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Marketing Associate

Intercoastal Mortgage, Reston, VA, United States


Intercoastal Mortgage (Full-Time, Entry-Level)

Location Hybrid - Work from Home / Northern Virginia (Reston, VA)

Reports To Marketing Director

About the Role We're seeking a creative and motivated Marketing Associate to join our mortgage lending team. This full-time entry-level position is ideal for a recent college graduate or someone with 1-2 years of marketing experience.

In this role, you'll support brand initiatives, produce engaging content, and help deliver a high-quality marketing experience to our loan officers, partners, and customers. This position is perfect for someone who is task-oriented, curious, self-directed, detail-focused, has strong communication skills, and is a motivated team player.

This is a

hybrid position

with regular work-from-home days and required visits to our Reston, VA headquarters 2-3 times per month. Must be willing to travel as needed.

Key Responsibilities Graphic Design & Content Creation (30%)

Design digital and print marketing materials, including flyers, social media posts, email graphics, print ads, and collateral using InDesign and Canva Maintain the brand content repository to ensure visual consistency across all assets Collaborate with the team on campaign themes, visual direction, and creative concepts Partner with the Compliance Department to ensure all creative materials meet mortgage industry regulations and company guidelines CRM & Marketing Automation (30%)

Support brand marketing campaigns, including email blasts, workflow automation, and audience segmentation Maintain accurate customer and partner data in the CRM system Assist with reporting and performance analytics for email and marketing campaigns Ensure all automated content, templates, and messaging comply with regulatory standards Social Media & Video Support (20%)

Collaborate with the Social Media Marketing Specialist to plan and produce short-form video content (Reels, TikTok, etc.) Capture and edit vertical video for social media platforms Help execute the company's social media strategy and posting schedule Submit all social content for compliance review and make revisions as needed General Marketing Support (20%)

Assist with event preparation, including creation of marketing materials and logistics Help manage the digital asset library and marketing request queue Research industry trends, competitors, tools, best practices, and compliance requirements Provide administrative and project-based support to the Marketing Director and team Qualifications Required:

Bachelor's degree in Marketing, Communications, Graphic Design, Business, or a related field

OR

1-2 years of relevant marketing experience Intermediate proficiency in Canva and InDesign (Adobe Creative Suite is a plus) Strong understanding of major social media platforms, especially Instagram, Facebook, and LinkedIn Basic video editing skills (CapCut, Canva, Adobe Premiere, or similar) Willingness and ability to quickly learn new tools and technologies Excellent organizational and time management skills with the ability to handle multiple priorities Strong written and verbal communication skills High attention to detail and accuracy Preferred:

Experience in real estate, mortgage, or financial services Familiarity with email marketing platforms and automation tools Experience with marketing analytics (email metrics, social insights, campaign reporting) Knowledge of mortgage industry compliance requirements (or willingness to learn) Who You Are

Task-Oriented

:

You can effectively juggle multiple projects and see them through to completion Curious

:

You ask thoughtful questions and look for ways to improve processes and systems Self-Directed

:

You manage your time well and take initiative to work independently Collaborative

:

You thrive in a team environment and communicate effectively with others Creative

:

You enjoy brainstorming ideas and bringing visual concepts to life