Regional Digital Strategist
The E.W. Scripps Company, Detroit, MI, United States
Are you a digital sales expert ready to make a regional impact? Scripps is seeking a Regional Digital Strategist in the Detroit market who will help drive revenue growth by providing expert product knowledge, strategic campaign guidance, and sales expertise across multiple markets. In this hybrid role, you'll be the go-to resource for educating and guiding local digital sales teams, helping them unlock new opportunities and maximize campaign effectiveness.
What You'll Do
Drive digital market revenue by increasing digital product campaigns
Provide guidance and training on selling designated products
Provide campaign guidance and help develop strategy
Generate and interpret analytics to determine digital sales campaign effectiveness
Identify additional digital sales opportunities such as website development, etc.
Monitor market trends and clients' industries to identify opportunities to increase market share
Attend and participate in planning and training sessions
Other duties as assigned
What You'll Need
BS/BA in related discipline preferred or equivalent years of experience
Generally 5+ years of experience in related field preferred
Generally 3+ years digital advertising sales experience
Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
What You'll Bring
Demonstrated sales leadership, advisory or supervisory capacity
Full understanding of digital portfolio of products
Excellent presentation, public speaking, interpersonal and communication skills
Demonstrated record of success in a goal oriented, highly accountable sales environment
Must have proven prospecting and closing capabilities
Ability to provide guidance on the development of campaigns, communicate effectiveness and make recommendations that result in effective advertiser solutions
The ability to read, analyze, and interpret sales demographics to develop creative sales solutions
Strong communication skills and the capability to effectively respond to questions from managers, colleagues and customers
Must have good organizational skills and ability to meet deadlines
Location Detroit, Michigan is experiencing a remarkable renaissance, blending its rich automotive heritage with a thriving arts, culture, and innovation scene. As the largest city in Michigan, Detroit offers an affordable cost of living compared to other major metros, with diverse neighborhoods from the historic charm of Corktown to the waterfront beauty of the Detroit Riverwalk. The city boasts world-class museums including the Detroit Institute of Arts, a vibrant music scene that birthed Motown, and professional sports teams across all major leagues. Food lovers will appreciate Detroit's culinary evolution, from iconic Coney Island hot dogs to innovative farm-to-table restaurants and craft breweries. The city's proximity to the Great Lakes provides abundant outdoor recreation, while downtown's revitalization has brought new energy with entertainment districts, parks, and a growing tech sector. With four distinct seasons and a strong sense of community pride, Detroit offers an exciting place to build your career while being part of a city's inspiring comeback story.
As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
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What You'll Do
Drive digital market revenue by increasing digital product campaigns
Provide guidance and training on selling designated products
Provide campaign guidance and help develop strategy
Generate and interpret analytics to determine digital sales campaign effectiveness
Identify additional digital sales opportunities such as website development, etc.
Monitor market trends and clients' industries to identify opportunities to increase market share
Attend and participate in planning and training sessions
Other duties as assigned
What You'll Need
BS/BA in related discipline preferred or equivalent years of experience
Generally 5+ years of experience in related field preferred
Generally 3+ years digital advertising sales experience
Valid driver's license, good driving record, and ability to provide proof of insurance with the company required insurance limits
What You'll Bring
Demonstrated sales leadership, advisory or supervisory capacity
Full understanding of digital portfolio of products
Excellent presentation, public speaking, interpersonal and communication skills
Demonstrated record of success in a goal oriented, highly accountable sales environment
Must have proven prospecting and closing capabilities
Ability to provide guidance on the development of campaigns, communicate effectiveness and make recommendations that result in effective advertiser solutions
The ability to read, analyze, and interpret sales demographics to develop creative sales solutions
Strong communication skills and the capability to effectively respond to questions from managers, colleagues and customers
Must have good organizational skills and ability to meet deadlines
Location Detroit, Michigan is experiencing a remarkable renaissance, blending its rich automotive heritage with a thriving arts, culture, and innovation scene. As the largest city in Michigan, Detroit offers an affordable cost of living compared to other major metros, with diverse neighborhoods from the historic charm of Corktown to the waterfront beauty of the Detroit Riverwalk. The city boasts world-class museums including the Detroit Institute of Arts, a vibrant music scene that birthed Motown, and professional sports teams across all major leagues. Food lovers will appreciate Detroit's culinary evolution, from iconic Coney Island hot dogs to innovative farm-to-table restaurants and craft breweries. The city's proximity to the Great Lakes provides abundant outdoor recreation, while downtown's revitalization has brought new energy with entertainment districts, parks, and a growing tech sector. With four distinct seasons and a strong sense of community pride, Detroit offers an exciting place to build your career while being part of a city's inspiring comeback story.
As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.
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