Vice President of Signage
Hybrid | Full-Time | Mid–Senior Level
Lead strategy, operations, and growth for a full-service signage division
A growing organization in the marketing and advertising industry is seeking a Vice President of Signage to provide strategic and operational leadership across its signage division. This executive-level role oversees design, fabrication, production, installation, and project management, with full responsibility for performance, profitability, and customer satisfaction.
This is a senior leadership opportunity for an experienced signage or fabrication professional who thrives in fast‑paced, project‑driven environments and knows how to scale operations while maintaining quality.
Relocation assistance is available.
Position Overview
Reporting to executive leadership, the Vice President of Signage is responsible for setting the strategic direction and overseeing day‑to‑day operations of the signage division. The role combines high‑level strategy with hands‑on operational oversight, ensuring projects are delivered on time, within budget, and to the highest quality standards.
This leader will drive continuous improvement, mentor senior managers, and partner with sales and marketing to support business growth.
Key Responsibilities
Leadership & Strategy
- Develop and execute strategic plans to support growth, quality, and profitability within the signage division
- Lead, mentor, and develop directors, managers, and supervisors across design, production, installation, and sales
- Foster a culture of accountability, collaboration, and continuous improvement
- Identify and implement new technologies, materials, and methods to stay competitive within the signage industry
Operational Management
- Oversee daily operations to ensure production efficiency, quality control, and on‑time delivery
- Manage departmental budgets, forecasting, and P&L performance
- Optimize workflows, resource allocation, and cross‑functional processes
- Ensure compliance with safety standards, building codes, and local permitting requirements
Customer & Business Development
- Partner with sales and marketing teams to support new business development and key client relationships
- Support major project bids and presentations with accurate, competitive proposals
- Maintain high levels of customer satisfaction through proactive communication and issue resolution
Performance & Quality
- Establish and monitor KPIs related to production throughput, installation timelines, margins, and quality
- Lead continuous improvement initiatives to reduce waste and improve profitability
- Ensure all projects meet brand, aesthetic, and technical requirements
Team & Talent Development
- Build and retain a high‑performing signage leadership team
- Provide coaching, feedback, and development opportunities for internal talent
- Promote collaboration across design, fabrication, installation, and project management teams
Requirements
Required Qualifications
- Bachelor’s degree in business, management, industrial design, or a related field
- Minimum 10 years of experience in signage, fabrication, or construction‑related industries
- At least 5 years of experience in a senior leadership or executive role
- Proven success leading large‑scale production and installation operations
Preferred Experience & Skills
- Master’s degree in a related field
- Strong financial acumen with experience managing budgets and P&L performance
- Deep knowledge of signage materials, fabrication methods, and installation processes
- Expertise in project management, workflow optimization, and operational scaling
- Strong leadership, communication, and organizational skillsCustomer‑focused mindset with the ability to manage competing priorities