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Digital Content and Outreach Specialist

New Mexico Forest and Watershed Restoration Institute, Las Vegas, NM, United States


The New Mexico Forest and Watershed Restoration Institute seeks a collaborative and creative Digital Content and Outreach Specialist to join its diverse team of ecological restoration professionals. They will be responsible for providing in-person and media-based outreach, including websites and social media, to our communities and partners. The ideal candidate would:

Showcase their talent for developing and maintaining web content in service of a community passionate about the conservation and restoration of our New Mexico forests and watersheds.

Have excellent communication and outreach skills, with a strong understanding of design principles, user experience, and science communication.

Enjoy getting out of the office to meet with and present our products to a variety of partners and community members.

Creatively apply their technical skills and knowledge to current and emerging projects that support and promote healthy forests, resilient landscapes, and thriving communities.

Have strong organizational skills and enjoy working independently and as part of a team.

Responsibilities

Collaborate with our program managers and partners to develop and customize responsive and engaging web applications, including ArcGIS Online Hub sites, that provide optimal user experience.

Help create and maintain digital content, including the Hermit’s Peak/Calf Canyon Hub Site https://hpcchub.org/ and outreach products for the Treatment and Wildfire Interagency Geodatabase (TWIG) as part of SWERI’s ReSHAPE Program, https://reshapewildfire.org/.

Translate and transform scientific data and concepts into accessible public information and educational materials.

Update and maintain digital content and websites, and troubleshoot and resolve issues in a timely manner.

Assist in planning, developing, and executing outreach strategies including workshops, webinars, presentations, tutorials, social media posts, and newsletter updates.

Frequent travel statewide and nationwide to attend meetings, conferences, seminars, and workshops. This will include working to support NMFWRI and ReSHAPE booths. 1-2 trips to Las Vegas, New Mexico per month and up to a week per month traveling to meetings and events in New Mexico and across the US.

Develop relationships, maintain communication, and work productively with our partners and communities. Attending local partner and agency partner meetings.

Outreach to communities and local government to present and promote NMFWRI and SWERI products.

Provide training to users on our web-based applications, including virtual webinars and in-person events.

Assess and track the use and success of outreach methods and audience engagement for use in quarterly and impact reports.

Maintain regular attendance and clear communication with supervisors and colleagues in office, field, and online working environments.

Stay up to date with the latest web design trends, technologies, and best practices.

Perform other duties as assigned.

Qualifications

EDUCATION:

Bachelor’s degree in Communications, Digital Media, Natural Resources, Geography/GIS, or related field.

EXPERIENCE:

1 year’s professional experience in outreach, graphic or website design, social/digital media or related discipline.

Preferred Qualifications

EDUCATION:

Master’s Degree in Communications, Digital Media, Natural Resources, Geography/GIS, or related field.

EXPERIENCE:

3+ years’ professional experience in outreach, digital media and marketing, graphic design, social/digital media, web-based applications and maps, or related discipline.

Special Conditions for Eligibility

2-year term limited grant position. Continued employment contingent upon grant funding.

Must have a flexible schedule, travel is required, up to 50% of work time.

Must have a valid driver’s license.

Knowledge, Skills, and Abilities

Ability to develop and implement outreach strategies (social media engagement, workshops, webinars) and materials (website editing, video creation, social media posts).

Experience with graphic design tools, including Adobe Creative Suite and Canva, and experience with Microsoft Office Suite and Google Analytics.

Knowledge of web-based mapping applications, including ArcGIS Online and Hub sites.

Understanding of UI/UX principles and best practices.

Familiarity with local, state, and federal organizations that work within the natural resources, wildfire, and forestry disciplines.

Strong interpersonal and communication skills and the ability to work effectively with a wide range of groups and diverse backgrounds, including rural communities.

Ability to communicate effectively, both orally and written.

Ability to work independently and as part of a team.

Ability to develop and maintain partner relationships.

Working proficiency in Spanish is a plus but not required.

Benefits As a New Mexico Highlands University (NMHU) employee, benefits include superb health, leave, and retirement packages, an extended winter holiday break, and tuition waivers at NMHU and partner universities.

Application With your application materials, please include 1) a link to a portfolio with work relevant to this position, 2) a resume and cover letter, and 3) a list of three professional references with contact information.

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