Role Description:
RI is looking for a dynamic volunteer to create an engagement plan and subsequently facilitate regular social media interactions across Facebook, Instagram, Twitter (X) and LinkedIn. The Specialist will manage conversations and touchpoints that occur with our social media followers and donors across all channels, with the goal of facilitating growth, awareness, funds, and retention.
Responsibilities
Like, comment, and/or respond to our followers across all social media platforms
Like, comment, and/or respond to other posts from like-minded orgs on all social media platforms
Choose other like-minded charities/NGO's, etc. to follow
Encourage supporters/buyers to leave positive reviews
Encourage our volunteers and donors to share our content
Report issues to the communications director
Send targeted private messages during fundraising campaigns and to thank donors
Monitor monthly engagement rate and modify plan accordingly
Be willing to attend virtual trainings to stay up to date with best practices
This role is expected to be generally accessible to the Director of Communications and responsive to emails.
Qualifications
Knowledge and regular use of social network marketing (Facebook, Instagram Twitter, LinkedIn)
Excellent written communication skills
Detailed-oriented and organized
Experience in developing communication strategies, including social media platforms
Committed to the mission of Rukundo International

Social Media Specialist
Rukundo International, Montgomery Village, MD, United States