Manager, Advisory Marketing
Grant Thornton, Reno, NV, United States
Grant Thornton is seeking an Advisory Marketing Manager to join the team. Approved office locations can be found below.
The Advisory Marketing Manager supports the execution of marketing programs that promote the firm’s Advisory practice and drive awareness, client engagement, and pipeline growth. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution‑oriented marketer with experience in professional services or B2B environments who thrives in a fast‑paced, matrixed organization and can manage multiple initiatives simultaneously.
Key Responsibilities
Support the planning and execution of go‑to‑market campaigns aligned to priority Advisory offerings
Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
Other duties as assigned
Technical Skills and Qualifications
Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
Strong written and verbal communication skills with ability to create compelling content and presentations
Excellent project management, critical thinking, and organizational skills with strong attention to detail
Highly collaborative and able to work within and through teams to achieve stated goals
Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
Innovative and creative approach to developing work products and solving complex problems
Commitment to actively learning and adopting best practices from across the team
Ability to thrive in a high‑growth, matrixed organization with shifting priorities
Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
Experience with marketing automation platforms, CRM systems, and digital marketing tools
Can travel as needed
Base Salary The base salary range for this position in the firm’s Chicago, IL, Downers Grove, IL, Cleveland, OH, Minneapolis, MN, and Baltimore, MD offices only is between $104,000 and $156,000 per year.
The base salary range for this position in the firm’s Washington, DC, Boston, MA, Edison, NJ, New York, NY, and Melville, NY offices only is between $112,320 and $168,480 per year.
Benefits We understand that your needs, responsibilities and experiences are different, and we think that’s a good thing. That’s why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. For an overview of our benefit offerings, please visit: https://www.grantthornton.com/careers/rewards-and-benefits
Equal Employment Opportunity Statement It is the policy of Grant Thornton to promote equal employment opportunities. All personnel decisions (including, but not limited to, recruiting, hiring, training, working conditions, promotion, transfer, compensation, benefits, evaluations, and termination) are made without regard to race, color, religion, national origin, sex, age, marital or civil union status, pregnancy or pregnancy‑related condition, sexual orientation, gender identity or expression, citizenship status, veteran status, disability, handicap, genetic predisposition or any other characteristic protected by applicable federal, state, or local law.
Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of Grant Thornton to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. To make an accommodation request, please contact HRHelp@us.gt.com.
For Los Angeles Applicants only: We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
For Massachusetts Applicants only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Grant Thornton does not require or administer lie detector tests as a condition of employment or continued employment.
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The Advisory Marketing Manager supports the execution of marketing programs that promote the firm’s Advisory practice and drive awareness, client engagement, and pipeline growth. Working closely with Advisory leadership and the marketing team, this role helps translate business priorities into targeted campaigns, thought leadership initiatives, alliance marketing activities, and go-to-market programs. The position focuses on implementing integrated marketing efforts across priority offerings and sectors, coordinating content and campaign execution, and ensuring alignment with firmwide marketing initiatives. This role is ideal for a collaborative, execution‑oriented marketer with experience in professional services or B2B environments who thrives in a fast‑paced, matrixed organization and can manage multiple initiatives simultaneously.
Key Responsibilities
Support the planning and execution of go‑to‑market campaigns aligned to priority Advisory offerings
Coordinate integrated marketing campaigns across digital, content, events, and thought leadership channels
Assist with alliance marketing initiatives involving partners such as Microsoft, Oracle, and other strategic alliances
Support marketing integration activities related to acquisitions, including brand alignment, campaign coordination, and marketing asset integration
Manage development and distribution of Advisory marketing content including insights, case studies, and campaign materials
Coordinate with internal subject matter experts, business leaders, and marketing teams to deliver campaign assets and programs
Collaborate with Audit, Tax, and firmwide marketing teams to ensure consistent messaging and coordinated marketing efforts
Track and report on campaign performance metrics such as engagement, lead generation, and pipeline contribution
Maintain campaign calendars, coordinate project timelines, and ensure marketing initiatives are delivered on schedule
Identify opportunities to improve campaign effectiveness, marketing processes, and overall program efficiency
Other duties as assigned
Technical Skills and Qualifications
Bachelor's degree in Marketing, Business, Communications or related field; MBA preferred
5-7 years of marketing experience with at least 3 years in B2B professional services, preferably in professional services, consulting or advisory environments
Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
Strong written and verbal communication skills with ability to create compelling content and presentations
Excellent project management, critical thinking, and organizational skills with strong attention to detail
Highly collaborative and able to work within and through teams to achieve stated goals
Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
Innovative and creative approach to developing work products and solving complex problems
Commitment to actively learning and adopting best practices from across the team
Ability to thrive in a high‑growth, matrixed organization with shifting priorities
Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
Experience with marketing automation platforms, CRM systems, and digital marketing tools
Can travel as needed
Base Salary The base salary range for this position in the firm’s Chicago, IL, Downers Grove, IL, Cleveland, OH, Minneapolis, MN, and Baltimore, MD offices only is between $104,000 and $156,000 per year.
The base salary range for this position in the firm’s Washington, DC, Boston, MA, Edison, NJ, New York, NY, and Melville, NY offices only is between $112,320 and $168,480 per year.
Benefits We understand that your needs, responsibilities and experiences are different, and we think that’s a good thing. That’s why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. For an overview of our benefit offerings, please visit: https://www.grantthornton.com/careers/rewards-and-benefits
Equal Employment Opportunity Statement It is the policy of Grant Thornton to promote equal employment opportunities. All personnel decisions (including, but not limited to, recruiting, hiring, training, working conditions, promotion, transfer, compensation, benefits, evaluations, and termination) are made without regard to race, color, religion, national origin, sex, age, marital or civil union status, pregnancy or pregnancy‑related condition, sexual orientation, gender identity or expression, citizenship status, veteran status, disability, handicap, genetic predisposition or any other characteristic protected by applicable federal, state, or local law.
Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of Grant Thornton to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. To make an accommodation request, please contact HRHelp@us.gt.com.
For Los Angeles Applicants only: We will consider for employment all qualified Applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
For Massachusetts Applicants only: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Grant Thornton does not require or administer lie detector tests as a condition of employment or continued employment.
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