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Senior Art Director

US Fitness, Mc Lean, VA, United States


Senior Art Director Location:

McLean, VA (On-Site - Headquarters)

Job Description

Help shape the visual future of Onelife Fitness.

We\'re looking for a Senior Art Director who is passionate about great design, strong brand storytelling, and creating marketing that inspires people to live stronger, healthier lives. In this role, you will help lead the visual execution of the Onelife brand across advertising campaigns, digital marketing, social media, email, and in-club experiences.

Working closely with the Executive Creative Director, copywriters, and marketing team, you\'ll play a key role in translating brand strategy into compelling creative that connects with members and drives growth. This is an opportunity for a senior-level creative who enjoys both big-picture campaign thinking and hands-on design execution.

What You\'ll Do

Lead the visual development of marketing campaigns, promotions, and brand initiatives

Concept and execute high-quality creative across digital marketing, social media, email, paid media, and in-club experiences

Partner closely with marketing colleagues to develop integrated campaign ideas

Maintain and elevate Onelife\'s visual standards across all marketing touchpoints

Ensure all creative work aligns with brand guidelines and strategic objectives

Create polished, production-ready files for digital, print, and environmental applications

Collaborate with photographers, videographers, and freelance partners when needed

Contribute to the ongoing evolution of the Onelife brand\'s visual identity

What We\'re Looking For

10+ years of experience in design, advertising, or brand marketing

A strong portfolio demonstrating campaign thinking, conceptual creativity, and high-quality visual craft

Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Experience working within both agency and in-house creative environments

Proven experience developing creative for integrated marketing campaigns across digital, print, social, and environmental channels

Ability to balance strong creative thinking with speed and execution in a fast-paced marketing environment

A self-starter with a strong bias toward initiative—someone who actively identifies opportunities to elevate the brand and improve the work

Strong collaboration skills and the ability to partner effectively with marketing, social, operations, and cross-functional teams

Excellent attention to detail and a commitment to delivering polished, production-ready work

Experience contributing to or helping maintain brand standards, design systems, and visual consistency across multiple channels

Proven ability to guide and mentor more junior designers, providing creative direction, constructive feedback, and support to help grow their design thinking, technical skills, and familiarity with emerging creative tools and technologies

Ability to influence creative direction while remaining hands-on in the design process

Experience collaborating with photographers, videographers, and external creative partners is a plus

A passion for fitness, wellness, lifestyle, or hospitality brands is a plus

Why Join Onelife At Onelife Fitness, we believe fitness is more than a workout—it's a lifestyle. Our team is committed to creating inspiring experiences that help people become stronger, healthier, and more energized every day.

As part of our creative team, you\'ll help shape the brand that connects with thousands of members across our growing network of clubs.

Benefits & Perks

Complimentary Onelife Fitness membership

Discounts on personal training, spa services, and programs

Medical, dental, and vision insurance

401(k) retirement plan

Paid time off

Opportunities for career growth within a rapidly expanding organization

ONELIFE FITNESS IS AN EQUAL OPPORTUNITY EMPLOYER

Know Your Rights

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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