Director, Strategic Partnerships
FashionUnited, El Segundo, CA, United States
Director, Strategic Partnerships (Brand Partnerships & Collaborations)
Fabletics is seeking a Director of Strategic Partnerships to drive the execution of high-impact brand collaborations and cultural partnerships that elevate the brand, expand our audience, and create meaningful moments in culture.
This role sits at the intersection of brand, product, and commercial strategy, helping bring scalable collaborations to life across fashion, fitness, and lifestyle. You will identify culturally relevant partners, structure mutually beneficial deals, and lead cross‑functional execution to deliver collaborations that feel authentic, compelling, and commercially impactful.
The Director will also support celebrity partnership initiatives and contribute to licensing opportunities as part of the broader partnerships ecosystem.
This role reports to the VP, Celebrity & Strategic Partnerships.
What You’ll Do
Drive execution of Fabletics’ brand partnership and collaboration roadmap aligned with the overall partnerships strategy
Identify and develop a pipeline of culturally relevant partners across fashion, lifestyle, fitness, entertainment, and emerging culture
Lead negotiations and execution for mid‑tier brand collaborations and strategic partnership projects
Manage partnerships end‑to‑end from concept development through launch
Build and maintain relationships with brands, agencies, and creative partners aligned with Fabletics’ cultural positioning
Develop business cases and financial models to evaluate partnership ROI
Partner closely with Brand, Product, Design, Merchandising, Legal, Finance, and Marketing to bring collaborations to market
Support execution and operational management of celebrity partnerships in partnership with the VP, Celebrity & Strategic Partnerships
Contribute to licensing opportunities in collaboration with the broader partnerships team
Monitor cultural trends and competitive activity to inform future partnership opportunities
What You’ll Bring
8–10+ years of experience in brand partnerships, strategic collaborations, business development, or marketing partnerships within fashion, lifestyle, entertainment, or consumer brands
Proven track record executing successful brand collaborations or partnership programs
Strong commercial instincts with experience evaluating partnership economics and ROI
Exceptional relationship‑building and negotiation skills
Experience leading cross‑functional projects in a fast‑paced environment
Strong cultural awareness with interest in fashion, fitness, entertainment, and emerging trends
Strategic mindset with the ability to execute and deliver results
Ideal candidate brings foundational AI literacy, including experience using generative AI tools, and a proactive mindset to experiment with new technologies to drive productivity and innovation
Where we are This role will be based in our El Segundo Headquarters.
Compensation & Total Rewards At Fabletics, we believe work and life should fit together. We continue to build a culture of flexibility to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well‑being, families, and ultimately their life journey. Total Rewards at Fabletics includes:
Hybrid Work Schedule
Discretionary Paid Time Off
Summer Fridays
Employee Discounts
401k
Annual Bonus Program
Equity Program
And More
The annual base salary range for this position is from $133,000–$175,000. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will depend on factors including the scope and complexity of the role, candidate experience, subject matter expertise, and work location.
Security Alert: Protect yourself from scams
At Fabletics, we’re dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Fabletics emphasizes legitimate recruitment practices. Initial communication is primarily via official email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Teams or Zoom—never via messaging apps or other calling services. Offers are merit‑based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
Fabletics, Inc. is an equal‑opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable law. Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity and inclusivity. We champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.
#J-18808-Ljbffr
Fabletics is seeking a Director of Strategic Partnerships to drive the execution of high-impact brand collaborations and cultural partnerships that elevate the brand, expand our audience, and create meaningful moments in culture.
This role sits at the intersection of brand, product, and commercial strategy, helping bring scalable collaborations to life across fashion, fitness, and lifestyle. You will identify culturally relevant partners, structure mutually beneficial deals, and lead cross‑functional execution to deliver collaborations that feel authentic, compelling, and commercially impactful.
The Director will also support celebrity partnership initiatives and contribute to licensing opportunities as part of the broader partnerships ecosystem.
This role reports to the VP, Celebrity & Strategic Partnerships.
What You’ll Do
Drive execution of Fabletics’ brand partnership and collaboration roadmap aligned with the overall partnerships strategy
Identify and develop a pipeline of culturally relevant partners across fashion, lifestyle, fitness, entertainment, and emerging culture
Lead negotiations and execution for mid‑tier brand collaborations and strategic partnership projects
Manage partnerships end‑to‑end from concept development through launch
Build and maintain relationships with brands, agencies, and creative partners aligned with Fabletics’ cultural positioning
Develop business cases and financial models to evaluate partnership ROI
Partner closely with Brand, Product, Design, Merchandising, Legal, Finance, and Marketing to bring collaborations to market
Support execution and operational management of celebrity partnerships in partnership with the VP, Celebrity & Strategic Partnerships
Contribute to licensing opportunities in collaboration with the broader partnerships team
Monitor cultural trends and competitive activity to inform future partnership opportunities
What You’ll Bring
8–10+ years of experience in brand partnerships, strategic collaborations, business development, or marketing partnerships within fashion, lifestyle, entertainment, or consumer brands
Proven track record executing successful brand collaborations or partnership programs
Strong commercial instincts with experience evaluating partnership economics and ROI
Exceptional relationship‑building and negotiation skills
Experience leading cross‑functional projects in a fast‑paced environment
Strong cultural awareness with interest in fashion, fitness, entertainment, and emerging trends
Strategic mindset with the ability to execute and deliver results
Ideal candidate brings foundational AI literacy, including experience using generative AI tools, and a proactive mindset to experiment with new technologies to drive productivity and innovation
Where we are This role will be based in our El Segundo Headquarters.
Compensation & Total Rewards At Fabletics, we believe work and life should fit together. We continue to build a culture of flexibility to empower you to do your best and put yourself first. Our Total Rewards program rewards employees for their hard work, supporting their health, well‑being, families, and ultimately their life journey. Total Rewards at Fabletics includes:
Hybrid Work Schedule
Discretionary Paid Time Off
Summer Fridays
Employee Discounts
401k
Annual Bonus Program
Equity Program
And More
The annual base salary range for this position is from $133,000–$175,000. The range provided includes the base salary that Fabletics expects to pay for the role. Offered base salary will depend on factors including the scope and complexity of the role, candidate experience, subject matter expertise, and work location.
Security Alert: Protect yourself from scams
At Fabletics, we’re dedicated to recruiting top talent who share our drive for innovation. To safeguard candidates, Fabletics emphasizes legitimate recruitment practices. Initial communication is primarily via official email addresses and LinkedIn; beware of deviations. Personal data and sensitive information will not be solicited during the application phase. Interviews are conducted via phone, in person, or through the approved platforms Teams or Zoom—never via messaging apps or other calling services. Offers are merit‑based, communicated verbally, and followed up in writing. If personal information is requested to initiate the hiring process, rest assured it will be through secure and protected means.
Fabletics, Inc. is an equal‑opportunity employer. We recruit, employ, compensate, develop, and promote regardless of race, national origin, religion, sex, sexual orientation, gender identity, age, disability, genetic information, veteran status, and other protected status as required by applicable law. Fabletics, Inc., we champion a vibrant workplace culture that thrives on diversity and inclusivity. We champion a workplace culture that prizes diversity and inclusivity.
We encourage you to apply regardless of meeting all qualifications and/or requirements.
#J-18808-Ljbffr