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Associate Marketing Manager, Brand Activation

Pharmavite, Los Angeles, CA, United States


Position Summary Associate Marketing Manager, Brand Activation is responsible for translating the Nature Made brand's business needs into impactful marketing campaigns. This includes developing effective creative, planning consumer touchpoints, and executing integrated communications plans. Partner with agencies to elevate our creative and deliver fully integrated plans across TV, Digital, Radio, OOH, Influencers, PR, Paid Social, Partnerships, and Activations. Work closely with internal and external resources to ensure strong brand programming, cross‑functional alignment, and measurement of campaign performance. This role is not available for sponsorship, including I‑983 participation.

Key Responsibilities

Lead and execute communications plans and integrated marketing campaigns that drive brand awareness and reach.

Analyze consumer behavioral data, best practices, and competitive insights to develop recommendations to optimize brand communication and engagement.

Lead a cross‑functional team of internal and external stakeholders to build and deliver programs with maximum effectiveness.

Inspire "best in class" ideas by working with agency partners across concepting, development, alignment, execution, measurement, and optimization.

The Candidate Ideal Candidate Profile: Bring an energetic combination of proven marketing, a deep understanding of consumer behavior, and a passion for connecting with consumers in meaningful ways. Demonstrate a collaborative, cross‑functional work style to ensure marketing needs are communicated well and the best interests of the customer and the brand are honored first and foremost.

Critical Success Factors

Tangible experience supporting marketing campaigns that drove significant results.

Experience analyzing primary and secondary data sources to generate actionable insights to drive consumer marketing strategy.

Excellent communication, multi‑tasking, project management, and prioritization skills leading cross‑functional teams and influencing key stakeholders.

Demonstrated experience working with a broad range of agency partners—both small and large—to achieve objectives.

Strong ability to direct creative strategy through execution, with a focus on grounding work in marketing strategies and consumer insights.

Capabilities & Skills Required

Bachelor's Degree; MBA preferred.

3‑5 years of brand management and marketing experience, with at least 1‑2 years of digital communications experience.

CPG brand marketing experience or significant experience in a category with equivalent complexity, pace, and competitive dynamics.

Ability to make focused decisions based on brand integrity and company values.

Ability to consistently communicate in a clear and timely manner.

Strong analytical, presentation, project management, and negotiation skills.

Benefits Pharmavite is committed to meeting the needs of employees and their families with a Total Rewards package that includes competitive compensation programs, standout benefits, and wellness support. Employees may receive an annual performance bonus, medical, dental, and vision benefits, a 401(k) match, and other wellness benefits.

Salary National Target Base Pay Range: $80,000 – $133,000. For candidates in California and New York metro, the Target Base Pay Range is $88,000 – $146,000.

Equal Employment Opportunity Pharmavite is an equal‑opportunity employer. We prohibit employment discrimination and harassment based on race, color, religion, age, sex, sexual orientation, gender, national origin, and any other basis protected by state and federal law. Pharmavite recruits, hires, employs, trains, promotes, and compensates individuals solely on job‑related qualifications and abilities.

Accommodation Pharmavite provides reasonable accommodation to qualified individuals with disabilities or based on a sincerely held religious belief, in accordance with applicable laws. If you need accommodation to complete the application process, please email recruiter@pharmavite.com.

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