Social Media Manager
Doceree, Short Hills, NJ, United States
Doceree
is the only Healthcare OS in the pharmaceutical ecosystem. As the first global network of physician-only platforms for programmatic messaging, Doceree is transforming the digital communication landscape in the global healthcare industry. Doceree provides the most comprehensive solution to Healthcare and Life Sciences advertisers to reach their target audience in the most effective and efficient way through programmatic digital advertising. Our Core Belief:
Technology can connect fragmented healthcare ecosystems to deliver information when it is most needed to improve patients' outcomes. We are expanding our footprints across the globe and enhancing our services, offering, and developing new products and solutions to address the unmet needs of the industry. Doceree is operating in 25 countries currently with offices in the US, India, and UK. What you’ll Do As the
Social Media Manager
you will play a critical role in amplifying Doceree’s marketing efforts across LinkedIn (primary focus), Instagram, Facebook, and X (Twitter), while also supporting broader content marketing initiatives. This role will help shape and elevate Doceree’s voice in the U.S. market, including supporting thought leadership from our leadership team. This position will develop and execute channel-wise promotion strategies for ongoing campaigns and larger marketing initiatives, ensuring maximum reach, engagement, and lead generation across pharma brands, agencies, and HCP-focused audiences. The ideal candidate will have a strong grasp of social media strategies, along with experience supporting B2B content marketing and thought leadership. Campaign Amplification: Strategically promote Doceree’s ongoing marketing campaigns, product initiatives (including data, AI, and point-of-care solutions), and thought leadership content through a mix of organic and paid efforts. Paid Social & Lead Generation: Plan, execute, and optimize boosted posts and paid campaigns to drive awareness, engagement with a strong focus on LinkedIn and B2B healthcare/pharma audiences. Performance Optimization: Track and analyze key social media metrics (engagement, reach, CTR, conversion rates, etc.), providing data-backed recommendations to improve campaign performance and overall marketing impact. Audience Targeting & Ad Optimization: Leverage platform-specific targeting tools to effectively reach pharma marketers, agencies, and healthcare professional audiences, ensuring campaigns are optimized for relevance and performance. Content Creation & Visual Execution: Create and adapt social-first content, including graphics, short-form videos, and campaign visuals tailored to each platform. Utilize tools such as Adobe Creative Suite, CapCut, or similar platforms to develop engaging, on-brand content that supports campaign goals and thought leadership initiatives. Content & Thought Leadership Collaboration: Work closely with content, creative, and corporate communications teams, as well as leadership, to support the development and amplification of consistent messaging, executive thought leadership, and brand voice across platforms. Trend & Competitor Analysis: Stay updated on the latest social media trends, platform updates, and best practices within B2B, healthcare, and pharma marketing to keep Doceree’s approach competitive and forward-looking. Who you are 5 years
of experience in
social media marketin g, with a strong focus on
B2B
brands. Proven expertise in
LinkedIn advertising , including lead-gen campaigns, audience segmentation, and analytics. Hands-on experience in
boosting posts and running paid campaigns
across LinkedIn, Instagram, Facebook, and X. Strong
analytical skills
with experience using social media analytics tools (LinkedIn Campaign Manager, Meta Ads Manager, Google Analytics, etc.). Ability to craft
platform-specific strategies
that drive engagement and conversions. Experience
creating social content and visuals
using tools such as Adobe Creative Suite, CapCut, or similar platforms. Excellent
communication
and project management skills. Experience in healthcare, pharma, or technology marketing is a strong plus. Entrepreneurial
and adaptable – you are energized by the ambiguity, comfortable building structure where little exists, and motivated by the opportunity to be part of a high-growth company. Benefits Competitive salary and bonus Stellar health care plan options for you and your family (Medical, Dental & Vision) 401K + 4% Matching Generous PTO, vacations & sick leave Extensive paid parental/maternity leave Team events At Doceree, we know that our Company’s strength lies in the diversity of our employees. Doceree is proud to be an Equal Opportunity Employer and we provide equal employment and advancement opportunities to all individuals, regardless of their race, colour, national origin, religion, sex, parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, immigration status, or any other status protected under applicable federal, state and local laws. If you have a disability or special need that requires accommodation, please let us know in advance.
is the only Healthcare OS in the pharmaceutical ecosystem. As the first global network of physician-only platforms for programmatic messaging, Doceree is transforming the digital communication landscape in the global healthcare industry. Doceree provides the most comprehensive solution to Healthcare and Life Sciences advertisers to reach their target audience in the most effective and efficient way through programmatic digital advertising. Our Core Belief:
Technology can connect fragmented healthcare ecosystems to deliver information when it is most needed to improve patients' outcomes. We are expanding our footprints across the globe and enhancing our services, offering, and developing new products and solutions to address the unmet needs of the industry. Doceree is operating in 25 countries currently with offices in the US, India, and UK. What you’ll Do As the
Social Media Manager
you will play a critical role in amplifying Doceree’s marketing efforts across LinkedIn (primary focus), Instagram, Facebook, and X (Twitter), while also supporting broader content marketing initiatives. This role will help shape and elevate Doceree’s voice in the U.S. market, including supporting thought leadership from our leadership team. This position will develop and execute channel-wise promotion strategies for ongoing campaigns and larger marketing initiatives, ensuring maximum reach, engagement, and lead generation across pharma brands, agencies, and HCP-focused audiences. The ideal candidate will have a strong grasp of social media strategies, along with experience supporting B2B content marketing and thought leadership. Campaign Amplification: Strategically promote Doceree’s ongoing marketing campaigns, product initiatives (including data, AI, and point-of-care solutions), and thought leadership content through a mix of organic and paid efforts. Paid Social & Lead Generation: Plan, execute, and optimize boosted posts and paid campaigns to drive awareness, engagement with a strong focus on LinkedIn and B2B healthcare/pharma audiences. Performance Optimization: Track and analyze key social media metrics (engagement, reach, CTR, conversion rates, etc.), providing data-backed recommendations to improve campaign performance and overall marketing impact. Audience Targeting & Ad Optimization: Leverage platform-specific targeting tools to effectively reach pharma marketers, agencies, and healthcare professional audiences, ensuring campaigns are optimized for relevance and performance. Content Creation & Visual Execution: Create and adapt social-first content, including graphics, short-form videos, and campaign visuals tailored to each platform. Utilize tools such as Adobe Creative Suite, CapCut, or similar platforms to develop engaging, on-brand content that supports campaign goals and thought leadership initiatives. Content & Thought Leadership Collaboration: Work closely with content, creative, and corporate communications teams, as well as leadership, to support the development and amplification of consistent messaging, executive thought leadership, and brand voice across platforms. Trend & Competitor Analysis: Stay updated on the latest social media trends, platform updates, and best practices within B2B, healthcare, and pharma marketing to keep Doceree’s approach competitive and forward-looking. Who you are 5 years
of experience in
social media marketin g, with a strong focus on
B2B
brands. Proven expertise in
LinkedIn advertising , including lead-gen campaigns, audience segmentation, and analytics. Hands-on experience in
boosting posts and running paid campaigns
across LinkedIn, Instagram, Facebook, and X. Strong
analytical skills
with experience using social media analytics tools (LinkedIn Campaign Manager, Meta Ads Manager, Google Analytics, etc.). Ability to craft
platform-specific strategies
that drive engagement and conversions. Experience
creating social content and visuals
using tools such as Adobe Creative Suite, CapCut, or similar platforms. Excellent
communication
and project management skills. Experience in healthcare, pharma, or technology marketing is a strong plus. Entrepreneurial
and adaptable – you are energized by the ambiguity, comfortable building structure where little exists, and motivated by the opportunity to be part of a high-growth company. Benefits Competitive salary and bonus Stellar health care plan options for you and your family (Medical, Dental & Vision) 401K + 4% Matching Generous PTO, vacations & sick leave Extensive paid parental/maternity leave Team events At Doceree, we know that our Company’s strength lies in the diversity of our employees. Doceree is proud to be an Equal Opportunity Employer and we provide equal employment and advancement opportunities to all individuals, regardless of their race, colour, national origin, religion, sex, parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, immigration status, or any other status protected under applicable federal, state and local laws. If you have a disability or special need that requires accommodation, please let us know in advance.