Omnichannel Marketing, Workfront
Indegene, Trenton, NJ, United States
Omnichannel Orchestrator – Workfront
You will be called on to:
Develop templates, timelines, and workflow plans within Workfront, including full reporting setup and configuration.
Lead coordination, project management, and client communication related to Workfront requirements and specifications.
Helping clients
envision, plan, build and deliver
customer engagements and experience through omnichannel tactics, including field, digital and traditional channels (Rep, RTE, Web, Email, SEM, Social, Media, Webinars, chat, print and direct mail, etc.)
Identifying
strategic directions and prioritizing
to address business needs and collaborating with stakeholders to drive omnichannel excellence.
Managing projects, prioritizing initiatives, and monitoring deliverables across partners .
Develop
benchmarks and KPIs
for tactics in partnership with the analytics team and recommend optimizations across tactics.
Assessing business needs and
creating requirements for omnichannel campaigns , digital analytics and content and web assets.
Owning and managing projects
to ensure seamless execution.
Supporting campaign management and acting as the Single Point of Contact.
Providing guidance on client-relevant processes and facilitating approvals.
Consulting key business users on Omnichannel digital tactics, compliance nuances, technology platforms, channels and customer engagement tactics.
Evaluating business processes and developing optimization strategies.
Conducting meetings, and presentations, and effectively communicating insights.
Acting as a liaison between client stakeholders, external agencies, and Indegene colleagues.
Contribute to special projects as needed.
Requirements:
Multichannel and Omnichannel marketing and digital channel experience is a must.
Knowledge of Workfront
Martech consultant experience, with a strong understanding of marketing technology tools and strategies.
Brand launch experience, brand management, digital operations within the pharmaceutical industry.
Brand launch experience, brand management, digital operations within the pharmaceutical industry.
Strong project management skills and collaboration skills
Exceptional analytical and conceptual thinking skills.
Excellent documentation skills and ability to communicate complex ideas in simple way
Experience creating detailed reports and giving presentations, while explaining complex problems with simple solutions.
Excellent planning, organizational, and time management skills.
Experience with the Legal/Medical/Regulatory review process.
Strong collaboration and influencing skills.
A bachelor’s degree in business or related field or an MBA
Minimum of 7+ years of experience in brand operations, project management or digital operations and strategy
EQUAL OPPORTUNITY Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, candidate’s merit and qualification.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.
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Develop templates, timelines, and workflow plans within Workfront, including full reporting setup and configuration.
Lead coordination, project management, and client communication related to Workfront requirements and specifications.
Helping clients
envision, plan, build and deliver
customer engagements and experience through omnichannel tactics, including field, digital and traditional channels (Rep, RTE, Web, Email, SEM, Social, Media, Webinars, chat, print and direct mail, etc.)
Identifying
strategic directions and prioritizing
to address business needs and collaborating with stakeholders to drive omnichannel excellence.
Managing projects, prioritizing initiatives, and monitoring deliverables across partners .
Develop
benchmarks and KPIs
for tactics in partnership with the analytics team and recommend optimizations across tactics.
Assessing business needs and
creating requirements for omnichannel campaigns , digital analytics and content and web assets.
Owning and managing projects
to ensure seamless execution.
Supporting campaign management and acting as the Single Point of Contact.
Providing guidance on client-relevant processes and facilitating approvals.
Consulting key business users on Omnichannel digital tactics, compliance nuances, technology platforms, channels and customer engagement tactics.
Evaluating business processes and developing optimization strategies.
Conducting meetings, and presentations, and effectively communicating insights.
Acting as a liaison between client stakeholders, external agencies, and Indegene colleagues.
Contribute to special projects as needed.
Requirements:
Multichannel and Omnichannel marketing and digital channel experience is a must.
Knowledge of Workfront
Martech consultant experience, with a strong understanding of marketing technology tools and strategies.
Brand launch experience, brand management, digital operations within the pharmaceutical industry.
Brand launch experience, brand management, digital operations within the pharmaceutical industry.
Strong project management skills and collaboration skills
Exceptional analytical and conceptual thinking skills.
Excellent documentation skills and ability to communicate complex ideas in simple way
Experience creating detailed reports and giving presentations, while explaining complex problems with simple solutions.
Excellent planning, organizational, and time management skills.
Experience with the Legal/Medical/Regulatory review process.
Strong collaboration and influencing skills.
A bachelor’s degree in business or related field or an MBA
Minimum of 7+ years of experience in brand operations, project management or digital operations and strategy
EQUAL OPPORTUNITY Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, candidate’s merit and qualification.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.
#J-18808-Ljbffr