Visual Communications Specialist
Inside Higher Ed, Fort Valley, GA, United States
Fort Valley State University (FVSU), a state and land‑grant institution of the University System of Georgia, invites applications for the position of Visual Communication Specialist.
Fort Valley State University, the only 1890 land‑grant university in Georgia, is a comprehensive institution that provides an education to over 2,800 students, including graduate students. The university is located in the town of Fort Valley in Peach County, the original site of the state's peach industry. Its 1,365-acre campus is Georgia's second‑largest public university in area.
Fort Valley State University is an affirmative action, equal opportunity institution and does not discriminate against applicants, students, or employees on the basis of race, gender, ethnicity, national origin, sexual orientation, religion, age, disability, or marital or veteran status.
Job Summary Working under the direction of the Executive Director of Marketing and Communications, the university Visual Communications Specialist produces, develops, and archives photo and video content for the University through the creation of brand‑consistent, high‑quality photographs and videos to enhance Fort Valley State University’s visual identity according to the established marketing and communications standards. The Visual Communications Specialist provides photography/videography/website support and professional work to university units that promotes the mission of Fort Valley State University. The position also maintains and recruits a team of student photographers/videographers annually to support additional project requests. The outputs of this position are utilized across a variety of marketing and communications platforms.
Essential Duties/Responsibilities
Document FVSU campus life, events, classes, athletics, including high‑profile events such as Commencement, to capture candid moments and create content that fosters a sense of community.
Shoot and edit photos that accompany university storytelling on social, web, and in print.
Work with graphic designers, marketing staff, and other departments to provide photo and video content for various university needs.
Update the university's website imagery and make additional edits as needed.
Produce visually engaging and high‑quality video content from conception to completion that aligns with Fort Valley State University's brand and resonates with the university's target audience.
Create content specifically tailored for various social media platforms, including but not limited to Instagram, Facebook, YouTube, Twitter, and LinkedIn.
Collaborate with university departments and offices to tell compelling stories through visual content, highlighting student achievements, faculty research, campus events, and other noteworthy activities.
Operate and maintain photography/videography equipment. Maintain inventory of photography and videography supplies to ensure adequate stock is available. Perform preventative maintenance and minor repairs on equipment.
Identify and utilize proper types of software and other materials to produce the highest quality work. Edit all image formats and any other media communication piece in concert with web, news, social media, and publications.
Assist the manager and office staff in completing work orders to meet customer and departmental standards and requirements, including distributing images/videos to clients in a timely manner.
Perform digital work consisting of scanning, cropping, color correction, and retouching.
Assist department management in the oversight of student workers. Perform other related duties as assigned.
Update and maintain the organization's website, ensuring accurate and timely content updates, including text, images, and multimedia.
Develop, manage, and maintain comprehensive photo and video libraries and appropriately archive digital files sorted by administrative, college, school, pictorial gallery news, and events for historical documentation and future use.
Maintain an awareness of new and emerging forms of multimedia and accordingly develop skills to help Fort Valley State University capitalize on new opportunities.
Minimum Qualifications
Proven experience in photography and videography, including proficiency with editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
Excellent communication and organizational skills.
Ability to manage multiple projects and deadlines in a fast‑paced environment.
Strong attention to detail and a creative eye for design.
Preferred Qualifications
Bachelor's degree in Communications, Digital Media, Graphic Design, or a related field.
Experience in social media content creation or management.
Knowledge of graphic design tools (e.g., Canva, Adobe Illustrator).
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Fort Valley State University, the only 1890 land‑grant university in Georgia, is a comprehensive institution that provides an education to over 2,800 students, including graduate students. The university is located in the town of Fort Valley in Peach County, the original site of the state's peach industry. Its 1,365-acre campus is Georgia's second‑largest public university in area.
Fort Valley State University is an affirmative action, equal opportunity institution and does not discriminate against applicants, students, or employees on the basis of race, gender, ethnicity, national origin, sexual orientation, religion, age, disability, or marital or veteran status.
Job Summary Working under the direction of the Executive Director of Marketing and Communications, the university Visual Communications Specialist produces, develops, and archives photo and video content for the University through the creation of brand‑consistent, high‑quality photographs and videos to enhance Fort Valley State University’s visual identity according to the established marketing and communications standards. The Visual Communications Specialist provides photography/videography/website support and professional work to university units that promotes the mission of Fort Valley State University. The position also maintains and recruits a team of student photographers/videographers annually to support additional project requests. The outputs of this position are utilized across a variety of marketing and communications platforms.
Essential Duties/Responsibilities
Document FVSU campus life, events, classes, athletics, including high‑profile events such as Commencement, to capture candid moments and create content that fosters a sense of community.
Shoot and edit photos that accompany university storytelling on social, web, and in print.
Work with graphic designers, marketing staff, and other departments to provide photo and video content for various university needs.
Update the university's website imagery and make additional edits as needed.
Produce visually engaging and high‑quality video content from conception to completion that aligns with Fort Valley State University's brand and resonates with the university's target audience.
Create content specifically tailored for various social media platforms, including but not limited to Instagram, Facebook, YouTube, Twitter, and LinkedIn.
Collaborate with university departments and offices to tell compelling stories through visual content, highlighting student achievements, faculty research, campus events, and other noteworthy activities.
Operate and maintain photography/videography equipment. Maintain inventory of photography and videography supplies to ensure adequate stock is available. Perform preventative maintenance and minor repairs on equipment.
Identify and utilize proper types of software and other materials to produce the highest quality work. Edit all image formats and any other media communication piece in concert with web, news, social media, and publications.
Assist the manager and office staff in completing work orders to meet customer and departmental standards and requirements, including distributing images/videos to clients in a timely manner.
Perform digital work consisting of scanning, cropping, color correction, and retouching.
Assist department management in the oversight of student workers. Perform other related duties as assigned.
Update and maintain the organization's website, ensuring accurate and timely content updates, including text, images, and multimedia.
Develop, manage, and maintain comprehensive photo and video libraries and appropriately archive digital files sorted by administrative, college, school, pictorial gallery news, and events for historical documentation and future use.
Maintain an awareness of new and emerging forms of multimedia and accordingly develop skills to help Fort Valley State University capitalize on new opportunities.
Minimum Qualifications
Proven experience in photography and videography, including proficiency with editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
Excellent communication and organizational skills.
Ability to manage multiple projects and deadlines in a fast‑paced environment.
Strong attention to detail and a creative eye for design.
Preferred Qualifications
Bachelor's degree in Communications, Digital Media, Graphic Design, or a related field.
Experience in social media content creation or management.
Knowledge of graphic design tools (e.g., Canva, Adobe Illustrator).
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