Automotive Business Development Center (BDC) & Marketing Manager
Engaged BDC Solutions and Consulting, Trenton, NJ, United States
Role Description
This is a full-time on-site role located in NJ, for an Automotive Business Development Center (BDC) & Marketing Manager. The Manager will oversee BDC operations, lead a team to improve customer engagement, and develop strategies to increase appointments and revenue. Responsibilities include managing daily BDC performance, implementing marketing campaigns, analyzing customer data, collaborating with sales teams, and optimizing digital marketing efforts. The role also involves setting and tracking key performance metrics to align with dealership goals.
Qualifications
Proven experience in BDC operations, team leadership, and customer relationship management
Skills in developing and implementing digital marketing and advertising campaigns
Ability to analyze data, generate reports, and use insights to improve performance
Strong communication, organizational, and problem-solving skills
Knowledge of automotive market trends and dealership operations
Proficiency with CRM platforms, automotive software, and marketing tools
At lease 3 + Automotive BDC and Marketing experience is a must.
Willingness to work on-site and collaborate with cross-functional teams
What we are looking for
A hands‑on leader who leads by example
Someone who understands both
marketing and operations , not just one or the other
Highly organized, data‑driven, and results‑oriented
Ability to thrive in a fast‑paced, high‑accountability environment
#J-18808-Ljbffr
Qualifications
Proven experience in BDC operations, team leadership, and customer relationship management
Skills in developing and implementing digital marketing and advertising campaigns
Ability to analyze data, generate reports, and use insights to improve performance
Strong communication, organizational, and problem-solving skills
Knowledge of automotive market trends and dealership operations
Proficiency with CRM platforms, automotive software, and marketing tools
At lease 3 + Automotive BDC and Marketing experience is a must.
Willingness to work on-site and collaborate with cross-functional teams
What we are looking for
A hands‑on leader who leads by example
Someone who understands both
marketing and operations , not just one or the other
Highly organized, data‑driven, and results‑oriented
Ability to thrive in a fast‑paced, high‑accountability environment
#J-18808-Ljbffr