Coordinator, Digital, TKO Global Partnerships
TKO, Stamford, CT, United States
Who We Are
WWE’ is the global leader in sports entertainment. The company creates and delivers original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming, Premium Live Events, digital media, and publishing platforms. WWE’s TV-PG programming can be seen in more than 1 billion households worldwide in more than 20 languages through world-class distribution partners including Netflix, ESPN, NBCUniversal, USA Network and The CW. WWE is part of TKO Group Holdings (NYSE: TKO). Additional information on WWE can be found atwwe.com andcorporate.wwe.com. TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.
The Role And What You’ll Do TKO is seeking a skilled Digital Coordinator to join the Partnership Marketing team. The Coordinator will be responsible for supporting the execution of commercial digital first programs that deliver value to partners across the TKO Global Partnerships portfolio – specifically UFC and Zuffa Boxing. This role focuses on supporting the digital team in delivering brand partner campaigns across digital platforms, ensuring every output reflects efficiency, innovation, and excellence.
Help to develop and execute comprehensive integrated digital marketing strategies aligned with business goals
Support online campaigns across channels such as email marketing, social media, display advertising, and content marketing
Help to manage digital marketing budgets and ensure cost-effective campaign performance
Plan, execute, and optimize paid advertising campaigns
Support content creation for websites, email campaigns, and social media platforms
Optimize campaign performance, user experience, conversion and click through rates
Help to manage project timelines, budgets, and resources, ensuring efficient execution and delivery, including building media plans and social media strategy and scheduling
Develop and maintain strong relationships with clients and partners, understanding their needs and objectives to deliver tailored digital solutions
Collaborate with internal teams (TKO Global Partnerships Business Development, Partnership Marketing, Production, etc.), brand partners, external agencies, and vendors
Monitor and analyze performance using tools like Google Analytics and marketing dashboards
Identify and propose new opportunities for digital activations and partnerships that align with the UFC’s business objectives.
Stay up to date with digital marketing trends, tools, and best practices
You Have These
Bachelor’s degree in Marketing, Business, Communications, or a related field
1-2 years of proven experience in digital marketing, online campaign management, media planning, media buying or digital media agency experience
Experience with analytics tools (e.g., Emplifi, Google Ad Manager)
Strong understanding of SEO, PPC, social media, email marketing, and content marketing
Excellent communication, project management, and analytical skills with the ability to prioritize tasks, manage timelines, and meet deadlines.
Strong analytical and problem-solving skills, with the ability to measure and optimize project performance.
Ability to work in a fast-paced environment and adapt to changing priorities.
Nice To Have
Certification in Google Ads, Google Analytics, or other digital marketing platforms
Experience with marketing automation tools and CRM systems
Knowledge of basic web development, graphic design and video editing principles
Experience working in the sports or entertainment industry.
Knowledge of the MMA, boxing and the UFC Brand
WWE EEO Statement WWE is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. WWE makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. WWE also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for WWE employment candidates, please review our Candidate Privacy Policy. For information regarding Terms and Conditions for this and other WWE websites, please review our Terms and Conditions.
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The Role And What You’ll Do TKO is seeking a skilled Digital Coordinator to join the Partnership Marketing team. The Coordinator will be responsible for supporting the execution of commercial digital first programs that deliver value to partners across the TKO Global Partnerships portfolio – specifically UFC and Zuffa Boxing. This role focuses on supporting the digital team in delivering brand partner campaigns across digital platforms, ensuring every output reflects efficiency, innovation, and excellence.
Help to develop and execute comprehensive integrated digital marketing strategies aligned with business goals
Support online campaigns across channels such as email marketing, social media, display advertising, and content marketing
Help to manage digital marketing budgets and ensure cost-effective campaign performance
Plan, execute, and optimize paid advertising campaigns
Support content creation for websites, email campaigns, and social media platforms
Optimize campaign performance, user experience, conversion and click through rates
Help to manage project timelines, budgets, and resources, ensuring efficient execution and delivery, including building media plans and social media strategy and scheduling
Develop and maintain strong relationships with clients and partners, understanding their needs and objectives to deliver tailored digital solutions
Collaborate with internal teams (TKO Global Partnerships Business Development, Partnership Marketing, Production, etc.), brand partners, external agencies, and vendors
Monitor and analyze performance using tools like Google Analytics and marketing dashboards
Identify and propose new opportunities for digital activations and partnerships that align with the UFC’s business objectives.
Stay up to date with digital marketing trends, tools, and best practices
You Have These
Bachelor’s degree in Marketing, Business, Communications, or a related field
1-2 years of proven experience in digital marketing, online campaign management, media planning, media buying or digital media agency experience
Experience with analytics tools (e.g., Emplifi, Google Ad Manager)
Strong understanding of SEO, PPC, social media, email marketing, and content marketing
Excellent communication, project management, and analytical skills with the ability to prioritize tasks, manage timelines, and meet deadlines.
Strong analytical and problem-solving skills, with the ability to measure and optimize project performance.
Ability to work in a fast-paced environment and adapt to changing priorities.
Nice To Have
Certification in Google Ads, Google Analytics, or other digital marketing platforms
Experience with marketing automation tools and CRM systems
Knowledge of basic web development, graphic design and video editing principles
Experience working in the sports or entertainment industry.
Knowledge of the MMA, boxing and the UFC Brand
WWE EEO Statement WWE is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. WWE makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. WWE also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for WWE employment candidates, please review our Candidate Privacy Policy. For information regarding Terms and Conditions for this and other WWE websites, please review our Terms and Conditions.
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