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Director, Client Service

Kantar, New York, NY, United States


The salary range for this role is $102,200 – $170,400 annual. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Job Title Director, Client Service, Media

Job Location Hybrid – Atlanta, GA; Boston, MA; Chicago, IL; New York City, NY; Norwalk, CT; Detroit, MI

About the Role The Director role leads client‑facing media effectiveness initiatives, translating business objectives into strategic research designs that measure cross‑platform and addressable TV campaign performance. The position combines deep expertise in media with leadership in client service, guiding teams to deliver high‑impact insights and innovative solutions.

Primary Responsibilities

Lead teams executing media effectiveness solutions for mid‑size accounts, including measurement of cross‑platform and addressable TV campaign performance on behalf of brand, agency and advertiser clients.

Translate client business objectives into research design, ensuring insights are aligned with our client’s media strategy and goals.

Oversee the research design and execution of more complex studies such as custom audience analysis, multi‑platform brand lift, attribution and ROI.

Synthesize complex data into compelling narratives that inform client decision‑making and media planning.

Champion innovation in media analytics, staying ahead of emerging tools, platforms, and measurement standards.

Serve as a consultative strategic advisor to senior client stakeholders, guiding them on campaign planning decisions through evidence‑based insights.

Deliver high‑impact presentations, in person when possible, on high‑quality story‑driven reports tailored to client needs and business context.

Mentor and develop client service teams, fostering analytical rigor and consultative skills across levels.

Drive cross‑functional collaboration with media planning, data science, and product teams to deliver integrated solutions.

Contribute to determining resource allocation across client accounts, balancing strategic depth with delivery efficiency.

Establish quality standards and best practices to deliver on client‑facing research outputs.

Represent the media client service function in enterprise‑wide initiatives such as innovation pilots or thought leadership efforts.

Essential Knowledge & Experience

5+ years of hands‑on experience in market research with a strong focus on media effectiveness, audience insights or campaign performance.

Deep understanding of addressable TV, digital media ecosystems, and cross‑platform measurement methodologies.

Proven ability to translate complex research findings into strategic recommendations for clients and internal stakeholders.

Experience leading client engagements, including presenting insights, managing expectations, and driving media strategy alignment.

Strong command of quantitative and qualitative research techniques, including survey design, audience segmentation, and statistical testing.

Demonstrated success in mentoring and developing research teams, fostering analytical rigor and client‑centric thinking.

Ability to navigate fast‑paced agency or client environments, balancing strategic depth with delivery efficiency.

Kantar Benefits

Medical plans with comprehensive, affordable coverage for a range of health services.

Health Savings Account/FSA.

Dental, vision and benefits to cover unique healthcare needs.

Wellness Program.

401(k) with match.

Tuition reimbursement, commuter benefits.

Unlimited PTO.

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