Director of Media Planning

A company is looking for a Director, Media Planning.
Key Responsibilities

Own media strategy across launch readiness and lifecycle management, translating brand goals into actionable plans
Serve as a trusted advisor and present media strategy with confidence and clarity
Oversee external media partners and manage large media budgets for optimal investment

Required Qualifications

8+ years of media planning experience, with deep pharma expertise (HCP + DTC)
Strong media agency background with proven client-facing leadership
Fluency in MLR/FDA requirements and pharma media realities
Bachelor's degree required, MBA a plus
Expertise across digital channels, data partners, and media research tools