Opinions Social Media Editor
The Washington Post, Washington, District of Columbia, United States
Join the future of news
We’re on a mission to deliver riveting storytelling for all of America. At The Washington Post, you’ll help reinvent news. Our work is driven by a deep investigative spirit and enhanced by innovation to bring audiences closer to the stories that matter most.
About Our Team The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters The Washington Post Opinions section is seeking a social media editor to help run its social media accounts and help our commentary reach new audiences. As a member of Opinions’ audience strategy team, the editor will collaborate across the section and organization to elevate our opinion journalism. This editor will produce and repurpose content for Post Opinions social media accounts on X, Facebook, Threads, Instagram, TikTok and Bluesky. They should be familiar with social media management platforms such as Sprout Social and understand how to draw insights from social analytics.
The editor should feel comfortable promoting a variety of content types on social media, including columns, video, video podcasts and visual stories. They will help develop strategies for our expanding multimedia offerings and franchises designed for an off-platform audience. They should also understand how to build around personalities and voices to create a lively, engaging feed.
The editor will be an ambassador for new tools to execute and elevate our opinion journalism. They will work closely with journalists to hone their voice and approach to social media and should consistently be on the lookout for ways to innovate with our products and presentation.
What Motivates You
Passion about opinion journalism and its ability to help people understand the news.
Experimental spirit to find new ways of connecting audiences to journalism.
Comfortable coaching and collaborating with others to help journalists reach new audiences.
Desire to make storytelling and arguments accessible to audiences who may not be traditional news consumers.
Eager to constantly evolve strategies to align with ever-changing trends and new inventions.
How You’ll Support The Mission
Grow audience and engagement by programming Post Opinions’ accounts on Instagram, X, Threads, Facebook, TikTok and Bluesky, packaging and elevating the most engaging journalism for each platform’s specific audience.
Help Opinions personalities elevate their work and engage new audiences by training them on social media best practices.
Curate and edit clear, eye‑catching carousels and social cards for Instagram, TikTok and other social platforms optimized for shareability.
Work with multimedia team to develop social media strategies around new initiatives and franchises, including video podcasts.
Foster community engagement and build a clear brand identity on social platforms through recurring features, collaborations, comments and reposts.
Share data and insights from social media with editors and columnists and recommend best practices for social sharing.
The Skills And Experience You Bring
2+ years of journalism experience.
Strong grasp of language and grammar and the ability to conform to style guidelines.
Understanding of audience needs and industry trends specific to different social media platforms.
Strong organizational skills, attention to detail and interpersonal skills.
Experience using social management tools such as Sprout Social and analytics tools for social media.
Willingness to work flexible hours, which may include some mornings, evenings and weekends.
Compensation And Benefits Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
Competitive medical, dental and vision coverage
Company‑paid pension and 401(k) match
Three weeks of vacation and up to three weeks of paid sick leave
Nine paid holidays and two personal days
20 weeks paid parental leave for any new parent
Robust mental health resources
Backup care and caregiver concierge services
Gender affirming services
Pet insurance
Free Post digital subscription
Leadership and career development programs
Benefits may vary based on the job, full‑time or part‑time schedule, location, and collectively bargained status.
The salary range for this position is:
$82,600 - $123,800 Annual The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
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About Our Team The Washington Post is powered by the passion and talent of our people. It takes all of us to reinvent news. Beyond our award-winning Newsroom and Opinions teams, we work across many departments, including Brand & Events, Communications, Customer Care, Engineering & Product, Finance, Human Resources, Legal, Marketing & Advertising, Print Operations, and Sales.
Why This Role Matters The Washington Post Opinions section is seeking a social media editor to help run its social media accounts and help our commentary reach new audiences. As a member of Opinions’ audience strategy team, the editor will collaborate across the section and organization to elevate our opinion journalism. This editor will produce and repurpose content for Post Opinions social media accounts on X, Facebook, Threads, Instagram, TikTok and Bluesky. They should be familiar with social media management platforms such as Sprout Social and understand how to draw insights from social analytics.
The editor should feel comfortable promoting a variety of content types on social media, including columns, video, video podcasts and visual stories. They will help develop strategies for our expanding multimedia offerings and franchises designed for an off-platform audience. They should also understand how to build around personalities and voices to create a lively, engaging feed.
The editor will be an ambassador for new tools to execute and elevate our opinion journalism. They will work closely with journalists to hone their voice and approach to social media and should consistently be on the lookout for ways to innovate with our products and presentation.
What Motivates You
Passion about opinion journalism and its ability to help people understand the news.
Experimental spirit to find new ways of connecting audiences to journalism.
Comfortable coaching and collaborating with others to help journalists reach new audiences.
Desire to make storytelling and arguments accessible to audiences who may not be traditional news consumers.
Eager to constantly evolve strategies to align with ever-changing trends and new inventions.
How You’ll Support The Mission
Grow audience and engagement by programming Post Opinions’ accounts on Instagram, X, Threads, Facebook, TikTok and Bluesky, packaging and elevating the most engaging journalism for each platform’s specific audience.
Help Opinions personalities elevate their work and engage new audiences by training them on social media best practices.
Curate and edit clear, eye‑catching carousels and social cards for Instagram, TikTok and other social platforms optimized for shareability.
Work with multimedia team to develop social media strategies around new initiatives and franchises, including video podcasts.
Foster community engagement and build a clear brand identity on social platforms through recurring features, collaborations, comments and reposts.
Share data and insights from social media with editors and columnists and recommend best practices for social sharing.
The Skills And Experience You Bring
2+ years of journalism experience.
Strong grasp of language and grammar and the ability to conform to style guidelines.
Understanding of audience needs and industry trends specific to different social media platforms.
Strong organizational skills, attention to detail and interpersonal skills.
Experience using social management tools such as Sprout Social and analytics tools for social media.
Willingness to work flexible hours, which may include some mornings, evenings and weekends.
Compensation And Benefits Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:
Competitive medical, dental and vision coverage
Company‑paid pension and 401(k) match
Three weeks of vacation and up to three weeks of paid sick leave
Nine paid holidays and two personal days
20 weeks paid parental leave for any new parent
Robust mental health resources
Backup care and caregiver concierge services
Gender affirming services
Pet insurance
Free Post digital subscription
Leadership and career development programs
Benefits may vary based on the job, full‑time or part‑time schedule, location, and collectively bargained status.
The salary range for this position is:
$82,600 - $123,800 Annual The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
#J-18808-Ljbffr