Communications Specialist

PURPOSE OF POSITION: To implement Missouri Workers Center’s communications strategy by working in the full range of communications tactics, from digital to traditional media and communications. The communications specialist will be responsible for expanding the organization’s digital footprint by curating social media, mass email, and mass text communications. They will draft press materials and develop relationships with journalists to drive event and action coverage. They will train low-wage workers to effectively share their stories. This position will work closely with MWC field organizing teams and report directly to the communications director. Primary Responsibilities Digital Media and Communications Creating engaging content that centers the stories, issues, and perspectives of low-wage workers, including but not limited to email copywriting, web content, graphic design, organic and paid social media content, SMS and peer-to-peer texting. Self-report at actions and events across MWC’s digital platforms. Website updates with basic HTML and minimal CSS. Report out on digital results, providing metrics and developing recommendations for next steps and future campaigns based on analysis. Maintain an up-to-date digital content calendar tracking upcoming dates, actions, and compression moments to drive digital strategy. Create online registration links for events via EveryAction. Traditional Media and Communications Conduct story mining and meetings with low-wage workers to learn their stories and prepare remarks with workers for speaking opportunities at public rallies, press events, and meetings. Craft campaign messaging and talking points that shape public narratives around these issues. Identify newsrooms and journalists who cover relevant beats, build relationships with media personnel, and grow their interest in and coverage of low-wage worker organizing campaigns. Write materials to generate press coverage, including press advisories, releases, statements, and press call pitches. Pitch stories that support MWC campaigns and raise the profile of worker organizing through storytelling. Coordinate media interview requests with workers and prep workers and community members to speak with reporters. Work closely with communications director, field organizing teams, and allied organizations to develop and execute communications plans. To Apply: Please send résumé, cover letter, writing sample, and graphic design sample to info@moworkers.org #J-18808-Ljbffr