Lifecycle Marketing Strategist - Data-Driven Growth

A leading marketing firm is seeking a Lifecycle Marketing Manager based in Boston, MA. You will design personalized multi-channel campaigns to enhance customer engagement and lifetime value. Key responsibilities include managing campaigns using Braze, analyzing customer journeys, and collaborating with cross-functional teams. The ideal candidate has at least 8 years of B2C lifecycle marketing experience and is proficient with marketing automation tools. This position offers an opportunity to drive meaningful customer connections through data-driven strategies. #J-18808-Ljbffr