
Sales Vertical Manager, Gaming - Global Business Solutions
TikTok, Los Angeles, CA, United States
Responsibilities
About the Team: The enterprise ad sales team works with some of the largest organizations across all categories. They are responsible for enabling advertising on the platform and connecting users with brands.
About the Role: The Sales Vertical Manager serves as the business leader responsible for driving revenue and strategy for Gaming advertisers on TikTok. The Vertical Manager will develop the go‑to‑market strategy, prioritize key marketing narratives, and lead a team of sales leaders to deliver revenue targets. They will be responsible for identifying the needs of the business and allocating appropriate resources to drive sustained growth.
Craft an overall strategy to deliver on revenue targets and steer the vertical to increased growth potential and product adoption
Prioritize sales narratives that speak to the needs of your vertical, team, and clients
Deep understanding of products to drive enhancements to unlock revenue and evolve solutions
Bring a consultative enterprise sales mentality that will align around a customer‑first and growth methodology
Provide thought‑leadership and mentorship to your team of sales executives, leveraging experience in vertical and industry
Develop and maintain a strong understanding of key vertical market trends, customer opportunities, and internal opportunities
Navigate key decision makers and secure buy‑in from internal and external stakeholders
Foster sales culture and team values through scalable training, education, and empowerment
Qualifications Minimum Qualifications:
10+ years of experience in digital advertising, ad sales, or brand marketing, as well as managing large sales teams
3+ years of experience managing a team
Must be willing to work in Los Angeles
Preferred Qualifications:
Strong knowledge of Financial Services marketing, sales strategies, product catalog, content management, and retail operations
Expertise in Financial Services media platforms and digital marketplaces
Experience managing people of varying experience
Knowledge of agency ecosystem, digital and traditional
Ability to foster C-Level executive relationships with a genuine interest in customers’ success and to recruit and retain top talent
A proven penchant for creative problem‑solving and a proven track record of high‑level negotiation and exceeding sales targets
Strong organizational and prioritization skills required, and a self‑starter, navigator, and ability to thrive in ambiguity
Job Information Compensation: The base salary range for this position in the selected city is $120,108 – $214,972 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits: Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
Legal: The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1.) Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues; 2.) Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; 3.) Exercising sound judgment.
Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. We are passionate about this and hope you are too.
Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out at https://tinyurl.com/RA-request
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About the Role: The Sales Vertical Manager serves as the business leader responsible for driving revenue and strategy for Gaming advertisers on TikTok. The Vertical Manager will develop the go‑to‑market strategy, prioritize key marketing narratives, and lead a team of sales leaders to deliver revenue targets. They will be responsible for identifying the needs of the business and allocating appropriate resources to drive sustained growth.
Craft an overall strategy to deliver on revenue targets and steer the vertical to increased growth potential and product adoption
Prioritize sales narratives that speak to the needs of your vertical, team, and clients
Deep understanding of products to drive enhancements to unlock revenue and evolve solutions
Bring a consultative enterprise sales mentality that will align around a customer‑first and growth methodology
Provide thought‑leadership and mentorship to your team of sales executives, leveraging experience in vertical and industry
Develop and maintain a strong understanding of key vertical market trends, customer opportunities, and internal opportunities
Navigate key decision makers and secure buy‑in from internal and external stakeholders
Foster sales culture and team values through scalable training, education, and empowerment
Qualifications Minimum Qualifications:
10+ years of experience in digital advertising, ad sales, or brand marketing, as well as managing large sales teams
3+ years of experience managing a team
Must be willing to work in Los Angeles
Preferred Qualifications:
Strong knowledge of Financial Services marketing, sales strategies, product catalog, content management, and retail operations
Expertise in Financial Services media platforms and digital marketplaces
Experience managing people of varying experience
Knowledge of agency ecosystem, digital and traditional
Ability to foster C-Level executive relationships with a genuine interest in customers’ success and to recruit and retain top talent
A proven penchant for creative problem‑solving and a proven track record of high‑level negotiation and exceeding sales targets
Strong organizational and prioritization skills required, and a self‑starter, navigator, and ability to thrive in ambiguity
Job Information Compensation: The base salary range for this position in the selected city is $120,108 – $214,972 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits: Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
Legal: The Company reserves the right to modify or change these benefits programs at any time, with or without notice. For Los Angeles County (unincorporated) Candidates: Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment: 1.) Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues; 2.) Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; 3.) Exercising sound judgment.
Diversity & Inclusion TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. We are passionate about this and hope you are too.
Accommodation TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out at https://tinyurl.com/RA-request
#J-18808-Ljbffr