Senior Marketing Associate
Effie Worldwide, Inc., Newport Beach, CA, United States
Job Description
The Senior Marketing Associate will collaborate with the marketing team, onsite teams, and regional leadership to create customized tactical marketing strategies that align with community and portfolio goals.
Responsibilities
Serve as primary marketing contact for onsite and operations teams for an assigned portfolio of sites.
Provide ongoing marketing support to community teams, business leaders, and clients on a dedicated portfolio of assets, developing tactical campaigns that promote each community’s brand and achieve its business goals.
Assist onsite teams with establishing and implementing social media strategy, email marketing, advertising websites, content, and overall customer experience.
Analyze reports and present marketing performance data to internal and external clients by gathering and researching business intelligence data, partnering with revenue management, and proactively monitoring asset status to set short‑ and long‑range plans.
Communicate via webinars, live presentations, social media tools, website content, training manuals, and participation in major internal and external events to enhance engagement and satisfaction of clients.
Recommend preferred design agencies, consult on creative scope of work, distribute requests for proposals, and project‑manage branding initiatives to ensure high quality and timely completion of deliverables.
Manage and organize the storage of all marketing assets and maintain digital assets.
Meet with advertising and marketing partners regularly, review proposed service contracts, recommend creative providers, monitor and manage advertising suppliers, and fine‑tune services or budgets to achieve optimal results that support asset performance goals.
Manage onboarding and offboarding of communities within the assigned portfolio.
Support and collaborate on new business development regionally.
Contribute to marketing budget recommendations at each individual asset and monitor spend to align with ROI benchmarks.
Provide technical guidance and support to onsite and corporate teams, troubleshooting challenges discovered as onsite teams audit digital ad channels for accuracy.
Collaborate with national, innovation, and in‑house creative teams to implement national initiatives and marketing technology at the site level.
Requirements
4–5 years of property management experience.
2–3 years of marketing experience.
Schedule: Monday – Friday.
Salary & Compensation The salary range for this position is $80,000 – $85,000 (Newport Beach, CA).
Additional Compensation
Corporate positions: eligible to participate in quarterly or annual bonus programs based on individual and company performance.
Onsite property positions: eligible to participate in weekly, monthly, and/or quarterly bonus programs.
Benefits
Competitive medical, dental, vision, and disability & life insurance benefits with low employee‑only costs for the first few years of service.
Generous paid time off: 15 vacation days, 4 personal days, 10 sick days, 11 paid holidays, and a birthday off after 1 year of service; additional vacation accrued with tenure.
For onsite team members, onsite housing discounts at Greystar‑managed communities are available subject to discount and unit availability.
6‑week paid sabbatical after 10 years of service (and every 5 years thereafter).
401(k) with company match up to 6% of pay after 6 months of service.
Paid parental leave and lifetime fertility benefit reimbursement up to $10,000 (includes adoption or surrogacy).
Employee assistance program.
Critical illness, accident, hospital indemnity, pet insurance, and legal plans.
Charitable giving program and benefits.
EEO Statement Greystar will consider for employment qualified applicants with arrest and conviction records.
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Responsibilities
Serve as primary marketing contact for onsite and operations teams for an assigned portfolio of sites.
Provide ongoing marketing support to community teams, business leaders, and clients on a dedicated portfolio of assets, developing tactical campaigns that promote each community’s brand and achieve its business goals.
Assist onsite teams with establishing and implementing social media strategy, email marketing, advertising websites, content, and overall customer experience.
Analyze reports and present marketing performance data to internal and external clients by gathering and researching business intelligence data, partnering with revenue management, and proactively monitoring asset status to set short‑ and long‑range plans.
Communicate via webinars, live presentations, social media tools, website content, training manuals, and participation in major internal and external events to enhance engagement and satisfaction of clients.
Recommend preferred design agencies, consult on creative scope of work, distribute requests for proposals, and project‑manage branding initiatives to ensure high quality and timely completion of deliverables.
Manage and organize the storage of all marketing assets and maintain digital assets.
Meet with advertising and marketing partners regularly, review proposed service contracts, recommend creative providers, monitor and manage advertising suppliers, and fine‑tune services or budgets to achieve optimal results that support asset performance goals.
Manage onboarding and offboarding of communities within the assigned portfolio.
Support and collaborate on new business development regionally.
Contribute to marketing budget recommendations at each individual asset and monitor spend to align with ROI benchmarks.
Provide technical guidance and support to onsite and corporate teams, troubleshooting challenges discovered as onsite teams audit digital ad channels for accuracy.
Collaborate with national, innovation, and in‑house creative teams to implement national initiatives and marketing technology at the site level.
Requirements
4–5 years of property management experience.
2–3 years of marketing experience.
Schedule: Monday – Friday.
Salary & Compensation The salary range for this position is $80,000 – $85,000 (Newport Beach, CA).
Additional Compensation
Corporate positions: eligible to participate in quarterly or annual bonus programs based on individual and company performance.
Onsite property positions: eligible to participate in weekly, monthly, and/or quarterly bonus programs.
Benefits
Competitive medical, dental, vision, and disability & life insurance benefits with low employee‑only costs for the first few years of service.
Generous paid time off: 15 vacation days, 4 personal days, 10 sick days, 11 paid holidays, and a birthday off after 1 year of service; additional vacation accrued with tenure.
For onsite team members, onsite housing discounts at Greystar‑managed communities are available subject to discount and unit availability.
6‑week paid sabbatical after 10 years of service (and every 5 years thereafter).
401(k) with company match up to 6% of pay after 6 months of service.
Paid parental leave and lifetime fertility benefit reimbursement up to $10,000 (includes adoption or surrogacy).
Employee assistance program.
Critical illness, accident, hospital indemnity, pet insurance, and legal plans.
Charitable giving program and benefits.
EEO Statement Greystar will consider for employment qualified applicants with arrest and conviction records.
#J-18808-Ljbffr