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B2B Campaign Strategist

Virtual Vocations Inc, New York, NY, United States


A company is looking for a Campaign Strategist to execute and optimize B2B integrated marketing campaigns for their SMB business. Key Responsibilities

Lead the planning and coordination of global SMB campaigns to drive MQLs and connect rates Audit and optimize the SMB marketing motion to identify and fix inefficiencies in the funnel Manage cross-functional collaboration to ensure cohesive execution of marketing strategies

Required Qualifications

10+ years of experience in Campaign Marketing or Integrated Marketing, particularly in B2B SMB segments Proven ability to influence and drive results in highly matrixed organizations Strong analytical skills with experience in data management and reporting Hands-on experience with project management and understanding of B2B marketing analytics Bachelor's degree or higher