Product Launch Lead - Marine
Yamaha Motor Corporation, U.S.A., Kennesaw, GA, United States
Yamaha has an excellent opportunity for a
Product Launch Lead
to join our
Marine
team in
Kennesaw, GA.
You will be responsible for organizing, maintaining, and distributing accurate product information, and for managing the company's product introduction process. This role works across departments to ensure all product data, documentation, and launch materials are complete, up to date, and delivered on schedule. In this role you will play key role in preparing the organization for new product releases by coordinating timelines, aligning stakeholders, and ensuring launch readiness.
What you'll be doing:
Lead the product introduction process, ensuring accurate, timely preparation for new product launches in collaboration with Product Managers and cross functional teams, and provide regular updates and status reports to executive leadership.
Develop, maintain, and manage product information within the Product Information Management (PIM) system, ensuring accuracy, consistency, and availability across all channels.
Create and refine product messaging, translating technical terms to Voice of the Customer (VOC), including features, benefits, competitive positioning, and product stories, in partnership with Product Managers and Marketing for use in print, video, digital, and dealer facing materials.
Work closely with Product Managers and cross-functional team members to coordinate activities and ensure launch readiness.
Ensure consistent and accurate communication of product information across Marketing, Sales, Training, Media, and all internal and external channels.
In collaboration with Product Managers, develop and deliver product related training to internal teams, boat builders, dealers, and media as required.
In collaboration with Marketing, prepare drafts of product documentation and publications, including catalogs, spec sheets, launch materials, and technical support content.
Support product related events when necessary -including photoshoots, boat shows, product launches, and media activities-and collaborate with video production, marketing, and technical training teams to identify, develop, and distribute product support assets.
Participate in additional assignments, special projects, or cross functional initiatives as required to support departmental and organizational objectives.
What you need to be successful:
BA / BS degree or equivalent professional experience in a related position required.
10 + years of experience in product management, product marketing, product introduction, or a closely related discipline.
Proficiency in MS Office (i.e. Word, Power Point, Excel, Outlook, etc.) and appropriate Yamaha Internal Systems (YMBS, YWMS, SAP, etc.)- or the ability to rapidly obtain said proficiency - is a must.
Extensive experience preparing and delivering complex product-based materials and launch programs.
Support and coordinate product launch activities, ensuring timelines and deliverables are met.
Strong technical aptitude required; experience with product usage and applications is highly preferred.
Marine industry and/or dealership experience is a strong plus; boating knowledge is highly desirable.
Excellent organizational, written, verbal, and presentation skills; ability to effectively communicate across diverse teams with varying levels of experience.
Highly analytical, proactive, and self-motivated with strong attention to detail.
Demonstrated ability to take initiative, work independently, and collaborate effectively within a team environment.
Proven ability to handle sensitive information with a high level of discretion is required.
Travel: approximately 30%, with short periods of heavy travel (i.e. overlapping or closely scheduled survey trips, projects, meetings, boat shows, etc.)
What's in it for you:
401(k) and Profit Sharing
Fertility Benefits
37.5 hour work-week
Medical, Dental, Vision
Life and AD&D Insurance
Wellness Program
Short-Term Disability Coverage (for hourly roles)
Long-Term Disability
Student Debt Repayment BenefitsAbility to borrow Yamaha product
Reports to Department Manager
Yamaha Motor Corporation, USA is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability or any other status protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr
Product Launch Lead
to join our
Marine
team in
Kennesaw, GA.
You will be responsible for organizing, maintaining, and distributing accurate product information, and for managing the company's product introduction process. This role works across departments to ensure all product data, documentation, and launch materials are complete, up to date, and delivered on schedule. In this role you will play key role in preparing the organization for new product releases by coordinating timelines, aligning stakeholders, and ensuring launch readiness.
What you'll be doing:
Lead the product introduction process, ensuring accurate, timely preparation for new product launches in collaboration with Product Managers and cross functional teams, and provide regular updates and status reports to executive leadership.
Develop, maintain, and manage product information within the Product Information Management (PIM) system, ensuring accuracy, consistency, and availability across all channels.
Create and refine product messaging, translating technical terms to Voice of the Customer (VOC), including features, benefits, competitive positioning, and product stories, in partnership with Product Managers and Marketing for use in print, video, digital, and dealer facing materials.
Work closely with Product Managers and cross-functional team members to coordinate activities and ensure launch readiness.
Ensure consistent and accurate communication of product information across Marketing, Sales, Training, Media, and all internal and external channels.
In collaboration with Product Managers, develop and deliver product related training to internal teams, boat builders, dealers, and media as required.
In collaboration with Marketing, prepare drafts of product documentation and publications, including catalogs, spec sheets, launch materials, and technical support content.
Support product related events when necessary -including photoshoots, boat shows, product launches, and media activities-and collaborate with video production, marketing, and technical training teams to identify, develop, and distribute product support assets.
Participate in additional assignments, special projects, or cross functional initiatives as required to support departmental and organizational objectives.
What you need to be successful:
BA / BS degree or equivalent professional experience in a related position required.
10 + years of experience in product management, product marketing, product introduction, or a closely related discipline.
Proficiency in MS Office (i.e. Word, Power Point, Excel, Outlook, etc.) and appropriate Yamaha Internal Systems (YMBS, YWMS, SAP, etc.)- or the ability to rapidly obtain said proficiency - is a must.
Extensive experience preparing and delivering complex product-based materials and launch programs.
Support and coordinate product launch activities, ensuring timelines and deliverables are met.
Strong technical aptitude required; experience with product usage and applications is highly preferred.
Marine industry and/or dealership experience is a strong plus; boating knowledge is highly desirable.
Excellent organizational, written, verbal, and presentation skills; ability to effectively communicate across diverse teams with varying levels of experience.
Highly analytical, proactive, and self-motivated with strong attention to detail.
Demonstrated ability to take initiative, work independently, and collaborate effectively within a team environment.
Proven ability to handle sensitive information with a high level of discretion is required.
Travel: approximately 30%, with short periods of heavy travel (i.e. overlapping or closely scheduled survey trips, projects, meetings, boat shows, etc.)
What's in it for you:
401(k) and Profit Sharing
Fertility Benefits
37.5 hour work-week
Medical, Dental, Vision
Life and AD&D Insurance
Wellness Program
Short-Term Disability Coverage (for hourly roles)
Long-Term Disability
Student Debt Repayment BenefitsAbility to borrow Yamaha product
Reports to Department Manager
Yamaha Motor Corporation, USA is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability or any other status protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr