Product Manager, Downstream Marketing
Enovis, Lewisville, TX, United States
Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology company focused on developing clinically differentiated solutions that improve patient outcomes and transform workflows.
Job Title Product Manager, Downstream Marketing
Reports To Sr. Director, Marketing – Advanced Reconstruction
Location Remote
Business Unit Description Foot and Ankle
Key Responsibilities
Lead downstream strategy development for both sustaining and NPI product lines
Develop targeting, positioning, claims, messaging, and sales tools for assigned product lines
Lead commercial launch strategy, tactics, and execution
Develop and execute pricing strategies
Know marketing communication channels and how to effectively utilize them
Work closely with marketing communications to develop messaging strategies and omni‑channel campaigns
Develop deep clinical and technical knowledge for assigned product lines
Develop and communicate objectives for clinical studies and testing to support claims and messaging
Present frequently to senior leadership team
Work closely with sales training / sales enablement to set training strategy for the product or portfolio
Provide responsive sales support
Communicate frequently with top sellers to understand needs and opportunities
Partner with distributors to identify targets and assist in selling activities
Partner with medical education to create events and agendas
Lead surgeon training for assigned product lines
Present product features, benefits, and surgical techniques to surgeon customers
Communicate frequently with customers to deeply understand unmet needs and growth opportunities
Maintain a strong understanding of the competitive landscape and market trends
Analyze sales and market data to assess product performance and identify opportunities to accelerate growth
Develop and track KPIs
Work closely with demand planning to develop forecasts for assigned product lines
Support the field inventory team to optimize inventory usage
Assist upstream marketing in product development activities
Support product rationalization and obsolescence strategies and execution
Minimum Basic Qualifications
Bachelor’s degree
4+ years of medical device marketing or sales experience
Ability to travel up to 50% of the time
Work environment | Physical demands
Ability to sit and stand for long periods of time
Ability to work in an office and manufacturing environment as required
Desired Characteristics
Proven ability to manage multiple complex projects in a fast‑paced, high‑growth environment
Strong analytical and problem‑solving skills
Demonstrated success in cross‑functional collaboration
Excellent presentation and interpersonal communication skills
Proficiency in Microsoft Office (Excel, PowerPoint, Word, etc.)
Currently, Enovis does not provide sponsorship for employment visas (e.g., H-1B) and will not offer such sponsorship in the future. Applicants must already have full‑time work authorization in the United States, both now and in the future, without requiring sponsorship.
Benefits
Medical Insurance
Dental Insurance
Vision Insurance
Spending and Savings Accounts
401(k) Plan
Vacation, Sick Leave, and Holidays
Income Protection Plans
Discounted Insurance Rates
Legal Services
EQUAL EMPLOYMENT OPPORTUNITY Enovis provides equal employment opportunities based on merit, experience, and other work‑related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees’ beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.
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Job Title Product Manager, Downstream Marketing
Reports To Sr. Director, Marketing – Advanced Reconstruction
Location Remote
Business Unit Description Foot and Ankle
Key Responsibilities
Lead downstream strategy development for both sustaining and NPI product lines
Develop targeting, positioning, claims, messaging, and sales tools for assigned product lines
Lead commercial launch strategy, tactics, and execution
Develop and execute pricing strategies
Know marketing communication channels and how to effectively utilize them
Work closely with marketing communications to develop messaging strategies and omni‑channel campaigns
Develop deep clinical and technical knowledge for assigned product lines
Develop and communicate objectives for clinical studies and testing to support claims and messaging
Present frequently to senior leadership team
Work closely with sales training / sales enablement to set training strategy for the product or portfolio
Provide responsive sales support
Communicate frequently with top sellers to understand needs and opportunities
Partner with distributors to identify targets and assist in selling activities
Partner with medical education to create events and agendas
Lead surgeon training for assigned product lines
Present product features, benefits, and surgical techniques to surgeon customers
Communicate frequently with customers to deeply understand unmet needs and growth opportunities
Maintain a strong understanding of the competitive landscape and market trends
Analyze sales and market data to assess product performance and identify opportunities to accelerate growth
Develop and track KPIs
Work closely with demand planning to develop forecasts for assigned product lines
Support the field inventory team to optimize inventory usage
Assist upstream marketing in product development activities
Support product rationalization and obsolescence strategies and execution
Minimum Basic Qualifications
Bachelor’s degree
4+ years of medical device marketing or sales experience
Ability to travel up to 50% of the time
Work environment | Physical demands
Ability to sit and stand for long periods of time
Ability to work in an office and manufacturing environment as required
Desired Characteristics
Proven ability to manage multiple complex projects in a fast‑paced, high‑growth environment
Strong analytical and problem‑solving skills
Demonstrated success in cross‑functional collaboration
Excellent presentation and interpersonal communication skills
Proficiency in Microsoft Office (Excel, PowerPoint, Word, etc.)
Currently, Enovis does not provide sponsorship for employment visas (e.g., H-1B) and will not offer such sponsorship in the future. Applicants must already have full‑time work authorization in the United States, both now and in the future, without requiring sponsorship.
Benefits
Medical Insurance
Dental Insurance
Vision Insurance
Spending and Savings Accounts
401(k) Plan
Vacation, Sick Leave, and Holidays
Income Protection Plans
Discounted Insurance Rates
Legal Services
EQUAL EMPLOYMENT OPPORTUNITY Enovis provides equal employment opportunities based on merit, experience, and other work‑related criteria without regard to race, color, ethnicity, religion, national origin, sex, age, pregnancy, disability, veteran status, or any other status protected by applicable law. We also strive to provide reasonable accommodation to employees’ beliefs and practices that do not conflict with Enovis policies and applicable law. We value the unique contributions that every employee brings to their role with Enovis.
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