Copywriter

Position Overview Copywriter at Organics Ocean. Reports to: E-commerce Operations Manager. Status: Full-time/W2. Location: Remote with travel. This role focuses on direct-response copy that drives revenue across ads, landing pages, emails, and product pages, with a emphasis on compliance within the supplement industry. Responsibilities Conversion-Focused Copywriting: Write persuasive, high-converting copy for landing pages, advertorials, and product pages that drive measurable sales. Direct-Response Copy for Paid Channels: Craft direct-response copy for Meta, TikTok, YouTube, and email campaigns in collaboration with Creative and Growth teams. Product Benefits Translation: Translate complex supplement benefits into clear, compliant, emotionally compelling copy. Brand Voice Development: Develop and document the brand voice across all channels for consistency and compliance. Creative Collaboration: Partner with media buyers, CRO specialists, and creative strategists to test and optimize copy; collaborate with designers and project managers to ensure cohesive messaging. Optimization & Data-Driven Testing: Review performance data to identify opportunities; run structured tests across channels; collaborate with the CRO lead on upsells and post-purchase messaging. Compliance & Brand Integrity: Ensure copy meets supplement industry regulations while maintaining persuasive impact; act as a quality and compliance reviewer across internal and agency copy. Execution & Ownership: Take end-to-end ownership of projects from concept to publication; manage deadlines and feedback in a fast-paced environment. Requirements 5+ years of experience in direct-response copywriting in DTC eCommerce or supplements/health industry. 5+ years of long-form direct-response experience (VSLs, landing pages, FB/Google ads) in the supplement, skincare, or CPG space. Ability to travel occasionally to the Arizona home office; preference given to AZ residents. Proven ability to craft compliant, persuasive copy that drives measurable revenue. Strong understanding of conversion psychology, funnel strategy, and user intent. Hands-on experience writing copy for landing pages, advertorials, product pages; paid ads (Meta, TikTok, YouTube); and email/SMS campaigns. Experience collaborating with growth teams, CRO specialists, and creative strategists. Familiarity with tools such as Figma and ClickUp. Comfortable analyzing performance data and adjusting copy accordingly. Excellent attention to detail, grammar, and flow. Experience using AI tools (ChatGPT, Jasper, etc.) responsibly to accelerate ideation without compromising quality. Bonus Points Prior experience writing in regulated industries (supplements, skincare, finance, or health). Understanding of CRO frameworks and advertorial funnels. Offer Details Full-time/W2 remote with occasional travel (less than 20%). Pay: $65K - $75K This is a full-time W2 salaried position. Healthcare, dental, vision benefits included. #J-18808-Ljbffr