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Analyst, Digital Marketing & Measurement - June 2026 Start

Ovative Group, Minneapolis, MN, United States


About Ovative Group Ovative Group is an independent, full‑funnel media, measurement, and creative firm. Leveraging our deep industry expertise, we help brands like Best Buy, Domino’s, American Eagle, The Home Depot, Post, Disney, Tumi, Michael Kors, Boost Mobile, and UnitedHealth Group transform their media and measurement programs. The result is profitable growth that speaks for itself.

Important Information May 2026 graduates encouraged to apply.

Location: Minneapolis, MN; Chicago, IL

This job requires permanent U.S. work authorization. We are unable to accept candidates with temporary work authorization (e.g., CPT, OPT) or those who will require work‑visa sponsorship, now or in the future.

About The Role The Ovative Group Analyst, Digital Marketing & Measurement is an early‑stage leadership role at a fast‑growing company with high standards for talent, fun, and client success. The right candidate will be highly analytical, critically minded, and motivated by driving results for our clients.

Analyst Experience At the Analyst level, each candidate will be paired with a Digital Marketing & Measurement business area aligned with their skills and interests where they will perform heavy data analysis and help execute and manage media programs for clients. Analysts will be assigned to one primary focus area but will also gain experience across Ovative Group’s practice areas, including Marketing Strategy, Analytics & Activation.

Primary focus areas will be determined collectively and shared 1‑2 weeks before start date.

We will provide more information on available teams / focus areas at this time and allow time for preferences to be recorded.

Analysts will undergo a robust onboarding bootcamp during their first couple of weeks to gain a big‑picture view of our business, history, and vision.

Analysts will meet with senior leaders for both project work and informational interviews.

Responsibilities of a Digital Marketing & Measurement Analyst Responsibilities may vary based on available projects and practice areas.

Subject Matter Expertise : Actively work toward creating competence in a specific Ovative subject matter (e.g., media, measurement, strategy).

Hands‑on digital media planning, execution, and optimization, including:

AB testing

Landing page testing recommendations

On‑page & off‑page optimization

Weekly and monthly reporting

Budget and goal pacing

Creative builds, testing & optimization

Audience creation & optimization

Promotion support

Heavy data analysis, reporting & insights of digital media performance

Cross‑channel campaign planning, strategy, plan documentation, execution and optimization

Structured Problem‑solving, Analysis & Communication

Execute discrete pieces of analyses using analytical tools (e.g., Excel, Tableau).

Translate analyses into clearly communicated insights via slides/documents/emails to the client.

Leadership Development

Manage work independently with initial direction from manager.

Regularly speak up, ask questions and express your POV.

Client Management

Seek to understand the client’s business/industry and how the work connects to broader project and client goals.

Strive to be the best interaction of the client’s day.

Support in developing client‑facing solutions and deliverables, including PowerPoint pitches and competitive/landscape audits.

Skills and Qualifications Prior professional experience is not required. Successful candidates will demonstrate the following:

Ability to think critically, break down problems, and propose solutions (through academic projects, internships, volunteer, or work experiences).

Strong verbal and written communication skills, with the ability to share ideas effectively in group projects, presentations, or customer‑facing interactions.

Consistently produces accurate, thorough, and organized work.

Works well with peers and manages interactions with instructors, teammates, or external stakeholders in a respectful, professional manner.

Demonstrated ability to take ownership of tasks or projects and complete them with limited supervision.

Examples of leadership, initiative, or ownership in academic, extracurricular, or work settings.

Familiarity with basic tools such as MS Office, Google Workspace, or similar software.

Pay Transparency We offer a transparent view into three core components of your total compensation package: Base Salary, Annual Bonus, and Benefits. The base salary for this entry‑level Analyst position is $60,000. In addition, there is an annual bonus opportunity of up to 10% of base salary ($6,000). Actual offers are made with consideration for relevant experience and anticipated impact.

Benefits of Working at Ovative Group We provide strong, competitive, holistic benefits that support life inside and out of work.

Culture Culture matters. We’ve been recognized as a Top Workplace for ten consecutive years because of our trust, transparency, and focus on doing the hard and complicated work. Our environment is flat: interns sit next to VPs, analysts work closely with senior leaders, and the CEO interacts with every single person daily. We foster an inclusive environment where everyone can participate and thrive. Discrimination of any kind, including on the basis of race, sexual orientation, gender identity, or gender expression, is not tolerated. Our policies reflect this commitment—for example, medical leave benefits are inclusive of same‑sex partners.

Compensation and Insurance We strive to hire and retain the best talent with fair, competitive compensation, a large bonus incentive, and excellent health insurance.

Tangible Amenities

Access to all office spaces in MSP, NYC, and CHI.

Frequent, paid travel to our Minneapolis headquarters for company events, team events, and in‑person collaboration with teams.

Generous paid vacation policy.

401k match program.

Top‑notch health insurance options, inclusive of same‑sex partners.

Family formation benefits, including reimbursement options for fertility, pregnancy, and parenting needs.

Monthly stipend for your mobile phone and data plan.

Sabbatical program.

Charitable giving via our time and a financial match program.

Shenanigan’s Day.

Next Steps Working at Ovative won’t be easy, but if you enjoy getting your hands dirty, driving results, and being surrounded by talented people, it’s the most rewarding job you’ll ever have. If you can help us get better, we want to hear from you!

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