Associate Product Marketing Manager, Hizentra
CSL, King Of Prussia, PA, United States
Overview
Hizentra – Immunology: Primary Immunodeficiency (PI)
and
Neurology: Chronic Inflammatory Demyelinating Polyneuropathy (CIDP) . The Associate Product Manager (APM) supports the execution of brand initiatives for Hizentra across PI and CIDP. This role is executional and project‑focused, partnering with cross‑functional teams to deliver compliant, high‑quality HCP and patient‑facing materials while supporting key brand operations. The APM drives asset development, manages internal processes, and supports pull‑through of brand strategy across customer touchpoints.
Responsibilities
Brand Operations & Governance: supports Field Manager bi‑weekly calls and Field Committee management, including preparation, tracking, and follow‑up; manages re‑approvals, sunset processes, and lifecycle tracking of promotional materials; executes label revision updates across applicable brand assets.
Content & Asset Development: serves as Derivative Content Lead (Personal & Non‑Personal Promotion) for PI and CIDP; provides vendor direction and supports MLR alignment and negotiations with brand leadership; manages production and field asset workflows; drafts and updates brand decks aligned to approved brand strategy.
Digital & Strategic Support: acts as Digital App Lead, supports updates and evaluates brand‑strategy‑aligned opportunities; applies market research findings to identify opportunities and inform tactical execution.
Congress, Conference & Sales Pull‑Through: leads Congress and Conference asset pull‑through (compliance decks, booth logistics) and drives Sales Meeting pull‑through (planning meetings, timeline management, material readiness).
Qualifications
Bachelor’s degree in life sciences, healthcare, or related discipline required; MBA preferred.
3–5 years of marketing experience within pharmaceutical, biotech, or medical device industries.
Experience supporting brand marketing initiatives, including promotional material development and review processes.
Demonstrated ability to apply market research insights to marketing execution.
Understanding of pharmaceutical marketing tools, promotional workflows, and compliance requirements.
Strong organizational, project management, and cross‑functional collaboration skills.
Self‑starter able to work independently with minimal guidance.
About CSL Behring CSL Behring is a global biotherapeutics leader focused on serving patients’ needs by using the latest technologies. We discover, develop and deliver innovative therapies across immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We operate CSL Plasma and are part of the CSL network.
Equal Opportunity Employer CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit the accessibility statement at https://www.csl.com/accessibility-statement.
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Hizentra – Immunology: Primary Immunodeficiency (PI)
and
Neurology: Chronic Inflammatory Demyelinating Polyneuropathy (CIDP) . The Associate Product Manager (APM) supports the execution of brand initiatives for Hizentra across PI and CIDP. This role is executional and project‑focused, partnering with cross‑functional teams to deliver compliant, high‑quality HCP and patient‑facing materials while supporting key brand operations. The APM drives asset development, manages internal processes, and supports pull‑through of brand strategy across customer touchpoints.
Responsibilities
Brand Operations & Governance: supports Field Manager bi‑weekly calls and Field Committee management, including preparation, tracking, and follow‑up; manages re‑approvals, sunset processes, and lifecycle tracking of promotional materials; executes label revision updates across applicable brand assets.
Content & Asset Development: serves as Derivative Content Lead (Personal & Non‑Personal Promotion) for PI and CIDP; provides vendor direction and supports MLR alignment and negotiations with brand leadership; manages production and field asset workflows; drafts and updates brand decks aligned to approved brand strategy.
Digital & Strategic Support: acts as Digital App Lead, supports updates and evaluates brand‑strategy‑aligned opportunities; applies market research findings to identify opportunities and inform tactical execution.
Congress, Conference & Sales Pull‑Through: leads Congress and Conference asset pull‑through (compliance decks, booth logistics) and drives Sales Meeting pull‑through (planning meetings, timeline management, material readiness).
Qualifications
Bachelor’s degree in life sciences, healthcare, or related discipline required; MBA preferred.
3–5 years of marketing experience within pharmaceutical, biotech, or medical device industries.
Experience supporting brand marketing initiatives, including promotional material development and review processes.
Demonstrated ability to apply market research insights to marketing execution.
Understanding of pharmaceutical marketing tools, promotional workflows, and compliance requirements.
Strong organizational, project management, and cross‑functional collaboration skills.
Self‑starter able to work independently with minimal guidance.
About CSL Behring CSL Behring is a global biotherapeutics leader focused on serving patients’ needs by using the latest technologies. We discover, develop and deliver innovative therapies across immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We operate CSL Plasma and are part of the CSL network.
Equal Opportunity Employer CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit the accessibility statement at https://www.csl.com/accessibility-statement.
#J-18808-Ljbffr