Demand Generation Manager

Demand Generation Manager As a Demand Generation Manager, you'll support the strategy and execution of programs that drive pipeline growth and revenue. You'll help run integrated campaigns across channels, optimize conversion throughout the funnel, and collaborate closely with content, product marketing, sales, and revenue operations. Key Responsibilities Support the development and execution of demand generation programs to drive pipeline growth Execute integrated campaigns across: Paid search Paid social Display & retargeting Email Events & partnerships Assist in building and optimizing lead nurture programs to improve conversion rates Collaborate with content and product marketing on campaign messaging and assets Track campaign performance and analyze results to inform future improvements Help manage marketing automation workflows and maintain data accuracy in HubSpot and CRM systems Assist with budget tracking and campaign spend optimization Contribute to testing new growth channels and tactics