecasting, and decision-makingto meet agency goals.
Role & Responsibilities: Organizational Leadership & Equity
Lead advancement work grounded in YWCA Richmond’s commitment to equity as both a process and an outcome.
Integrate equity-centered fundraising practices into donor engagement, prospecting, data use, and stewardship systems.
Ensure fundraising data, analytics, and decision-making practices are ethical, transparent, and aligned with donor-centered values.
Major Gifts Strategy & Prospect Development
Design and execute a comprehensive major gifts strategy supporting$5M–$8M+annually across individual, corporate, and foundation giving.
Manage a portfolio of125+major gift donorsand oversee an expanded pipeline of50+newprospects.
Build and manage a robustmovesmanagement system, including qualification, cultivation, solicitation, and stewardship strategies.
Develop individualized donor engagement plans aligned with donor interests, values, and long-term investment potential.
Move donors from first-time or mid-level giving to multi-year, leadership, and legacy-level investments; close gifts of$2,500+and beyond.
Partner with theexecutiveand senior leadership on high-level donor strategy and solicitations.
Revenue Forecasting & Performance Management
Establish realistic revenue projections, multi-year forecasts, and performance benchmarks for major gifts and related revenue streams.
Monitor pipeline health, donor retention, upgrades, and acquisition using data-driven analysis.
Provide regular, actionable reports to the CRO, senior leadership, and Board of Directors on fundraising progress and trends.
Use analytics toidentifyrisks, opportunities, and strategic adjustments needed to meet revenue goals.
Data Systems & Advancement Operations
Provide strategic leadership for Advancement data systems, including Blackbaud/Raiser’s Edge or comparable donor databases.
Ensure data integrity, consistency, and compliance across donor records, pledges, acknowledgments, and reporting.
Oversee donor segmentation, coding, dashboards, and reporting structures to support fundraising strategy and equity goals.
Partner with the Grants and Data function to align donor data, grant tracking, and institutional reporting.
Develop and document policies, procedures, and best practices for data entry, reporting, and system use.
Lead continuous improvement of Advancement systems to increase efficiency, accuracy, and usability.
Grants Alignment & Cross-Functional Collaboration
Collaborate with the grants team to align major gifts, foundation relationships, and institutional funding strategies.
Support funder stewardship and reporting throughaccuratedata, outcomes tracking, and narrative alignment.
Partner with program leadership to translate impact data into compelling donor communications and strategies.
Work closely with Finance and Operations to ensure reconciliation, compliance, and alignment with budgets and audits.
Board Engagement & Governance Support
Serve as a key staff partner to the Board of Directors on major gifts strategy, pipeline health, and fundraising performance.
Prepare data-informed materials to support Board fundraising roles and decision-making.
Support the CEO in setting expectations for Board giving and participation consistent with organizational policy and values.
Team Leadership & Capacity Building
Supervise and supportadvancementstaff responsible for data, reporting, and donor coordination functions.
Build team capacity through training, clear expectations, and shared accountability for data quality and fundraising outcomes.
Foster a collaborative, learning-oriented advancement culture that values both relationships and results.
QUALIFICATIONS Education
Bachelor’s degreerequiredor equivalent nonprofit fundraising experience.
Experience
5–10+ yearsof experience in majorgiftsfundraising, donor stewardship, and advancement operations.
Demonstrated success managing six-figure donor portfolios and closing $5,000+ gifts.
Significant experiencewith donor databases, CRM systems, and fundraising analytics.
Proven ability to translate data into strategy, forecasting, and action.
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The Director manages a125+portfolio of major donors and prospects, partners closely with theDirector of Major Gifts & Advancement Eventsfunction, and leads donor data systems, reporting, andAnnual Fundperformance managementacross the Advancement Team. This role contributes to organizational sustainability by strengthening donor pipelines, improving retention and upgrade strategies, and building systems that support transparency, accountability, and long-term growth.
The ideal candidate is both a relationship-driven fundraiser and a systems-oriented leader who iscomfortable managing complex donor portfolios while also designing,maintaining, andleveragingdata systems to inform strategy, forecasting, and decision-makingto meet agency goals.
Role & Responsibilities: Organizational Leadership & Equity
Lead advancement work grounded in YWCA Richmond’s commitment to equity as both a process and an outcome.
Integrate equity-centered fundraising practices into donor engagement, prospecting, data use, and stewardship systems.
Ensure fundraising data, analytics, and decision-making practices are ethical, transparent, and aligned with donor-centered values.
Major Gifts Strategy & Prospect Development
Design and execute a comprehensive major gifts strategy supporting$5M–$8M+annually across individual, corporate, and foundation giving.
Manage a portfolio of125+major gift donorsand oversee an expanded pipeline of50+newprospects.
Build and manage a robustmovesmanagement system, including qualification, cultivation, solicitation, and stewardship strategies.
Develop individualized donor engagement plans aligned with donor interests, values, and long-term investment potential.
Move donors from first-time or mid-level giving to multi-year, leadership, and legacy-level investments; close gifts of$2,500+and beyond.
Partner with theexecutiveand senior leadership on high-level donor strategy and solicitations.
Revenue Forecasting & Performance Management
Establish realistic revenue projections, multi-year forecasts, and performance benchmarks for major gifts and related revenue streams.
Monitor pipeline health, donor retention, upgrades, and acquisition using data-driven analysis.
Provide regular, actionable reports to the CRO, senior leadership, and Board of Directors on fundraising progress and trends.
Use analytics toidentifyrisks, opportunities, and strategic adjustments needed to meet revenue goals.
Data Systems & Advancement Operations
Provide strategic leadership for Advancement data systems, including Blackbaud/Raiser’s Edge or comparable donor databases.
Ensure data integrity, consistency, and compliance across donor records, pledges, acknowledgments, and reporting.
Oversee donor segmentation, coding, dashboards, and reporting structures to support fundraising strategy and equity goals.
Partner with the Grants and Data function to align donor data, grant tracking, and institutional reporting.
Develop and document policies, procedures, and best practices for data entry, reporting, and system use.
Lead continuous improvement of Advancement systems to increase efficiency, accuracy, and usability.
Grants Alignment & Cross-Functional Collaboration
Collaborate with the grants team to align major gifts, foundation relationships, and institutional funding strategies.
Support funder stewardship and reporting throughaccuratedata, outcomes tracking, and narrative alignment.
Partner with program leadership to translate impact data into compelling donor communications and strategies.
Work closely with Finance and Operations to ensure reconciliation, compliance, and alignment with budgets and audits.
Board Engagement & Governance Support
Serve as a key staff partner to the Board of Directors on major gifts strategy, pipeline health, and fundraising performance.
Prepare data-informed materials to support Board fundraising roles and decision-making.
Support the CEO in setting expectations for Board giving and participation consistent with organizational policy and values.
Team Leadership & Capacity Building
Supervise and supportadvancementstaff responsible for data, reporting, and donor coordination functions.
Build team capacity through training, clear expectations, and shared accountability for data quality and fundraising outcomes.
Foster a collaborative, learning-oriented advancement culture that values both relationships and results.
QUALIFICATIONS Education
Bachelor’s degreerequiredor equivalent nonprofit fundraising experience.
Experience
5–10+ yearsof experience in majorgiftsfundraising, donor stewardship, and advancement operations.
Demonstrated success managing six-figure donor portfolios and closing $5,000+ gifts.
Significant experiencewith donor databases, CRM systems, and fundraising analytics.
Proven ability to translate data into strategy, forecasting, and action.
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