Sales Territory Director - Foodservice Media Group
Informa Connect - Global Finance, New York, NY, United States
Job Description
Location: New York City, Chicago, or San Francisco office.
The Sales Territory Director will be responsible for driving media advertising and sponsorship revenue growth and managing client relationships within a defined territory focusing on Foodservice vendors. These clients and prospects will include a cross-section of companies promoting products and services to leading industry Restaurant operators (ranging from Food manufacturers, Tech platforms, Kitchen equipment companies and more).
The ideal candidate will have a proven track record in sales excellence and be able to grasp, propose and manage unique integrated media programs encompassing digital, print, multi-media, social, in-person and custom programs.
Key Responsibilities Sales Strategy and Execution
Develop and implement a comprehensive sales strategy to achieve revenue targets across the assigned territory.
Identify new business opportunities and expand the client base through proactive prospecting and relationship building.
Collaborate with marketing, product, and event teams to align sales efforts with overall business objectives.
Monitor market trends, competitor activities, and customers need to adapt strategies and maintain a competitive edge.
Collaborate with event production and content teams to ensure alignment between sales efforts and event deliverables.
Stay informed about industry trends, emerging technologies, and best practices in B2B media and events.
Client Relationship Management
Build and maintain strong relationships with key clients, ensuring high levels of customer satisfaction and retention.
Act as a trusted advisor to clients, understanding their business needs and providing tailored solutions through media and event offerings.
Negotiate contracts and close deals with a focus on long-term partnerships and relationships.
Revenue and Performance Management
Track and analyze sales performance metrics, providing regular reports to senior leadership.
Manage the sales pipeline effectively, ensuring accurate forecasting and timely deal closures.
Optimize pricing strategies and identify opportunities to upsell and cross-sell products and services.
Qualifications
Bachelor’s degree preferred (or equivalent experience).
5+ years of experience in sales, preferably in B2B media, events, or related industries.
Proven track record of meeting or exceeding sales targets and driving revenue growth.
Strong leadership and team management skills, with the ability to inspire and develop high-performing teams.
Excellent communication, negotiation, and presentation skills.
Strategic thinker with the ability to analyze data, identify trends, and make informed decisions.
Proficiency in CRM tools (e.g., Salesforce) and sales analytics platforms.
Salary range: $95,000-$105,000 + commission, based on experience.
This posting will automatically expire on April 30, 2026.
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
Our benefits include:
Great community:
a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment.
Broader impact:
take up to four days per year to volunteer, with charity match funding available too.
Career opportunity:
the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves.
Time out:
15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount.
Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more.
Recognition for great work, with global awards and kudos programs.
As an international company, the chance to collaborate with teams around the world.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
#J-18808-Ljbffr
The Sales Territory Director will be responsible for driving media advertising and sponsorship revenue growth and managing client relationships within a defined territory focusing on Foodservice vendors. These clients and prospects will include a cross-section of companies promoting products and services to leading industry Restaurant operators (ranging from Food manufacturers, Tech platforms, Kitchen equipment companies and more).
The ideal candidate will have a proven track record in sales excellence and be able to grasp, propose and manage unique integrated media programs encompassing digital, print, multi-media, social, in-person and custom programs.
Key Responsibilities Sales Strategy and Execution
Develop and implement a comprehensive sales strategy to achieve revenue targets across the assigned territory.
Identify new business opportunities and expand the client base through proactive prospecting and relationship building.
Collaborate with marketing, product, and event teams to align sales efforts with overall business objectives.
Monitor market trends, competitor activities, and customers need to adapt strategies and maintain a competitive edge.
Collaborate with event production and content teams to ensure alignment between sales efforts and event deliverables.
Stay informed about industry trends, emerging technologies, and best practices in B2B media and events.
Client Relationship Management
Build and maintain strong relationships with key clients, ensuring high levels of customer satisfaction and retention.
Act as a trusted advisor to clients, understanding their business needs and providing tailored solutions through media and event offerings.
Negotiate contracts and close deals with a focus on long-term partnerships and relationships.
Revenue and Performance Management
Track and analyze sales performance metrics, providing regular reports to senior leadership.
Manage the sales pipeline effectively, ensuring accurate forecasting and timely deal closures.
Optimize pricing strategies and identify opportunities to upsell and cross-sell products and services.
Qualifications
Bachelor’s degree preferred (or equivalent experience).
5+ years of experience in sales, preferably in B2B media, events, or related industries.
Proven track record of meeting or exceeding sales targets and driving revenue growth.
Strong leadership and team management skills, with the ability to inspire and develop high-performing teams.
Excellent communication, negotiation, and presentation skills.
Strategic thinker with the ability to analyze data, identify trends, and make informed decisions.
Proficiency in CRM tools (e.g., Salesforce) and sales analytics platforms.
Salary range: $95,000-$105,000 + commission, based on experience.
This posting will automatically expire on April 30, 2026.
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
Our benefits include:
Great community:
a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment.
Broader impact:
take up to four days per year to volunteer, with charity match funding available too.
Career opportunity:
the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves.
Time out:
15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount.
Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more.
Recognition for great work, with global awards and kudos programs.
As an international company, the chance to collaborate with teams around the world.
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.
#J-18808-Ljbffr